A data profile of the people who buy, follow and care about Crime fiction in Spain — modelled from more than twelve digital signal sources. Crime fiction has an estimated audience of 2,063,877 people in Spain.
The average Crime fiction fan in Spain is 43.3 years old, more female, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
Top brand affinities include Non-fiction books, Book discussion club, Harry Potter, with strongest over-indexing on Non-fiction books (12.5× the country average).
Demographically, the Crime fiction audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Individualism, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 14 regions tracked by Rascasse.
The typical Crime fiction fan in Spain is more female, around 43.3 years old, with strong Individualism tendencies and a notable affinity for Non-fiction books.
The key figures that characterise the Crime fiction profile in Spain.
65.8% are female, 34.2% are male, average age 43.3.
| Metric | Value |
|---|---|
| Female | 65.8% |
| Male | 34.2% |
| Average age | 43.3 |
| Estimated audience size | 2,063,877 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 14% | |
| 30-39 | 16% | |
| 40-49 | 25% | |
| 50+ | 30% |
of the worldwide Crime fiction audience comes from Spain.
| Country | Share |
|---|---|
| United States | 23.8% |
| United Kingdom | 7.4% |
| Germany | 6.0% |
Where the Crime fiction audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Extremadura | ~50K | 1.16× | |
| 02 | Principality of Asturias | ~50K | 1.10× | |
| 03 | Region of Murcia | ~70K | 1.06× | |
| 04 | Aragon | ~60K | 1.06× | |
| 05 | Castilla-La Mancha | ~90K | 1.02× | |
| 06 | Balearic Islands | ~60K | 1.02× | |
| 07 | Canary Islands | ~100K | 0.99× | |
| 08 | Castile and León | ~90K | 0.99× | |
| 09 | Galicia | ~90K | 0.97× | |
| 10 | Basque Autonomous Country | ~70K | 0.97× | |
| 11 | Comunidad Valenciana | ~200K | 0.93× | |
| 12 | Andalusia | ~400K | 0.91× | |
| 13 | Catalonia | ~300K | 0.91× | |
| 14 | Community of Madrid | ~300K | 0.91× |
The strongest cross-interests of the Crime fiction audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | colleen hoover | Literature | 33.02× | ||
| 02 | Quotation | Business & Career | 16.93× | ||
| 03 | Book discussion club | Literature | 16.86× | ||
| 04 | Goodreads | Literature | 14.57× | ||
| 05 | Non-fiction books | Literature | 12.50× | ||
| 06 | Young-adult fiction | Literature | 11.68× | ||
| 07 | Amazon Kindle | Literature | 9.21× | ||
| 08 | Psychological thriller | Literature | 8.92× | ||
| 09 | Frases de Amor | Internet & Social Media | 8.85× | ||
| 10 | Detective fiction | Literature | 8.33× | ||
| 11 | E-book readers | Technology & Electronics | 8.17× | ||
| 12 | Library | Literature | 7.91× | ||
| 13 | Creative writing | Business & Career | 6.47× | ||
| 14 | Mystery fiction | Literature | 5.88× | ||
| 15 | Bookselling | Literature | 5.74× | ||
| 16 | Stranger Things | Movies & TV | 5.50× | ||
| 17 | Novel | Literature | 5.31× | ||
| 18 | Superman | Movies & TV | 5.30× | ||
| 19 | Harry Potter | Movies & TV | 4.99× | ||
| 20 | TikTok | Internet & Social Media | 3.04× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 3.15× | |
| Mindfulness | BALANCE | 3.11× | |
| Community Orientation | OPEN | 2.60× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.66× | |
| Sustainability | BALANCE | 0.90× | |
| Price Sensitivity | PREMIUM | 0.93× |
Crime fiction has an estimated audience of 2,063,877 people in Spain, concentrated in Andalusia and Catalonia.
65.8% of Crime fiction fans are female, 34.2% are male, with an average age of 43.3 years.
Crime fiction fans show strongest brand affinity for Non-fiction books (12.5×), Book discussion club (16.86×), and Harry Potter (4.99×) over the country average.
Crime fiction fans in Spain are most concentrated in Andalusia (reach ~400K), Catalonia (reach ~300K), and Community of Madrid (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Crime fiction itself, the audience over-indexes on Book discussion club (16.86×), Harry Potter (4.99×), Goodreads (14.57×), and E-book readers (8.17×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Crime fiction. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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