A data profile of the people who buy, follow and care about Detective fiction in Spain — modelled from more than twelve digital signal sources. Detective fiction has an estimated audience of 2,048,974 people in Spain.
The average Detective fiction fan in Spain is 40.8 years old, more female, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
Top brand affinities include E-book readers, Non-fiction books, Crime fiction, with strongest over-indexing on E-book readers (6.13× the country average).
Demographically, the Detective fiction audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Mindfulness, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 15 regions tracked by Rascasse.
The typical Detective fiction fan in Spain is more female, around 40.8 years old, with strong Mindfulness tendencies and a notable affinity for E-book readers.
The key figures that characterise the Detective fiction profile in Spain.
65.8% are female, 34.2% are male, average age 40.8.
| Metric | Value |
|---|---|
| Female | 65.8% |
| Male | 34.2% |
| Average age | 40.8 |
| Estimated audience size | 2,048,974 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 17% | |
| 30-39 | 17% | |
| 40-49 | 23% | |
| 50+ | 25% |
of the worldwide Detective fiction audience comes from Spain.
| Country | Share |
|---|---|
| United States | 20.6% |
| China | 6.8% |
| Japan | 6.4% |
Where the Detective fiction audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Navarre | ~30K | 1.17× | |
| 02 | Extremadura | ~50K | 1.13× | |
| 03 | Principality of Asturias | ~50K | 1.07× | |
| 04 | Region of Murcia | ~70K | 1.04× | |
| 05 | Aragon | ~60K | 1.04× | |
| 06 | Castilla-La Mancha | ~80K | 1.00× | |
| 07 | Balearic Islands | ~60K | 1.00× | |
| 08 | Castile and León | ~90K | 0.98× | |
| 09 | Canary Islands | ~100K | 0.97× | |
| 10 | Galicia | ~90K | 0.96× | |
| 11 | Basque Autonomous Country | ~70K | 0.96× | |
| 12 | Comunidad Valenciana | ~200K | 0.92× | |
| 13 | Andalusia | ~400K | 0.90× | |
| 14 | Catalonia | ~300K | 0.89× | |
| 15 | Community of Madrid | ~300K | 0.87× |
The strongest cross-interests of the Detective fiction audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Crime fiction | Literature | 7.88× | ||
| 02 | Book discussion club | Literature | 7.47× | ||
| 03 | Goodreads | Literature | 6.67× | ||
| 04 | Non-fiction books | Literature | 6.43× | ||
| 05 | E-book readers | Technology & Electronics | 6.13× | ||
| 06 | Amazon Kindle | Literature | 5.15× | ||
| 07 | Creative writing | Business & Career | 4.63× | ||
| 08 | Romance novels | Literature | 4.31× | ||
| 09 | Library | Literature | 4.22× | ||
| 10 | Novel | Literature | 3.98× | ||
| 11 | Harry Potter | Movies & TV | 2.83× | ||
| 12 | Short story | Literature | 2.81× | ||
| 13 | Stranger Things | Movies & TV | 2.64× | ||
| 14 | Superman | Movies & TV | 2.59× | ||
| 15 | Fiction books | Literature | 2.33× | ||
| 16 | Literature | Business & Career | 2.05× | ||
| 17 | Books | Literature | 1.98× | ||
| 18 | TikTok | Internet & Social Media | 1.68× | ||
| 19 | Movies | Movies & TV | 1.66× | ||
| 20 | Beauty | Beauty & Wellness | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.81× | |
| Community Orientation | OPEN | 1.62× | |
| Tradition | CONSERVATISM | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.00× | |
| Indulgence | JOY | 1.04× | |
| Patriotism | CONSERVATISM | 1.04× |
Detective fiction has an estimated audience of 2,048,974 people in Spain, concentrated in Andalusia and Catalonia.
65.8% of Detective fiction fans are female, 34.2% are male, with an average age of 40.8 years.
Detective fiction fans show strongest brand affinity for E-book readers (6.13×), Non-fiction books (6.43×), and Crime fiction (7.88×) over the country average.
Detective fiction fans in Spain are most concentrated in Andalusia (reach ~400K), Catalonia (reach ~300K), and Community of Madrid (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Detective fiction itself, the audience over-indexes on Non-fiction books (6.43×), Crime fiction (7.88×), Novel (3.98×), and Harry Potter (2.83×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Detective fiction. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.