A data profile of the people who buy, follow and care about Final good in Spain — modelled from more than twelve digital signal sources. Final good has an estimated audience of 2,507,949 people in Spain.
Final good has an estimated audience of 2,507,949 people in Spain. 65.1% are female, 34.9% are male, average age 44.7. Top brand affinities: Real property, Renovation, Home improvement, Aldi, Rayo Vallecano.
Top brand affinities include Real property, Renovation, Home improvement, with strongest over-indexing on Real property (4.11× the country average).
Demographically, the Final good audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Quality Awareness, Design Affinity.
The typical Final good fan in Spain is more female, around 44.7 years old, with strong Quality Awareness tendencies and a notable affinity for Real property.
The key figures that characterise the Final good profile in Spain.
65.1% are female, 34.9% are male, average age 44.7.
| Metric | Value |
|---|---|
| Female | 65.1% |
| Male | 34.9% |
| Average age | 44.7 |
| Estimated audience size | 2,507,949 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 15% | |
| 30-39 | 23% | |
| 40-49 | 30% | |
| 50+ | 27% |
of the worldwide Final good audience comes from Spain.
| Country | Share |
|---|---|
| United States | 19.7% |
| Brazil | 5.2% |
| United Kingdom | 5.1% |
The strongest cross-interests of the Final good audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Duvet | Home & Garden | 9.08× | ||
| 02 | New Testament | Politics & Society | 8.44× | ||
| 03 | Convenience food | Food & Beverages | 7.45× | ||
| 04 | Miele | Home & Garden | 7.36× | ||
| 05 | Rayo Vallecano | Travel & Leisure | 4.65× | ||
| 06 | Real property | Home & Garden | 4.11× | ||
| 07 | Renovation | Home & Garden | 3.30× | ||
| 08 | Wedding Planners | Kids & Family | 3.21× | ||
| 09 | Aldi | Shopping | 2.66× | ||
| 10 | Home improvement | Home & Garden | 2.57× | ||
| 11 | Refrigerator | Home & Garden | 2.53× | ||
| 12 | Modern architecture | Arts & Culture | 2.52× | ||
| 13 | Lunch | Food & Beverages | 2.35× | ||
| 14 | Anti-aging cream | Beauty & Wellness | 2.15× | ||
| 15 | Apartment | Business & Career | 1.83× | ||
| 16 | IKEA | Home & Garden | 1.76× | ||
| 17 | Discount stores | Shopping | 1.70× | ||
| 18 | Primark | Shopping | 1.66× | ||
| 19 | Home Appliances | Home & Garden | 1.65× | ||
| 20 | IBEX 35 | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.49× | |
| Design Affinity | PREMIUM | 2.25× | |
| Convenience Orientation | PREMIUM | 2.17× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.47× | |
| Need for Security | CONSERVATISM | 0.82× | |
| Social Media Usage | JOY | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Final good. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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