Rascasse Audience Intelligence

Final good Audience in United States

A data profile of the people who buy, follow and care about Final good in United States — modelled from more than twelve digital signal sources. Final good has an estimated audience of 17,003,360 people in United States.

The average Final good fan in United States is 41.5 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Discount stores, Real property, NASDAQ, with strongest over-indexing on Discount stores (2.38× the country average).

Demographically, the Final good audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Quality Awareness, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Final good fan in United States is more female, around 41.5 years old, with strong Quality Awareness tendencies and a notable affinity for Discount stores.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Final good profile in United States.

Audience size
17M
in United States
Gender
65.0%
35.0% male
Age
41.5
average years
Country rank
#2012
Topic in United States
Fig. 01

Search interest · 12-month trend

-23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Final good fans

65.0% are female, 35.0% are male, average age 41.5.

Fig. 02

Gender split

65.0%
Female
35.0%
Male
Demographic split for Final good audience in United States
MetricValue
Female65.0%
Male35.0%
Average age41.5
Estimated audience size17,003,360
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the Final good audience in United States
Age bracketShare%
16-1915%
20-2917%
30-3920%
40-4924%
50+24%
Fig. 04

Worldwide distribution

19.7%

of the worldwide Final good audience comes from United States.

Worldwide audience distribution share by country for Final good
CountryShare
United States19.7%
Brazil5.2%
United Kingdom5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Final good audience in United States is strongest.

Fig. 05

Top regions by affinity

Final good fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~40K1.31×
02Delaware~60K1.28×
03Montana~60K1.18×
04New Hampshire~80K1.17×
05Rhode Island~60K1.16×
06Mississippi~200K1.11×
07West Virginia~90K1.10×
08Hawaii~80K1.09×
09Maine~70K1.09×
10Washington, District of Columbia~60K1.09×
11Idaho~90K1.08×
12Nebraska~90K1.07×
13South Dakota~40K1.06×
14Iowa~100K1.05×
15New Mexico~90K1.05×
16Arkansas~100K1.04×
17North Dakota~40K1.04×
18Kansas~100K1.01×
19Alaska~40K1.00×
20Kentucky~200K0.98×
21Connecticut~200K0.98×
22Oklahoma~200K0.97×
23Nevada~200K0.97×
24Louisiana~200K0.96×
25Utah~100K0.96×
26Alabama~200K0.95×
27Oregon~200K0.94×
28South Carolina~200K0.93×
29Wisconsin~200K0.92×
30Minnesota~200K0.92×
31Arizona~300K0.91×
32Indiana~300K0.91×
33Missouri~300K0.91×
34Georgia~500K0.90×
35Tennessee~300K0.90×
36Maryland~300K0.90×
37Colorado~200K0.90×
38Michigan~400K0.89×
39Texas~1.5M0.88×
40Washington~300K0.88×
41Massachusetts~300K0.88×
42Virginia~400K0.87×
43North Carolina~400K0.86×
44New Jersey~400K0.86×
45Ohio~400K0.85×
46Pennsylvania~500K0.83×
47Illinois~500K0.83×
48Florida~900K0.75×
49New York~700K0.75×
50California~1.5M0.68×
Fig. 06

Affinity by region

Affinity by region — Final good, United States
0.68×1.00×1.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Final good audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Final good audience
#·InterestCategoryAffinity×
01Mineral waterFood & Beverages3.03×
02HypermarketShopping2.68×
03Microwave ovenHome & Garden2.65×
04NASDAQBusiness & Career2.50×
05Real propertyHome & Garden2.39×
06Discount storesShopping2.38×
07KitchenwareHome & Garden2.27×
08JetBlueTravel & Leisure2.21×
09Culver'sFood & Beverages2.03×
10PianoMusic & Radio1.90×
11Children's clothingFashion & Accessoires1.86×
12PastryFood & Beverages1.77×
13IKEAHome & Garden1.74×
14Hardware storeHome & Garden1.68×
15Pizza HutFood & Beverages1.66×
16J. C. PenneyShopping1.65×
17United Parcel ServiceBusiness & Career1.61×
18Musical instrumentMusic & Radio1.59×
19Shopping mallsShopping1.59×
20Subscription business modelShopping1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Final good audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Final good audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.19×
Convenience OrientationPREMIUM1.49×
Design AffinityPREMIUM1.48×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Final good audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.85×
Early Adopter MentalityPOWER0.86×
Pet OwnershipJOY0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Final good have in United States?

Final good has an estimated audience of 17,003,360 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Final good fans?

65.0% of Final good fans are female, 35.0% are male, with an average age of 41.5 years.

03

Which brands do Final good fans like most?

Final good fans show strongest brand affinity for Discount stores (2.38×), Real property (2.39×), and NASDAQ (2.5×) over the country average.

04

Where do Final good fans live in United States?

Final good fans in United States are most concentrated in Texas (reach ~1.5M), California (reach ~1.5M), and Florida (reach ~900K). These three regions account for the largest share of the active audience.

05

What other brands do Final good fans also like?

Beyond Final good itself, the audience over-indexes on Real property (2.39×), NASDAQ (2.5×), Microwave oven (2.65×), and Kitchenware (2.27×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Final good. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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