Galicia (Spain) Audience in Spain
Galicia (Spain) has an estimated audience of 5,926,692 people in Spain. 57.4% are female, 42.6% are male, average age 48.0. Top brand affinities: Iberia (airline), WhatsApp, Deportivo de La Coruña, Rayo Vallecano, MSN.
Top brand affinities include Iberia (airline), WhatsApp, Deportivo de La Coruña, with strongest over-indexing on Iberia (airline) (3.18× the country average). Demographically, the Galicia (Spain) audience skews more female with an average age of 48.0, and over-indexes on personality traits such as Patriotism, Community Orientation.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Galicia (Spain) fans
| Metric | Value |
|---|---|
| Female | 57.4% |
| Male | 42.6% |
| Average age | 48.0 |
| Estimated audience size | 5,926,692 |
Audience persona
The typical Galicia (Spain) fan in Spain is more female, around 48.0 years old, with strong Patriotism tendencies and a notable affinity for Iberia (airline).
Top brand affinities of Galicia (Spain) fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Iberia (airline) | 3.18× | Travel & Leisure |
| 2.84× | Internet & Social Media | |
| Deportivo de La Coruña | 4.67× | Sports |
| Rayo Vallecano | 4.59× | Travel & Leisure |
| MSN | 2.45× | News |
| Caixabank | 2.24× | Business & Career |
| Julio Iglesias | 2.18× | Music & Radio |
| Aldi | 2.1× | Shopping |
| SD Eibar | 3.85× | Sports |
| Real property | 2.79× | Home & Garden |
| Distilled beverage | 2.43× | Food & Beverages |
| IBEX 35 | 1.92× | Business & Career |
| Spanish language | 1.63× | Politics & Society |
| Volunteering | 3.09× | Politics & Society |
| Cadena SER | 2.05× | Music & Radio |
| Betfair | 3.24× | Games |
| Refrigerator | 2.88× | Home & Garden |
| Mango | 2.58× | Shopping |
| TripAdvisor | 2.15× | Travel & Leisure |
| Movistar+ | 1.84× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.65 |
| Community Orientation | OPEN | 1.59 |
| Convenience Orientation | PREMIUM | 1.48 |
| Quality Awareness | PREMIUM | 1.45 |
| Spirituality | BALANCE | 1.32 |
| Travelling | THRILL | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 47.6% |
| United States | 7.0% |
| Mexico | 6.3% |
See Galicia (Spain) audiences in other countries
More Region audiences in Spain
- Catalonia (10,509,428)
- Andalusia (9,524,831)
- Mediterranean Sea (7,567,943)
- Latin America (6,934,266)
- Atlantic Ocean (5,734,980)
How to read this data
Audience size is the estimated number of people in Spain who actively search for Galicia (Spain). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.