A data profile of the people who buy, follow and care about Musical film in Spain — modelled from more than twelve digital signal sources. Musical film has an estimated audience of 4,395,455 people in Spain.
The average Musical film fan in Spain is 43.9 years old, more female, and lives primarily in Catalonia.
The audience is concentrated in Catalonia, Andalusia, Community of Madrid.
Top brand affinities include Musical theatre, Dog harness, Harry Potter, with strongest over-indexing on Musical theatre (2.87× the country average).
Demographically, the Musical film audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Tradition, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Musical film fan in Spain is more female, around 43.9 years old, with strong Tradition tendencies and a notable affinity for Musical theatre.
The key figures that characterise the Musical film profile in Spain.
59.2% are female, 40.8% are male, average age 43.9.
| Metric | Value |
|---|---|
| Female | 59.2% |
| Male | 40.8% |
| Average age | 43.9 |
| Estimated audience size | 4,395,455 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 15% | |
| 30-39 | 19% | |
| 40-49 | 25% | |
| 50+ | 30% |
of the worldwide Musical film audience comes from Spain.
| Country | Share |
|---|---|
| United States | 23.8% |
| United Kingdom | 5.5% |
| Italy | 4.5% |
Where the Musical film audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | La Rioja | ~40K | 1.24× | |
| 02 | Cantabria | ~60K | 1.06× | |
| 03 | Navarre | ~60K | 1.05× | |
| 04 | Extremadura | ~100K | 1.03× | |
| 05 | Canary Islands | ~200K | 1.00× | |
| 06 | Balearic Islands | ~100K | 1.00× | |
| 07 | Region of Murcia | ~100K | 0.99× | |
| 08 | Principality of Asturias | ~100K | 0.99× | |
| 09 | Aragon | ~100K | 0.98× | |
| 10 | Castilla-La Mancha | ~200K | 0.95× | |
| 11 | Castile and León | ~200K | 0.94× | |
| 12 | Catalonia | ~700K | 0.93× | |
| 13 | Basque Autonomous Country | ~200K | 0.93× | |
| 14 | Galicia | ~200K | 0.92× | |
| 15 | Comunidad Valenciana | ~400K | 0.89× | |
| 16 | Community of Madrid | ~700K | 0.88× | |
| 17 | Andalusia | ~700K | 0.83× |
The strongest cross-interests of the Musical film audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Moana (2016 film) | Movies & TV | 3.83× | ||
| 02 | Dog harness | Pets & Animals | 3.42× | ||
| 03 | Musical theatre | Movies & TV | 2.87× | ||
| 04 | Clarinet | Music & Radio | 2.68× | ||
| 05 | Spiritual (music) | Music & Radio | 2.60× | ||
| 06 | TV game shows | Movies & TV | 2.48× | ||
| 07 | TV talkshows | Movies & TV | 2.27× | ||
| 08 | Vocal music | Music & Radio | 2.15× | ||
| 09 | Videotelephony | Technology & Electronics | 2.08× | ||
| 10 | Detective fiction | Literature | 1.90× | ||
| 11 | Fairy tale | Literature | 1.89× | ||
| 12 | Walt Disney World | Travel & Leisure | 1.87× | ||
| 13 | Orchestra | Music & Radio | 1.84× | ||
| 14 | Fantasy film | Movies & TV | 1.77× | ||
| 15 | Instrumental | Music & Radio | 1.76× | ||
| 16 | Musical ensemble | Music & Radio | 1.72× | ||
| 17 | Harry Potter | Movies & TV | 1.67× | ||
| 18 | Internet celebrity | Internet & Social Media | 1.67× | ||
| 19 | Humorism | Literature | 1.53× | ||
| 20 | Barbie | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.21× | |
| Spirituality | BALANCE | 1.13× | |
| Community Orientation | OPEN | 1.11× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.76× | |
| Risk Appetite | THRILL | 0.81× | |
| Sports Activity | POWER | 0.83× |
Musical film has an estimated audience of 4,395,455 people in Spain, concentrated in Catalonia and Andalusia.
59.2% of Musical film fans are female, 40.8% are male, with an average age of 43.9 years.
Musical film fans show strongest brand affinity for Musical theatre (2.87×), Dog harness (3.42×), and Harry Potter (1.67×) over the country average.
Musical film fans in Spain are most concentrated in Catalonia (reach ~700K), Andalusia (reach ~700K), and Community of Madrid (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Musical film itself, the audience over-indexes on Dog harness (3.42×), Harry Potter (1.67×), TV game shows (2.48×), and Fairy tale (1.89×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Musical film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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