Rascasse Audience Intelligence

Musical film Audience in France

A data profile of the people who buy, follow and care about Musical film in France — modelled from more than twelve digital signal sources. Musical film has an estimated audience of 3,840,560 people in France.

The average Musical film fan in France is 37.5 years old, more female, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine.

Top brand affinities include Paris Saint-Germain, Cosmetics, Harry Potter, with strongest over-indexing on Paris Saint-Germain (1.52× the country average).

Demographically, the Musical film audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Tradition, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Musical film fan in France is more female, around 37.5 years old, with strong Tradition tendencies and a notable affinity for Paris Saint-Germain.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Musical film profile in France.

Audience size
3.8M
in France
Gender
55.3%
44.7% male
Age
37.5
average years
Country rank
#1041
Topic in France
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Musical film fans

55.3% are female, 44.7% are male, average age 37.5.

Fig. 02

Gender split

55.3%
Female
44.7%
Male
Demographic split for Musical film audience in France
MetricValue
Female55.3%
Male44.7%
Average age37.5
Estimated audience size3,840,560
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the Musical film audience in France
Age bracketShare%
16-1926%
20-2920%
30-3917%
40-4916%
50+20%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Musical film audience comes from France.

Worldwide audience distribution share by country for Musical film
CountryShare
United States23.8%
United Kingdom5.5%
Italy4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Musical film audience in France is strongest.

Fig. 05

Top regions by affinity

Musical film fans by region: top regions in France
#RegionReachAffinity×
01Île-de-France~700K1.07×
02Nouvelle-Aquitaine~400K1.04×
03Corsica~20K1.04×
04Occitanie~300K1.02×
05Auvergne-Rhône-Alpes~500K1.00×
06Pays de la Loire~200K1.00×
07Normandy~200K1.00×
08Brittany~200K0.99×
09Provence-Alpes-Côte d'Azur~300K0.98×
10Hauts-de-France~300K0.97×
11Grand Est~300K0.97×
12Centre-Val de Loire~100K0.96×
13Bourgogne-Franche-Comté~100K0.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Musical film audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Musical film audience
#·InterestCategoryAffinity×
01Musical theatreMovies & TV2.46×
02UndergarmentFashion & Accessoires2.12×
03ApartmentBusiness & Career1.83×
04HandbagsFashion & Accessoires1.82×
05SephoraShopping1.81×
06Organic foodFood & Beverages1.81×
07KitchenHome & Garden1.77×
08Classical musicMusic & Radio1.75×
09BoutiquesFashion & Accessoires1.69×
10SpotifyInternet & Social Media1.67×
11IntermarchéShopping1.66×
12Quality of lifeHealth1.63×
13CosmeticsBeauty & Wellness1.60×
14Harry PotterMovies & TV1.59×
15SupermarketShopping1.59×
16RenovationHome & Garden1.58×
17CraftsHome & Garden1.56×
18UEFA Champions LeagueSports1.54×
19FurnitureHome & Garden1.53×
20Paris Saint-GermainSports1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Musical film audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Musical film audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.45×
ExtroversionTHRILL1.41×
CreativityOPEN1.31×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Musical film audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.79×
Sports ActivityPOWER0.84×
IndulgenceJOY0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Musical film have in France?

Musical film has an estimated audience of 3,840,560 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of Musical film fans?

55.3% of Musical film fans are female, 44.7% are male, with an average age of 37.5 years.

03

Which brands do Musical film fans like most?

Musical film fans show strongest brand affinity for Paris Saint-Germain (1.52×), Cosmetics (1.6×), and Harry Potter (1.59×) over the country average.

04

Where do Musical film fans live in France?

Musical film fans in France are most concentrated in Île-de-France (reach ~700K), Auvergne-Rhône-Alpes (reach ~500K), and Nouvelle-Aquitaine (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Musical film fans also like?

Beyond Musical film itself, the audience over-indexes on Cosmetics (1.6×), Harry Potter (1.59×), Undergarment (2.12×), and Furniture (1.53×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for Musical film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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