Top 50 Internet & Social Media brands in Spain
This curated ranking covers the 50 largest internet & social media brands in Spain, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1,286 internet & social media brands tracked in Spain, the 50 ranked here account for the largest measured audience reach. Instagram, TikTok and Social network lead the list with a combined estimated audience of 49,274,596 people. Across all 50 entries the average audience size is 5,184,926, and the largest, Instagram, reaches around 17,700,445 people in Spain. Audience size is the estimated number of unique people in Spain who actively engage with each internet & social media brand, derived from search demand signals. Rankings reflect search-behavior signals collected across Spain and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Instagram |
17,700,445 | 1.5% | Social media | Internet & Social Media |
| 2 |  TikTok |
16,215,496 | 2.4% | Social media | Internet & Social Media |
| 3 |  Social network |
15,358,655 | 2.5% | Lifestyle cluster | Internet & Social Media |
| 4 |  WhatsApp |
13,075,966 | 2.2% | Social media | Internet & Social Media |
| 5 |  X |
12,970,645 | 2.1% | Social media | Internet & Social Media |
| 6 |  Spotify |
10,904,275 | 2.6% | TV / music streaming | Internet & Social Media |
| 7 |  Facebook |
8,474,182 | 1.3% | Social media | Internet & Social Media |
| 8 |  Pinterest |
8,105,629 | 1.8% | Social media | Internet & Social Media |
| 9 |  Google Maps |
7,933,976 | 1.6% | Internet & Social Media | |
| 10 |  World Wide Web |
7,677,033 | 2.7% | Internet & Social Media | |
| 11 |  Google |
7,455,485 | 1.3% | Search engine | Internet & Social Media |
| 12 |  LinkedIn |
7,283,228 | 4.3% | Social media | Internet & Social Media |
| 13 |  Telegram (software) |
6,757,235 | 4.1% | Communication | Internet & Social Media |
| 14 |  Wikipedia |
6,754,248 | 3.4% | Internet & Social Media | |
| 15 |  Gmail |
6,331,334 | 0.8% | Internet & Social Media | |
| 16 |  Groupon |
5,779,939 | 9.4% | Consulting | Internet & Social Media |
| 17 |  Instant messaging |
5,635,951 | 1.8% | Content type | Internet & Social Media |
| 18 |  Domain Name System |
5,200,146 | 3.4% | Internet & Social Media | |
| 19 |  WeTransfer |
4,989,787 | 4.0% | Internet & Social Media | |
| 20 |  Meme |
4,231,665 | 1.9% | Content type | Internet & Social Media |
| 21 |  Hypertext Transfer Protocol |
4,222,945 | 24.0% | Internet & Social Media | |
| 22 |  Tinder |
4,170,902 | 8.6% | Dating | Internet & Social Media |
| 23 |  Facebook Messenger |
3,895,363 | 2.1% | Social media | Internet & Social Media |
| 24 |  Google Calendar |
3,753,944 | 6.5% | Internet & Social Media | |
| 25 |  Bluesky |
3,722,264 | 5.2% | Social media | Internet & Social Media |
| 26 |  LibraryThing |
3,582,819 | 50.9% | Internet & Social Media | |
| 27 |  Reddit |
3,448,971 | 1.9% | Social media | Internet & Social Media |
| 28 |  ANIMEFLV |
3,432,359 | 14.4% | TV / music streaming | Internet & Social Media |
| 29 |  GeoGuessr |
3,420,966 | 5.4% | Internet & Social Media | |
| 30 |  YouTube Music |
3,357,568 | 2.4% | TV / music streaming | Internet & Social Media |
| 31 |  Viral video |
3,101,466 | 1.5% | Content type | Internet & Social Media |
| 32 |  Internet celebrity |
3,079,712 | 2.8% | Content type | Internet & Social Media |
| 33 |  Google Docs |
3,028,635 | 1.9% | Internet & Social Media | |
| 34 |  Badoo |
2,762,515 | 12.9% | Search engine | Internet & Social Media |
| 35 |  Internet meme |
2,550,400 | 1.3% | Content type | Internet & Social Media |
| 36 |  New media |
2,479,324 | 3.3% | Field of study | Internet & Social Media |
| 37 |  GitHub |
2,288,216 | 2.3% | Productivity | Internet & Social Media |
| 38 |  Digital wallet |
2,145,965 | 3.3% | Internet & Social Media | |
| 39 |  Online |
2,030,741 | 2.0% | Lifestyle cluster | Internet & Social Media |
| 40 |  Snapchat |
2,002,769 | 1.4% | Social media | Internet & Social Media |
| 41 |  Frases de Amor |
1,956,689 | 20.8% | Internet & Social Media | |
| 42 |  Google Earth |
1,946,103 | 3.5% | Internet & Social Media | |
| 43 |  bodas.net |
1,941,980 | 93.6% | Internet & Social Media | |
| 44 |  PubMed |
1,932,995 | 4.2% | Search engine | Internet & Social Media |
| 45 |  Online marketplace |
1,829,686 | 1.7% | Internet & Social Media | |
| 46 |  Wattpad |
1,774,835 | 2.7% | Internet & Social Media | |
| 47 |  Web portal |
1,734,622 | 2.3% | Internet & Social Media | |
| 48 |  Discord |
1,689,692 | 2.0% | Internet & Social Media | |
| 49 |  Videography |
1,632,897 | 1.8% | Internet & Social Media | |
| 50 |  Meetic |
1,493,655 | 66.0% | Dating | Internet & Social Media |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Spain and ranks each internet & social media brand by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest internet & social media brand in Spain?
Instagram currently leads with an estimated audience of 17,700,445 people in Spain.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Spain. Lists below 5 entries are not published. See methodology for full details.