A data profile of the people who buy, follow and care about Buffalo Grill in France — modelled from more than twelve digital signal sources. Buffalo Grill has an estimated audience of 2,329,762 people in France.
The average Buffalo Grill fan in France is 41.6 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
Top brand affinities include Steakhouse, Paul (bakery), Flunch, with strongest over-indexing on Steakhouse (7.58× the country average).
Demographically, the Buffalo Grill audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Price Sensitivity, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Buffalo Grill fan in France is more female, around 41.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Steakhouse.
The key figures that characterise the Buffalo Grill profile in France.
55.7% are female, 44.3% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 55.7% |
| Male | 44.3% |
| Average age | 41.6 |
| Estimated audience size | 2,329,762 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 21% | |
| 30-39 | 24% | |
| 40-49 | 26% | |
| 50+ | 20% |
of the worldwide Buffalo Grill audience comes from France.
| Country | Share |
|---|---|
| France | 83.5% |
| United States | 3.2% |
| Belgium | 2.2% |
Where the Buffalo Grill audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bourgogne-Franche-Comté | ~100K | 1.34× | |
| 02 | Grand Est | ~300K | 1.33× | |
| 03 | Hauts-de-France | ~300K | 1.23× | |
| 04 | Centre-Val de Loire | ~100K | 1.22× | |
| 05 | Normandy | ~100K | 1.15× | |
| 06 | Brittany | ~100K | 1.10× | |
| 07 | Pays de la Loire | ~100K | 1.06× | |
| 08 | Auvergne-Rhône-Alpes | ~300K | 1.01× | |
| 09 | Nouvelle-Aquitaine | ~200K | 0.94× | |
| 10 | Occitanie | ~200K | 0.91× | |
| 11 | Île-de-France | ~300K | 0.78× | |
| 12 | Provence-Alpes-Côte d'Azur | ~100K | 0.72× | |
| 13 | Corsica | ~4K | 0.35× |
The strongest cross-interests of the Buffalo Grill audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Steakhouse | Food & Beverages | 7.58× | ||
| 02 | Flunch | Food & Beverages | 6.59× | ||
| 03 | Paul (bakery) | Food & Beverages | 5.85× | ||
| 04 | Subway | Food & Beverages | 4.18× | ||
| 05 | KFC | Food & Beverages | 2.73× | ||
| 06 | Parc Astérix | Travel & Leisure | 2.43× | ||
| 07 | Groupon | Internet & Social Media | 2.35× | ||
| 08 | Burger King | Food & Beverages | 2.32× | ||
| 09 | McDonald's | Food & Beverages | 2.06× | ||
| 10 | Barbecue | Food & Beverages | 1.91× | ||
| 11 | Carrefour City | Shopping | 1.85× | ||
| 12 | Free Mobile | Technology & Electronics | 1.82× | ||
| 13 | Intersport | Shopping | 1.77× | ||
| 14 | Aldi | Shopping | 1.77× | ||
| 15 | Intermarché | Shopping | 1.73× | ||
| 16 | Boulanger | Shopping | 1.73× | ||
| 17 | Carrefour | Shopping | 1.62× | ||
| 18 | Lidl | Shopping | 1.57× | ||
| 19 | Auchan | Shopping | 1.55× | ||
| 20 | Discount stores | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.49× | |
| Convenience Orientation | PREMIUM | 1.34× | |
| Community Orientation | OPEN | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.80× | |
| Patriotism | CONSERVATISM | 0.86× | |
| Mindfulness | BALANCE | 0.89× |
Buffalo Grill's target market in France covers an estimated 2,329,762 people, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
55.7% of the Buffalo Grill audience are female, 44.3% are male, with an average age of 41.6 years.
Buffalo Grill fans show strongest brand affinity for Steakhouse (7.58×), Paul (bakery) (5.85×), and Flunch (6.59×) over the country average.
Buffalo Grill fans in France are most concentrated in Île-de-France (reach ~300K), Auvergne-Rhône-Alpes (reach ~300K), and Hauts-de-France (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Buffalo Grill itself, the audience over-indexes on Paul (bakery) (5.85×), Flunch (6.59×), Burger King (2.32×), and Discount stores (1.51×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Buffalo Grill. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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