A data profile of the people who buy, follow and care about Galeries Lafayette in France — modelled from more than twelve digital signal sources. Galeries Lafayette has an estimated audience of 2,477,367 people in France.
The average Galeries Lafayette fan in France is 39.9 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine.
Top brand affinities include Primark, La Redoute, Deco, with strongest over-indexing on Primark (1.78× the country average).
Demographically, the Galeries Lafayette audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Design Affinity, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Galeries Lafayette fan in France is more female, around 39.9 years old, with strong Design Affinity tendencies and a notable affinity for Primark.
The key figures that characterise the Galeries Lafayette profile in France.
67.1% are female, 32.9% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 67.1% |
| Male | 32.9% |
| Average age | 39.9 |
| Estimated audience size | 2,477,367 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 22% |
of the worldwide Galeries Lafayette audience comes from France.
| Country | Share |
|---|---|
| France | 21.8% |
| United States | 13.0% |
| Germany | 10.7% |
Where the Galeries Lafayette audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~1.5M | 3.47× | |
| 02 | Provence-Alpes-Côte d'Azur | ~200K | 1.25× | |
| 03 | Nouvelle-Aquitaine | ~200K | 1.07× | |
| 04 | Occitanie | ~200K | 1.02× | |
| 05 | Auvergne-Rhône-Alpes | ~300K | 0.97× | |
| 06 | Pays de la Loire | ~100K | 0.93× | |
| 07 | Grand Est | ~200K | 0.86× | |
| 08 | Bourgogne-Franche-Comté | ~80K | 0.75× | |
| 09 | Centre-Val de Loire | ~70K | 0.73× | |
| 10 | Brittany | ~70K | 0.56× | |
| 11 | Corsica | ~7K | 0.55× | |
| 12 | Normandy | ~60K | 0.52× | |
| 13 | Hauts-de-France | ~90K | 0.42× |
The strongest cross-interests of the Galeries Lafayette audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pimkie | Shopping | 2.21× | ||
| 02 | Child development | Business & Career | 2.15× | ||
| 03 | Vanessa Bruno | Fashion & Accessoires | 1.97× | ||
| 04 | Claudie Pierlot | Fashion & Accessoires | 1.94× | ||
| 05 | Decoration | Home & Garden | 1.85× | ||
| 06 | COS | Shopping | 1.83× | ||
| 07 | Maisons du Monde | Home & Garden | 1.80× | ||
| 08 | Dog lovers | Pets & Animals | 1.80× | ||
| 09 | Primark | Shopping | 1.78× | ||
| 10 | Stradivarius | Shopping | 1.77× | ||
| 11 | Le Bon Marché | Shopping | 1.76× | ||
| 12 | vertbaudet | Fashion & Accessoires | 1.75× | ||
| 13 | Architecture & Design | Business & Career | 1.73× | ||
| 14 | Petit Bateau | Fashion & Accessoires | 1.65× | ||
| 15 | Zara | Shopping | 1.62× | ||
| 16 | Deco | Home & Garden | 1.61× | ||
| 17 | La Redoute | Shopping | 1.59× | ||
| 18 | Hermès | Fashion & Accessoires | 1.58× | ||
| 19 | Louis Vuitton | Fashion & Accessoires | 1.53× | ||
| 20 | Lacoste | Fashion & Accessoires | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.25× | |
| Individualism | JOY | 1.12× | |
| Tradition | CONSERVATISM | 1.05× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.74× | |
| Risk Appetite | THRILL | 0.82× | |
| Career Orientation | POWER | 0.85× |
Galeries Lafayette has an estimated audience of 2,477,367 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
67.1% of Galeries Lafayette fans are female, 32.9% are male, with an average age of 39.9 years.
Galeries Lafayette fans show strongest brand affinity for Primark (1.78×), La Redoute (1.59×), and Deco (1.61×) over the country average.
Galeries Lafayette fans in France are most concentrated in Île-de-France (reach ~1.5M), Auvergne-Rhône-Alpes (reach ~300K), and Nouvelle-Aquitaine (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Galeries Lafayette itself, the audience over-indexes on La Redoute (1.59×), Deco (1.61×), Decoration (1.85×), and Le Bon Marché (1.76×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Galeries Lafayette. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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