A data profile of the people who buy, follow and care about Investor in France — modelled from more than twelve digital signal sources. Investor has an estimated audience of 3,943,183 people in France.
Investor has an estimated audience of 3,943,183 people in France. 42.4% are female, 57.6% are male, average age 46.1. Top brand affinities: Love & Sex, Christmas Gift, Christmas tree, Kitchen garden, Take-out.
Top brand affinities include Love & Sex, Christmas Gift, Christmas tree, with strongest over-indexing on Love & Sex (339.93× the country average).
Demographically, the Investor audience skews more male with an average age of 46.1, and over-indexes on personality traits such as Mindfulness, Quality Awareness.
The typical Investor fan in France is more male, around 46.1 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Investor profile in France.
42.4% are female, 57.6% are male, average age 46.1.
| Metric | Value |
|---|---|
| Female | 42.4% |
| Male | 57.6% |
| Average age | 46.1 |
| Estimated audience size | 3,943,183 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 23% | |
| 50+ | 38% |
of the worldwide Investor audience comes from France.
| Country | Share |
|---|---|
| United States | 17.5% |
| India | 5.8% |
| Japan | 5.1% |
The strongest cross-interests of the Investor audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 339.93× | ||
| 02 | Selfridges | Shopping | 211.48× | ||
| 03 | Christmas Gift | Kids & Family | 28.27× | ||
| 04 | Christmas tree | Kids & Family | 25.76× | ||
| 05 | Girl power | Politics & Society | 18.37× | ||
| 06 | Breast Cancer awareness | Health | 12.67× | ||
| 07 | Broadcasting of sports events | Movies & TV | 11.57× | ||
| 08 | Dentistry | Business & Career | 10.96× | ||
| 09 | Kitchen garden | Home & Garden | 10.77× | ||
| 10 | Sustainable products | Politics & Society | 9.60× | ||
| 11 | Property finder | Home & Garden | 7.79× | ||
| 12 | Residential area | Home & Garden | 7.27× | ||
| 13 | Zoom lens | Technology & Electronics | 7.21× | ||
| 14 | Take-out | Food & Beverages | 6.24× | ||
| 15 | Local news | News | 4.27× | ||
| 16 | Midi Libre | News | 3.26× | ||
| 17 | Innovation | Business & Career | 3.25× | ||
| 18 | Apartment | Business & Career | 2.94× | ||
| 19 | Ouest France | News | 2.69× | ||
| 20 | Personal finance | Business & Career | 2.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 3.08× | |
| Quality Awareness | PREMIUM | 2.11× | |
| Career Orientation | POWER | 1.78× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.80× | |
| Tradition | CONSERVATISM | 0.84× | |
| Creativity | OPEN | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Investor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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