A data profile of the people who buy, follow and care about MONDIAL TISSUS in France — modelled from more than twelve digital signal sources. MONDIAL TISSUS has an estimated audience of 2,971,021 people in France.
MONDIAL TISSUS has an estimated audience of 2,971,021 people in France. 100.0% are female, 0.0% are male, average age 45.6. Top brand affinities: Tradition, Lidl, Crafts, Machine embroidery, Home improvement.
Top brand affinities include Tradition, Lidl, Crafts, with strongest over-indexing on Tradition (6.58× the country average).
Demographically, the MONDIAL TISSUS audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Tradition, Family Orientation.
The typical MONDIAL TISSUS fan in France is more female, around 45.6 years old, with strong Tradition tendencies and a notable affinity for Tradition.
The key figures that characterise the MONDIAL TISSUS profile in France.
100.0% are female, 0.0% are male, average age 45.6.
| Metric | Value |
|---|---|
| Female | 100.0% |
| Male | 0.0% |
| Average age | 45.6 |
| Estimated audience size | 2,971,021 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 2% | |
| 20-29 | 17% | |
| 30-39 | 25% | |
| 40-49 | 24% | |
| 50+ | 32% |
The strongest cross-interests of the MONDIAL TISSUS audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Machine embroidery | Home & Garden | 16.21× | ||
| 02 | Tradition | Politics & Society | 6.58× | ||
| 03 | Designer clothing | Fashion & Accessoires | 4.43× | ||
| 04 | Garden centre | Home & Garden | 4.00× | ||
| 05 | Zoo | Kids & Family | 3.15× | ||
| 06 | Lidl | Shopping | 2.95× | ||
| 07 | Crafts | Home & Garden | 2.74× | ||
| 08 | Home Appliances | Home & Garden | 2.53× | ||
| 09 | Organic farming | Food & Beverages | 2.23× | ||
| 10 | Home improvement | Home & Garden | 2.20× | ||
| 11 | EBay | Shopping | 2.14× | ||
| 12 | Carrefour | Shopping | 2.00× | ||
| 13 | AliExpress | Shopping | 2.00× | ||
| 14 | Energy | Home & Garden | 1.95× | ||
| 15 | Coupons | Shopping | 1.84× | ||
| 16 | Boutiques | Fashion & Accessoires | 1.71× | ||
| 17 | Cooking | Food & Beverages | 1.67× | ||
| 18 | Tea | Food & Beverages | 1.61× | ||
| 19 | Comedy movies | Movies & TV | 1.55× | ||
| 20 | Rock music | Music & Radio | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 6.58× | |
| Family Orientation | CONSERVATISM | 2.90× | |
| Creativity | OPEN | 2.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.46× | |
| Sports Activity | POWER | 0.76× | |
| Social Media Usage | JOY | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for MONDIAL TISSUS. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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