Parenting Audience in France

Parenting has an estimated audience of 6,520,062 people in France. 65.4% are female, 34.6% are male, average age 42.9. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Top brand affinities: Tinder, Permanent residency, DoTerra, Public administration, Restorative dentistry.

The average Parenting fan in France is 42.9 years old, more female, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Top brand affinities include Tinder, Permanent residency, DoTerra, with strongest over-indexing on Tinder (29.59× the country average). Demographically, the Parenting audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic

Demographics of Parenting fans

Demographic split for Parenting audience in France
MetricValue
Female65.4%
Male34.6%
Average age42.9
Estimated audience size6,520,062

Audience persona

The typical Parenting fan in France is more female, around 42.9 years old, with strong Patriotism tendencies and a notable affinity for Tinder.

Top regions in France

Top regions ranked by reach for Parenting in France
RegionReachAffinity
Île-de-France1,526,7871.31×
Auvergne-Rhône-Alpes512,0120.67×
Hauts-de-France366,8070.64×
Grand Est352,0500.67×
Occitanie333,8160.59×
Centre-Val de Loire330,2641.35×
Nouvelle-Aquitaine324,7920.57×
Provence-Alpes-Côte d'Azur317,5750.66×
Pays de la Loire219,7180.61×
Bourgogne-Franche-Comté206,7530.78×
Normandy202,8660.64×
Brittany179,6360.56×
Corsica128,4173.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Parenting audience
BrandAffinityCategory
Tinder29.59×Internet & Social Media
Permanent residency21.53×Business & Career
DoTerra94.39×Beauty & Wellness
Public administration23.33×Business & Career
Restorative dentistry52.28×Health
Payot52.19×Beauty & Wellness
Eye care professional55.87×Beauty & Wellness
Cervical vertebrae57.51×Health
Soy milk61.64×Food & Beverages
Compression stockings81×Health
Lions Clubs International20.8×Business & Career
Muslim holidays22.37×Politics & Society
Consumer debt63.45×Business & Career
Kosher foods101.56×Food & Beverages
Islamic architecture22.8×Home & Garden
Inclusion (education)82.06×Kids & Family
Lumbar vertebrae58.4×Health
Rechargeable battery33.95×Home & Garden
Improvisation12.27×Music & Radio
Child development10.45×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Parenting audience
TraitClusterScore
PatriotismCONSERVATISM38.02
Urban LifestyleOPEN8.01
MindfulnessBALANCE2.26
Family OrientationCONSERVATISM2.12
Community OrientationOPEN1.85
IndulgenceJOY1.47

Worldwide distribution

Worldwide audience distribution share by country for Parenting
CountryShare
United States19.5%
Japan6.8%
United Kingdom5.0%

See Parenting audiences in other countries

More Kids & Family audiences in France

Frequently asked questions

How many fans does Parenting have in France?

Parenting has an estimated audience of 6,520,062 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

What is the gender split and age of Parenting fans?

65.4% of Parenting fans are female, 34.6% are male, with an average age of 42.9 years.

Which brands do Parenting fans like most?

Parenting fans show strongest brand affinity for Tinder (29.59×), Permanent residency (21.53×), and DoTerra (94.39×) over the country average.

Where do Parenting fans live in France?

Parenting fans in France are most concentrated in Île-de-France (reach 1,526,787), Auvergne-Rhône-Alpes (reach 512,012), and Hauts-de-France (reach 366,807). These three regions account for the largest share of the active audience.

What other brands do Parenting fans also like?

Beyond Parenting itself, the audience over-indexes on Permanent residency (21.53×), DoTerra (94.39×), Public administration (23.33×), and Restorative dentistry (52.28×) compared to the France average.

How to read this data

Audience size is the estimated number of people in France who actively search for Parenting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.