A data profile of the people who buy, follow and care about Employment website in United Kingdom — modelled from more than twelve digital signal sources. Employment website has an estimated audience of 3,961,788 people in United Kingdom.
The average Employment website fan in United Kingdom is 47.0 years old, balanced, and lives primarily in England.
The audience is concentrated in England, South East, North West.
Top brand affinities include Part-time, Application for employment, Job hunting, with strongest over-indexing on Part-time (12.5× the country average).
Demographically, the Employment website audience skews balanced with an average age of 47.0, and over-indexes on personality traits such as Career Orientation, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Employment website fan in United Kingdom is balanced, around 47.0 years old, with strong Career Orientation tendencies and a notable affinity for Part-time.
The key figures that characterise the Employment website profile in United Kingdom.
53.9% are female, 46.1% are male, average age 47.0.
| Metric | Value |
|---|---|
| Female | 53.9% |
| Male | 46.1% |
| Average age | 47.0 |
| Estimated audience size | 3,961,788 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 25% | |
| 50+ | 39% |
of the worldwide Employment website audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 18.0% |
| Germany | 11.9% |
| United Kingdom | 5.9% |
Where the Employment website audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North East | ~200K | 1.06× | |
| 02 | East Midlands | ~300K | 1.05× | |
| 03 | Northern Ireland | ~100K | 1.03× | |
| 04 | Wales | ~200K | 1.02× | |
| 05 | East of England | ~400K | 0.99× | |
| 06 | South West | ~300K | 0.99× | |
| 07 | Yorkshire and the Humber | ~300K | 0.99× | |
| 08 | South East | ~500K | 0.96× | |
| 09 | North West | ~400K | 0.96× | |
| 10 | Scotland | ~300K | 0.96× | |
| 11 | West Midlands | ~200K | 0.95× | |
| 12 | England | ~3M | 0.82× |
The strongest cross-interests of the Employment website audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Adzuna | Business & Career | 29.06× | ||
| 02 | Application for employment | Business & Career | 15.60× | ||
| 03 | Part-time | Business & Career | 12.50× | ||
| 04 | Business opportunity | Business & Career | 9.30× | ||
| 05 | Glassdoor | Business & Career | 9.12× | ||
| 06 | CV-Library | Business & Career | 7.94× | ||
| 07 | Temporary work | Business & Career | 7.16× | ||
| 08 | Job hunting | Business & Career | 5.64× | ||
| 09 | Employment agency | Business & Career | 5.50× | ||
| 10 | Online grocer | Shopping | 5.30× | ||
| 11 | Shelter Dogs | Pets & Animals | 4.09× | ||
| 12 | Indeed.com | Business & Career | 3.87× | ||
| 13 | Wetherspoon | Food & Beverages | 3.49× | ||
| 14 | Freight transport | Cars & Mobility | 3.31× | ||
| 15 | Job | Business & Career | 3.14× | ||
| 16 | Recruitment | Business & Career | 2.98× | ||
| 17 | Royal Mail | Business & Career | 2.72× | ||
| 18 | Local news | News | 2.60× | ||
| 19 | Personal finance | Business & Career | 1.68× | ||
| 20 | Business | Business & Career | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.64× | |
| Community Orientation | OPEN | 1.94× | |
| Price Sensitivity | PREMIUM | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.77× | |
| Early Adopter Mentality | POWER | 0.80× | |
| Luxury Orientation | PREMIUM | 0.84× |
Employment website has an estimated audience of 3,961,788 people in United Kingdom, concentrated in England and South East.
53.9% of Employment website fans are female, 46.1% are male, with an average age of 47.0 years.
Employment website fans show strongest brand affinity for Part-time (12.5×), Application for employment (15.6×), and Job hunting (5.64×) over the country average.
Employment website fans in United Kingdom are most concentrated in England (reach ~3M), South East (reach ~500K), and North West (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Employment website itself, the audience over-indexes on Application for employment (15.6×), Job hunting (5.64×), Indeed.com (3.87×), and Adzuna (29.06×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Employment website. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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