A data profile of the people who buy, follow and care about OpenAI in Indonesia — modelled from more than twelve digital signal sources. OpenAI has an estimated audience of 2,504,042 people in Indonesia.
OpenAI has an estimated audience of 2,504,042 people in Indonesia. 40.5% are female, 59.5% are male, average age 35.5. Top brand affinities: Telegram, Lottery, Linux, NASDAQ, LinkedIn.
Top brand affinities include Telegram, Lottery, Linux, with strongest over-indexing on Telegram (2.6× the country average).
Demographically, the OpenAI audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability.
The typical OpenAI fan in Indonesia is more male, around 35.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Telegram.
The key figures that characterise the OpenAI profile in Indonesia.
40.5% are female, 59.5% are male, average age 35.5.
| Metric | Value |
|---|---|
| Female | 40.5% |
| Male | 59.5% |
| Average age | 35.5 |
| Estimated audience size | 2,504,042 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 29% | |
| 30-39 | 22% | |
| 40-49 | 16% | |
| 50+ | 11% |
of the worldwide OpenAI audience comes from Indonesia.
| Country | Share |
|---|---|
| China | 34.4% |
| United States | 10.5% |
| Japan | 5.5% |
The strongest cross-interests of the OpenAI audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sweepstakes | Games | 4.51× | ||
| 02 | Data science | Business & Career | 4.50× | ||
| 03 | NASDAQ | Business & Career | 4.34× | ||
| 04 | Lottery | Games | 3.96× | ||
| 05 | Emma Watson | Movies & TV | 3.80× | ||
| 06 | Robotics | Technology & Electronics | 3.75× | ||
| 07 | Linux | Technology & Electronics | 3.42× | ||
| 08 | Innovation | Business & Career | 3.17× | ||
| 09 | Max Verstappen | Sports | 3.05× | ||
| 10 | Crowdfunding | Business & Career | 2.70× | ||
| 11 | Telegram | Internet & Social Media | 2.60× | ||
| 12 | Health insurance | Business & Career | 2.27× | ||
| 13 | Baccarat | Games | 2.21× | ||
| 14 | Internet & Social Media | 2.11× | |||
| 15 | Activism | Politics & Society | 2.10× | ||
| 16 | Coffee roasting | Food & Beverages | 1.79× | ||
| 17 | Retail banking | Business & Career | 1.75× | ||
| 18 | Slot machine | Games | 1.68× | ||
| 19 | Baby food | Kids & Family | 1.61× | ||
| 20 | Online poker | Games | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 2.26× | |
| Sustainability | BALANCE | 1.89× | |
| Individualism | JOY | 1.84× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.64× | |
| Mindfulness | BALANCE | 0.65× | |
| Extroversion | THRILL | 0.71× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for OpenAI. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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