A data profile of the people who buy, follow and care about Chat GPT in Indonesia — modelled from more than twelve digital signal sources. Chat GPT has an estimated audience of 2,316,725 people in Indonesia.
Chat GPT has an estimated audience of 2,316,725 people in Indonesia. 29.0% are female, 71.0% are male, average age 34.7. Top brand affinities: Telegram, Lottery, Cloud computing, Online chat, Innovation.
Top brand affinities include Telegram, Lottery, Cloud computing, with strongest over-indexing on Telegram (3.1× the country average).
Demographically, the Chat GPT audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation.
The typical Chat GPT fan in Indonesia is more male, around 34.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Telegram.
The key figures that characterise the Chat GPT profile in Indonesia.
29.0% are female, 71.0% are male, average age 34.7.
| Metric | Value |
|---|---|
| Female | 29.0% |
| Male | 71.0% |
| Average age | 34.7 |
| Estimated audience size | 2,316,725 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 34% | |
| 30-39 | 21% | |
| 40-49 | 15% | |
| 50+ | 9% |
of the worldwide Chat GPT audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 10.0% |
| Germany | 3.5% |
| France | 3.0% |
The strongest cross-interests of the Chat GPT audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Deep learning | Technology & Electronics | 8.25× | ||
| 02 | Fred Perry | Fashion & Accessoires | 5.09× | ||
| 03 | Data science | Business & Career | 4.67× | ||
| 04 | Sweepstakes | Games | 4.11× | ||
| 05 | Amazon Web Services | Technology & Electronics | 3.97× | ||
| 06 | Home insurance | Business & Career | 3.93× | ||
| 07 | Robotics | Technology & Electronics | 3.77× | ||
| 08 | NASDAQ | Business & Career | 3.64× | ||
| 09 | Lottery | Games | 3.55× | ||
| 10 | Innovation | Business & Career | 3.27× | ||
| 11 | Telegram | Internet & Social Media | 3.10× | ||
| 12 | Max Verstappen | Sports | 2.93× | ||
| 13 | Linux | Technology & Electronics | 2.83× | ||
| 14 | Crowdfunding | Business & Career | 2.83× | ||
| 15 | Online chat | Technology & Electronics | 2.53× | ||
| 16 | Health insurance | Business & Career | 2.40× | ||
| 17 | Cloud computing | Technology & Electronics | 2.24× | ||
| 18 | Baccarat | Games | 2.00× | ||
| 19 | Internet & Social Media | 1.98× | |||
| 20 | Retail banking | Business & Career | 1.85× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 4.33× | |
| Career Orientation | POWER | 1.79× | |
| Risk Appetite | THRILL | 1.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.62× | |
| Creativity | OPEN | 0.63× | |
| Extroversion | THRILL | 0.69× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Chat GPT. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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