A data profile of the people who buy, follow and care about Top-level domain in Indonesia — modelled from more than twelve digital signal sources. Top-level domain has an estimated audience of 3,251,195 people in Indonesia.
Top-level domain has an estimated audience of 3,251,195 people in Indonesia. 37.3% are female, 62.7% are male, average age 33.1. Top brand affinities: Tinder, Automated teller machine, Manual transmission, Hormone, Anti-lock braking system.
Top brand affinities include Tinder, Automated teller machine, Manual transmission, with strongest over-indexing on Tinder (19.81× the country average).
Demographically, the Top-level domain audience skews more male with an average age of 33.1, and over-indexes on personality traits such as Spirituality, Indulgence.
The typical Top-level domain fan in Indonesia is more male, around 33.1 years old, with strong Spirituality tendencies and a notable affinity for Tinder.
The key figures that characterise the Top-level domain profile in Indonesia.
37.3% are female, 62.7% are male, average age 33.1.
| Metric | Value |
|---|---|
| Female | 37.3% |
| Male | 62.7% |
| Average age | 33.1 |
| Estimated audience size | 3,251,195 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 32% | |
| 30-39 | 22% | |
| 40-49 | 12% | |
| 50+ | 7% |
of the worldwide Top-level domain audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 14.9% |
| Italy | 8.0% |
| France | 7.6% |
The strongest cross-interests of the Top-level domain audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tinder | Internet & Social Media | 19.81× | ||
| 02 | Hyaluronan | Beauty & Wellness | 11.37× | ||
| 03 | Hormone | Health | 11.07× | ||
| 04 | Anti-lock braking system | Cars & Mobility | 10.80× | ||
| 05 | Manual transmission | Cars & Mobility | 10.23× | ||
| 06 | Sarcasm | Politics & Society | 9.90× | ||
| 07 | Automated teller machine | Business & Career | 9.80× | ||
| 08 | Air fryer | Food & Beverages | 5.98× | ||
| 09 | Automatic transmission | Cars & Mobility | 4.66× | ||
| 10 | Arthritis awareness | Health | 4.44× | ||
| 11 | Player versus player | Games | 4.41× | ||
| 12 | Catholic Church | Politics & Society | 3.47× | ||
| 13 | Coconut milk | Food & Beverages | 3.42× | ||
| 14 | Allergy | Health | 3.33× | ||
| 15 | Dentistry | Business & Career | 2.13× | ||
| 16 | Internet service provider | Technology & Electronics | 1.97× | ||
| 17 | Breakfast television | Movies & TV | 1.72× | ||
| 18 | Radio | Technology & Electronics | 1.63× | ||
| 19 | romantic comedies | Movies & TV | 1.53× | ||
| 20 | Pay television | Movies & TV | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.82× | |
| Indulgence | JOY | 1.53× | |
| Tradition | CONSERVATISM | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.62× | |
| Design Affinity | PREMIUM | 0.67× | |
| Mindfulness | BALANCE | 0.73× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Top-level domain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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