Rascasse Audience Intelligence

Top-level domain Audience in United States

A data profile of the people who buy, follow and care about Top-level domain in United States — modelled from more than twelve digital signal sources. Top-level domain has an estimated audience of 24,983,507 people in United States.

#838among Topic in United States#62in Technology & Electronics

The average Top-level domain fan in United States is 42.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Real property, Genetics, Dentistry, with strongest over-indexing on Real property (1.9× the country average).

Demographically, the Top-level domain audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Quality Awareness, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Top-level domain fan in United States is balanced, around 42.3 years old, with strong Quality Awareness tendencies and a notable affinity for Real property.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Top-level domain profile in United States.

Audience size
25M
in United States
Gender
47.2%♀
52.8% male
Age
42.3
average years
Country rank
#1233
Topic in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Top-level domain fans

47.2% are female, 52.8% are male, average age 42.3.

Fig. 02

Gender split

47.2%
Female
52.8%
Male
Demographic split for Top-level domain audience in United States
MetricValue
Female47.2%
Male52.8%
Average age42.3
Estimated audience size24,983,507
Fig. 03

Age distribution

Ø 42.3
average years
Age distribution of the Top-level domain audience in United States
Age bracketShare%
16-1914%
20-2916%
30-3919%
40-4923%
50+27%
Fig. 04

Worldwide distribution

14.9%

of the worldwide Top-level domain audience comes from United States.

Worldwide audience distribution share by country for Top-level domain
CountryShare
United States14.9%
Italy8.0%
France7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Top-level domain audience in United States is strongest.

Fig. 05

Top regions by affinity

Top-level domain fans by region: top regions in United States
#RegionReachAffinity×
01Connecticut~500K1.80×
02Washington~800K1.52×
03Virginia~900K1.47×
04Utah~300K1.41×
05Massachusetts~600K1.22×
06California~3.5M1.21×
07Colorado~500K1.21×
08Oregon~300K1.16×
09Washington, District of Columbia~90K1.15×
10Maryland~500K1.14×
11Florida~2M1.11×
12New York~1.5M1.10×
13New Mexico~100K1.08×
14New Hampshire~100K1.06×
15Idaho~100K1.03×
16Vermont~50K1.03×
17Nevada~200K1.01×
18Alaska~50K1.01×
19Tennessee~500K1.00×
20Arizona~500K0.99×
21Montana~70K0.99×
22Kansas~200K0.98×
23Maine~90K0.98×
24Georgia~700K0.97×
25South Carolina~400K0.97×
26Hawaii~100K0.97×
27Delaware~70K0.96×
28Texas~2M0.95×
29Illinois~800K0.95×
30Rhode Island~80K0.95×
31South Dakota~60K0.95×
32North Dakota~50K0.95×
33Pennsylvania~800K0.93×
34Oklahoma~300K0.93×
35Nebraska~100K0.93×
36Minnesota~300K0.92×
37Arkansas~200K0.92×
38North Carolina~700K0.91×
39Indiana~400K0.91×
40Missouri~400K0.91×
41West Virginia~100K0.91×
42Louisiana~300K0.90×
43New Jersey~600K0.89×
44Iowa~200K0.89×
45Wisconsin~300K0.88×
46Kentucky~300K0.88×
47Michigan~600K0.87×
48Mississippi~200K0.87×
49Ohio~700K0.86×
50Alabama~300K0.84×
Fig. 06

Affinity by region

Affinity by region — Top-level domain, United States
0.84×1.00×1.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Top-level domain audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Top-level domain audience
#·InterestCategoryAffinity×
01El PaísNews3.08×
02ImprovisationMusic & Radio2.48×
03Web serverTechnology & Electronics2.24×
04ShellfishFood & Beverages1.99×
05Public administrationBusiness & Career1.92×
06Real propertyHome & Garden1.90×
07Animal testingPolitics & Society1.78×
08Western UnionBusiness & Career1.71×
09Unmanned aerial vehicleCars & Mobility1.68×
10Preventive healthcareHealth1.61×
11Chat roomInternet & Social Media1.60×
12GeneticsKids & Family1.59×
13DentistryBusiness & Career1.58×
14New TestamentPolitics & Society1.57×
15MotorboatCars & Mobility1.57×
16Made in USABusiness & Career1.56×
17Air pollutionHealth1.56×
18FanaticsFashion & Accessoires1.54×
19Retirement planningBusiness & Career1.53×
20Live televisionMovies & TV1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Top-level domain audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Top-level domain audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.31×
PatriotismCONSERVATISM1.29×
Need for SecurityCONSERVATISM1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Top-level domain audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.70×
Design AffinityPREMIUM0.71×
MindfulnessBALANCE0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Top-level domain have in United States?

Top-level domain has an estimated audience of 24,983,507 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Top-level domain fans?

47.2% of Top-level domain fans are female, 52.8% are male, with an average age of 42.3 years.

03

Which brands do Top-level domain fans like most?

Top-level domain fans show strongest brand affinity for Real property (1.9×), Genetics (1.59×), and Dentistry (1.58×) over the country average.

04

Where do Top-level domain fans live in United States?

Top-level domain fans in United States are most concentrated in California (reach ~3.5M), Texas (reach ~2M), and Florida (reach ~2M). These three regions account for the largest share of the active audience.

05

What other brands do Top-level domain fans also like?

Beyond Top-level domain itself, the audience over-indexes on Genetics (1.59×), Dentistry (1.58×), Made in USA (1.56×), and Web server (2.24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Top-level domain audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Top-level domain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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