Rascasse Audience Intelligence

Top-level domain Audience in Poland

A data profile of the people who buy, follow and care about Top-level domain in Poland — modelled from more than twelve digital signal sources. Top-level domain has an estimated audience of 2,433,522 people in Poland.

#353among Topic in Poland
#34in Technology & Electronics

Top-level domain has an estimated audience of 2,433,522 people in Poland. 57.7% are female, 42.3% are male, average age 33.2. Top brand affinities: Shopping and fashion, Catholic Church, Game consoles, Baltic Sea, Newsletter.

Top brand affinities include Shopping and fashion, Catholic Church, Game consoles, with strongest over-indexing on Shopping and fashion (2.13× the country average).

Demographically, the Top-level domain audience skews more female with an average age of 33.2, and over-indexes on personality traits such as Spirituality, Tradition.

The typical Top-level domain fan in Poland is more female, around 33.2 years old, with strong Spirituality tendencies and a notable affinity for Shopping and fashion.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Top-level domain profile in Poland.

Audience size
2.4M
in Poland
Gender
57.7%
42.3% male
Age
33.2
average years
Country rank
#539
Topic in Poland
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Top-level domain fans

57.7% are female, 42.3% are male, average age 33.2.

Fig. 02

Gender split

57.7%
Female
42.3%
Male
Demographic split for Top-level domain audience in Poland
MetricValue
Female57.7%
Male42.3%
Average age33.2
Estimated audience size2,433,522
Fig. 03

Age distribution

Ø 33.2
average years
Age distribution of the Top-level domain audience in Poland
Age bracketShare%
16-1940%
20-2918%
30-3916%
40-4911%
50+15%
Fig. 04

Worldwide distribution

1.5%

of the worldwide Top-level domain audience comes from Poland.

Worldwide audience distribution share by country for Top-level domain
CountryShare
United States14.9%
Italy8.0%
France7.6%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Top-level domain audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Top-level domain audience
#·InterestCategoryAffinity×
01Shopping and fashionShopping2.13×
02Catholic ChurchPolitics & Society2.13×
03Game consolesTechnology & Electronics2.13×
04Baltic SeaTravel & Leisure2.13×
05Love & SexKids & Family2.13×
06Business InsiderBusiness & Career2.13×
07ICloudTechnology & Electronics2.13×
08OrsayShopping2.13×
09Whitney HoustonMusic & Radio2.13×
10Exfoliation (cosmetology)Beauty & Wellness2.13×
11NewsletterTechnology & Electronics1.98×
12YouTube MusicInternet & Social Media1.96×
13Michael JacksonMusic & Radio1.89×
14Mediterranean SeaTravel & Leisure1.81×
15DentistryBusiness & Career1.78×
16Volunteer fire departmentHealth1.76×
17RoseHome & Garden1.76×
18KebabFood & Beverages1.74×
19Parking lotCars & Mobility1.70×
20TripAdvisorTravel & Leisure1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Top-level domain audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Top-level domain audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.36×
TraditionCONSERVATISM1.16×
PatriotismCONSERVATISM1.14×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Top-level domain audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.78×
Design AffinityPREMIUM0.81×
Price SensitivityPREMIUM0.84×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Poland who actively search for Top-level domain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →