Rascasse Audience Intelligence

Blouse Audience in India

A data profile of the people who buy, follow and care about Blouse in India — modelled from more than twelve digital signal sources. Blouse has an estimated audience of 7,829,793 people in India.

Blouse has an estimated audience of 7,829,793 people in India. 62.1% are female, 37.9% are male, average age 33.1. Top brand affinities: Wedding dress, Men's clothing, Handmade jewelry, Necklace, Bracelet.

Top brand affinities include Wedding dress, Men's clothing, Handmade jewelry, with strongest over-indexing on Wedding dress (3.38× the country average).

Demographically, the Blouse audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Tradition, Price Sensitivity.

The typical Blouse fan in India is more female, around 33.1 years old, with strong Tradition tendencies and a notable affinity for Wedding dress.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Blouse profile in India.

Audience size
7.8M
in India
Gender
62.1%
37.9% male
Age
33.1
average years
Country rank
#625
Topic in India
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Blouse fans

62.1% are female, 37.9% are male, average age 33.1.

Fig. 02

Gender split

62.1%
Female
37.9%
Male
Demographic split for Blouse audience in India
MetricValue
Female62.1%
Male37.9%
Average age33.1
Estimated audience size7,829,793
Fig. 03

Age distribution

Ø 33.1
average years
Age distribution of the Blouse audience in India
Age bracketShare%
16-1928%
20-2931%
30-3920%
40-4914%
50+7%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Blouse audience comes from India.

Worldwide audience distribution share by country for Blouse
CountryShare
United States10.3%
Japan6.6%
Brazil5.6%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blouse audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blouse audience
#·InterestCategoryAffinity×
01Vanessa KirbyMovies & TV7.82×
02Wedding dressFashion & Accessoires3.38×
03Anti-aging creamBeauty & Wellness3.14×
04Art jewelryFashion & Accessoires3.06×
05NecklaceFashion & Accessoires2.97×
06Handmade jewelryFashion & Accessoires2.85×
07BraceletFashion & Accessoires2.72×
08BTSMusic & Radio2.72×
09Men's clothingFashion & Accessoires2.37×
10TrousersFashion & Accessoires2.34×
11SkirtFashion & Accessoires2.29×
12Designer clothingFashion & Accessoires1.92×
13SpasBeauty & Wellness1.86×
14Personal careHealth1.80×
15Beauty salonsBeauty & Wellness1.68×
16Instant messagingInternet & Social Media1.66×
17ShoesFashion & Accessoires1.62×
18WeddingsKids & Family1.59×
19KitchenHome & Garden1.56×
20FamilyKids & Family1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blouse audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Blouse audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.05×
Price SensitivityPREMIUM1.88×
Quality AwarenessPREMIUM1.76×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Blouse audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.70×
Social Media UsageJOY0.83×
SpiritualityBALANCE0.96×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in India who actively search for Blouse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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