A data profile of the people who buy, follow and care about Blouse in Brazil — modelled from more than twelve digital signal sources. Blouse has an estimated audience of 10,848,184 people in Brazil.
Blouse has an estimated audience of 10,848,184 people in Brazil. 82.2% are female, 17.8% are male, average age 40.1. Top brand affinities: Instagram, Shopping malls, Beauty salons, Rock music, Fragrances.
Top brand affinities include Instagram, Shopping malls, Beauty salons, with strongest over-indexing on Instagram (2.07× the country average).
Demographically, the Blouse audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Creativity, Design Affinity.
The typical Blouse fan in Brazil is more female, around 40.1 years old, with strong Creativity tendencies and a notable affinity for Instagram.
The key figures that characterise the Blouse profile in Brazil.
82.2% are female, 17.8% are male, average age 40.1.
| Metric | Value |
|---|---|
| Female | 82.2% |
| Male | 17.8% |
| Average age | 40.1 |
| Estimated audience size | 10,848,184 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 21% | |
| 30-39 | 22% | |
| 40-49 | 22% | |
| 50+ | 20% |
of the worldwide Blouse audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 10.3% |
| Japan | 6.6% |
| Brazil | 5.6% |
The strongest cross-interests of the Blouse audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Handbags | Fashion & Accessoires | 2.40× | ||
| 02 | Lojas Renner | Fashion & Accessoires | 2.31× | ||
| 03 | Beauty salons | Beauty & Wellness | 2.17× | ||
| 04 | Shopping malls | Shopping | 2.16× | ||
| 05 | Boutiques | Fashion & Accessoires | 2.12× | ||
| 06 | Fragrances | Beauty & Wellness | 2.10× | ||
| 07 | Internet & Social Media | 2.07× | |||
| 08 | Rock music | Music & Radio | 2.05× | ||
| 09 | mulheres | Movies & TV | 2.01× | ||
| 10 | Pop music | Music & Radio | 2.00× | ||
| 11 | Discount stores | Shopping | 1.97× | ||
| 12 | Medicine | Business & Career | 1.94× | ||
| 13 | Hip hop music | Music & Radio | 1.92× | ||
| 14 | Furniture | Home & Garden | 1.90× | ||
| 15 | Personal care | Health | 1.88× | ||
| 16 | Country music | Music & Radio | 1.87× | ||
| 17 | Entrepreneurship | Business & Career | 1.70× | ||
| 18 | Jazz music | Music & Radio | 1.69× | ||
| 19 | Home improvement | Home & Garden | 1.68× | ||
| 20 | Barbecue | Food & Beverages | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 1.94× | |
| Design Affinity | PREMIUM | 1.65× | |
| Healthy Lifestyle | BALANCE | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.72× | |
| Patriotism | CONSERVATISM | 0.74× | |
| Spirituality | BALANCE | 0.88× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Blouse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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