A data profile of the people who buy, follow and care about Estate (law) in India — modelled from more than twelve digital signal sources. Estate (law) has an estimated audience of 5,217,500 people in India.
Estate (law) has an estimated audience of 5,217,500 people in India. Top brand affinities: Real property, Lodging, Stephen Hawking, Instant messaging, Apartment.
Top brand affinities include Real property, Lodging, Stephen Hawking, with strongest over-indexing on Real property (6.63× the country average).
The typical Estate (law) fan in India shows strong Quality Awareness tendencies and a notable affinity for Real property.
The key figures that characterise the Estate (law) profile in India.
| Metric | Value |
|---|---|
| Estimated audience size | 5,217,500 |
of the worldwide Estate (law) audience comes from India.
| Country | Share |
|---|---|
| United States | 36.3% |
| India | 6.4% |
| France | 5.1% |
The strongest cross-interests of the Estate (law) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Marshalls | Fashion & Accessoires | 10.01× | ||
| 02 | Real property | Home & Garden | 6.63× | ||
| 03 | Stephen Hawking | Business & Career | 6.29× | ||
| 04 | Hat | Fashion & Accessoires | 5.60× | ||
| 05 | Lodging | Travel & Leisure | 5.57× | ||
| 06 | Ryan Gosling | Movies & TV | 3.48× | ||
| 07 | True Detective | Movies & TV | 2.42× | ||
| 08 | Satire | Literature | 2.41× | ||
| 09 | Cabinetry | Home & Garden | 2.37× | ||
| 10 | Risk management | Business & Career | 2.37× | ||
| 11 | OLX | Shopping | 2.30× | ||
| 12 | Pizza | Food & Beverages | 2.30× | ||
| 13 | Apartment | Business & Career | 2.01× | ||
| 14 | Renovation | Home & Garden | 1.89× | ||
| 15 | Instant messaging | Internet & Social Media | 1.84× | ||
| 16 | Refrigerator | Home & Garden | 1.81× | ||
| 17 | Innovation | Business & Career | 1.64× | ||
| 18 | Young's | Food & Beverages | 1.55× | ||
| 19 | Volunteering | Politics & Society | 1.52× | ||
| 20 | Wikipedia | Internet & Social Media | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.10× | |
| Convenience Orientation | PREMIUM | 2.01× | |
| Career Orientation | POWER | 1.84× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.63× | |
| Creativity | OPEN | 0.66× | |
| Need for Security | CONSERVATISM | 0.75× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Estate (law). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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