Rascasse Audience Intelligence

Carbohydrate Audience in Italy

A data profile of the people who buy, follow and care about Carbohydrate in Italy — modelled from more than twelve digital signal sources. Carbohydrate has an estimated audience of 4,855,577 people in Italy.

Carbohydrate has an estimated audience of 4,855,577 people in Italy. 62.5% are female, 37.5% are male, average age 41.8. Top brand affinities: Wikipedia, Satire, Milk, Singer-songwriter, Diet food.

Top brand affinities include Wikipedia, Satire, Milk, with strongest over-indexing on Wikipedia (4.34× the country average).

Demographically, the Carbohydrate audience skews more female with an average age of 41.8, and over-indexes on personality traits such as Convenience Orientation, Community Orientation.

The typical Carbohydrate fan in Italy is more female, around 41.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Wikipedia.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Carbohydrate profile in Italy.

Audience size
4.9M
in Italy
Gender
62.5%
37.5% male
Age
41.8
average years
Country rank
#1391
Topic in Italy
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Carbohydrate fans

62.5% are female, 37.5% are male, average age 41.8.

Fig. 02

Gender split

62.5%
Female
37.5%
Male
Demographic split for Carbohydrate audience in Italy
MetricValue
Female62.5%
Male37.5%
Average age41.8
Estimated audience size4,855,577
Fig. 03

Age distribution

Ø 41.8
average years
Age distribution of the Carbohydrate audience in Italy
Age bracketShare%
16-1913%
20-2917%
30-3922%
40-4923%
50+24%
Fig. 04

Worldwide distribution

3.3%

of the worldwide Carbohydrate audience comes from Italy.

Worldwide audience distribution share by country for Carbohydrate
CountryShare
United States29.7%
United Kingdom5.8%
India4.2%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Carbohydrate audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Carbohydrate audience
#·InterestCategoryAffinity×
01Amanda SeyfriedMovies & TV5.45×
02Low-carbohydrate dietFood & Beverages4.58×
03WikipediaInternet & Social Media4.34×
04Diet foodFood & Beverages4.02×
05ImprovisationMusic & Radio3.94×
06New TestamentPolitics & Society3.84×
07SatireLiterature3.25×
08Brazil national football teamSports2.76×
09General practitionerHealth2.43×
10MediasetTechnology & Electronics2.13×
11MilkFood & Beverages2.12×
12Sanremo Music FestivalMusic & Radio2.01×
13ChampagneFood & Beverages1.96×
14Adriatic SeaTravel & Leisure1.92×
15GeneticsKids & Family1.88×
16Singer-songwriterMusic & Radio1.78×
17VolunteeringPolitics & Society1.71×
18Wine tastingFood & Beverages1.63×
19ConfectioneryFood & Beverages1.60×
20Borsa ItalianaBusiness & Career1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Carbohydrate audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Carbohydrate audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.54×
Community OrientationOPEN1.25×
Urban LifestyleOPEN1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Carbohydrate audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.82×
Luxury OrientationPREMIUM0.83×
Price SensitivityPREMIUM0.87×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Italy who actively search for Carbohydrate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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