A data profile of the people who buy, follow and care about Carbohydrate in Brazil — modelled from more than twelve digital signal sources. Carbohydrate has an estimated audience of 5,280,729 people in Brazil.
Carbohydrate has an estimated audience of 5,280,729 people in Brazil. 74.0% are female, 26.0% are male, average age 39.7. Top brand affinities: Instagram, Medicine, Rock music, Rick and Morty, Shopping malls.
Top brand affinities include Instagram, Medicine, Rock music, with strongest over-indexing on Instagram (1.57× the country average).
Demographically, the Carbohydrate audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Indulgence, Individualism.
The typical Carbohydrate fan in Brazil is more female, around 39.7 years old, with strong Indulgence tendencies and a notable affinity for Instagram.
The key figures that characterise the Carbohydrate profile in Brazil.
74.0% are female, 26.0% are male, average age 39.7.
| Metric | Value |
|---|---|
| Female | 74.0% |
| Male | 26.0% |
| Average age | 39.7 |
| Estimated audience size | 5,280,729 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 21% | |
| 30-39 | 22% | |
| 40-49 | 21% | |
| 50+ | 20% |
of the worldwide Carbohydrate audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 29.7% |
| United Kingdom | 5.8% |
| India | 4.2% |
The strongest cross-interests of the Carbohydrate audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Borussia Dortmund | Sports | 3.83× | ||
| 02 | Toy Story (franchise) | Movies & TV | 3.83× | ||
| 03 | Thiago Silva | Sports | 3.83× | ||
| 04 | Elizabeth Olsen | Movies & TV | 3.83× | ||
| 05 | Rick and Morty | Movies & TV | 3.67× | ||
| 06 | Germany | Travel & Leisure | 3.60× | ||
| 07 | Low-carbohydrate diet | Food & Beverages | 2.68× | ||
| 08 | Microwave oven | Home & Garden | 2.59× | ||
| 09 | Spanish language | Politics & Society | 2.32× | ||
| 10 | Baking | Food & Beverages | 1.70× | ||
| 11 | Michael Jackson | Music & Radio | 1.63× | ||
| 12 | Rock music | Music & Radio | 1.59× | ||
| 13 | Medicine | Business & Career | 1.58× | ||
| 14 | Internet & Social Media | 1.57× | |||
| 15 | Pop music | Music & Radio | 1.57× | ||
| 16 | Veganism | Food & Beverages | 1.56× | ||
| 17 | MSN | News | 1.56× | ||
| 18 | BTS | Music & Radio | 1.55× | ||
| 19 | Hip hop music | Music & Radio | 1.54× | ||
| 20 | Shopping malls | Shopping | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.55× | |
| Individualism | JOY | 1.41× | |
| Patriotism | CONSERVATISM | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.74× | |
| Luxury Orientation | PREMIUM | 0.85× | |
| Price Sensitivity | PREMIUM | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Carbohydrate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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