Rascasse Audience Intelligence

Texas Rangers (baseball) Fan Demographics in United States

Texas Rangers (baseball) has an estimated audience of 11.8M people in United States.

#16among Baseball in United States#62among teams in United States#230in Sports

The average Texas Rangers (baseball) fan in United States is 39.2 years old, more male, and lives primarily in Texas.

By number of fans, Texas Rangers (baseball) ranks #13 among the 30 MLB teams in United States.

Compared with the other 29 MLB teams, Texas Rangers (baseball) fans stand out for their interest in Fox Sports Radio, Manny Machado and Dallas Stars.

In Q2/2026, search interest was +2.7% on the same quarter a year earlier; the median across the group was +10.2%.

Interest is seasonal: April, May and October account for 40% of the year's searches, January is the quietest month.

Most fans live in Texas, California, Washington.

Top affinities include Fox Sports Radio, Milwaukee Brewers, Manny Machado, with strongest over-indexing on Fox Sports Radio (17.48× the country average).

Demographically, the Texas Rangers (baseball) audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Tradition.

The typical Texas Rangers (baseball) fan in United States is more male, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Fox Sports Radio.

Category: Sports · Type: Team · Subtype: Baseball

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
11.8M
in United States
Gender
36.4%♀
63.6% male
Age
39.2
average years
Country rank
#2981
among all objects in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Texas Rangers (baseball) fans

36.4% are female, 63.6% are male, average age 39.2.

Fig. 02

Gender split

36.4%
Female
63.6%
Male
Demographic split for Texas Rangers (baseball) audience in United States
MetricValue
Female36.4%
Male63.6%
Average age39.2
Estimated audience size11.8M
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Texas Rangers (baseball) audience in United States
Age bracketShare%
16-2424%
25-3418%
35-4418%
45-5420%
55+20%
Fig. 04

Worldwide distribution

74.7%

of the worldwide Texas Rangers (baseball) audience comes from United States.

Worldwide audience distribution share by country for Texas Rangers (baseball)
CountryShare
United States74.7%
Brazil4.3%
Mexico3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Texas Rangers (baseball) fans by region: top regions in United States
#RegionReachAffinity×
01Texas~9M15.00×
02Oklahoma~600K4.13×
03Washington~600K2.29×
04Arkansas~200K2.08×
05New Mexico~100K1.93×
06Louisiana~300K1.76×
07Montana~30K0.88×
08Idaho~60K0.86×
09Kansas~90K0.83×
10Mississippi~80K0.77×
11Wyoming~20K0.76×
12Arizona~200K0.73×
13Alaska~20K0.73×
14Colorado~100K0.72×
15Nevada~80K0.70×
16Missouri~100K0.68×
17Tennessee~200K0.65×
18Oregon~90K0.62×
19Iowa~60K0.58×
20Ohio~200K0.57×
21Alabama~100K0.57×
22Hawaii~30K0.57×
23South Dakota~20K0.55×
24Florida~400K0.52×
25Nebraska~40K0.51×
26Pennsylvania~200K0.49×
27North Carolina~200K0.49×
28North Dakota~10K0.49×
29Illinois~200K0.48×
30New Jersey~200K0.48×
31Maryland~100K0.48×
32Wisconsin~100K0.48×
33Kentucky~80K0.48×
34Delaware~20K0.48×
35California~600K0.46×
36New York~300K0.46×
37Michigan~200K0.46×
38Washington, District of Columbia~10K0.46×
39Rhode Island~20K0.45×
40Virginia~100K0.44×
41Massachusetts~100K0.43×
42Connecticut~50K0.43×
43Utah~50K0.43×
44South Carolina~80K0.41×
45West Virginia~30K0.41×
46Indiana~100K0.40×
47Georgia~200K0.39×
48Minnesota~80K0.38×
49Maine~20K0.37×
50New Hampshire~20K0.37×
Fig. 06

Affinity by region

Affinity by region — Texas Rangers (baseball), United States
0.37×1.00×15.00×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Texas Rangers (baseball) audience vs. the country average
#·InterestCategoryAffinity×
01Fox Sports RadioSports17.48×
02Milwaukee BrewersSports15.51×
03Manny MachadoSports14.47×
04Pittsburgh PiratesSports14.16×
05Dallas StarsSports13.81×
06Seattle MarinersSports13.47×
07Arkansas RazorbacksSports10.88×
08Detroit TigersSports10.30×
09Baseball gloveSports9.95×
10Babe RuthSports6.90×
11World SeriesSports6.82×
12Kansas City RoyalsSports6.21×
13Web serverTechnology & Electronics4.57×
14Atlanta BravesSports3.90×
15San Francisco 49ersSports3.09×
16WhataburgerFood & Beverages3.00×
17CBS SportsMovies & TV2.87×
18United AirlinesTravel & Leisure2.09×
19Do it yourself (DIY)Home & Garden1.57×
20FIFA World CupSports1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Texas Rangers (baseball) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Texas Rangers (baseball) audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.19×
TraditionCONSERVATISM1.36×
DIY MentalityTHRILL1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Texas Rangers (baseball) audience vs. the country average · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.74×
Quality AwarenessPREMIUM0.77×
Healthy LifestyleBALANCE0.85×
0×1.00× baseline2×
Appendix

Explore more audiences

More Baseball audiences in United States

Related rankings

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Texas Rangers (baseball) over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/texas-rangers-baseball-2818” · Methodology