A data profile of the people who buy, follow and care about De Stentor in Netherlands — modelled from more than twelve digital signal sources. De Stentor has an estimated audience of 3,334,198 people in Netherlands.
The average De Stentor fan in Netherlands is 44.1 years old, more female, and lives primarily in Gelderland.
The audience is concentrated in Gelderland, Overijssel, Zuid-Holland.
Top brand affinities include Shopping and fashion, Max Verstappen, IKEA, with strongest over-indexing on Shopping and fashion (5.18× the country average).
Demographically, the De Stentor audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Family Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical De Stentor fan in Netherlands is more female, around 44.1 years old, with strong Family Orientation tendencies and a notable affinity for Shopping and fashion.
The key figures that characterise the De Stentor profile in Netherlands.
58.5% are female, 41.5% are male, average age 44.1.
| Metric | Value |
|---|---|
| Female | 58.5% |
| Male | 41.5% |
| Average age | 44.1 |
| Estimated audience size | 3,334,198 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 15% | |
| 30-39 | 19% | |
| 40-49 | 28% | |
| 50+ | 29% |
of the worldwide De Stentor audience comes from Netherlands.
| Country | Share |
|---|---|
| Netherlands | 96.8% |
| Germany | 1.0% |
| Sweden | 0.3% |
Where the De Stentor audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Overijssel | ~1M | 5.88× | |
| 02 | Gelderland | ~1M | 2.90× | |
| 03 | Flevoland | ~100K | 1.34× | |
| 04 | Drenthe | ~80K | 0.76× | |
| 05 | Friesland | ~30K | 0.25× | |
| 06 | Zeeland | ~20K | 0.22× | |
| 07 | Groningen | ~20K | 0.19× | |
| 08 | Zuid-Holland | ~100K | 0.18× | |
| 09 | Utrecht | ~40K | 0.14× | |
| 10 | Limburg | ~30K | 0.14× | |
| 11 | North Holland | ~70K | 0.12× | |
| 12 | North Brabant | ~60K | 0.11× |
The strongest cross-interests of the De Stentor audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Shopping and fashion | Shopping | 5.18× | ||
| 02 | Love & Sex | Kids & Family | 5.18× | ||
| 03 | PEC Zwolle | Sports | 5.01× | ||
| 04 | Raymond van Barneveld | Sports | 4.87× | ||
| 05 | Solar energy | Home & Garden | 2.22× | ||
| 06 | Sustainable energy | Home & Garden | 2.13× | ||
| 07 | Game consoles | Technology & Electronics | 2.13× | ||
| 08 | FC Twente | Sports | 2.05× | ||
| 09 | Laptop | Technology & Electronics | 2.03× | ||
| 10 | Renewable energy | Business & Career | 1.98× | ||
| 11 | Max Verstappen | Sports | 1.83× | ||
| 12 | Hardware store | Home & Garden | 1.79× | ||
| 13 | Tabloid (newspaper format) | Literature | 1.73× | ||
| 14 | Lidl | Shopping | 1.64× | ||
| 15 | Solar panel | Home & Garden | 1.63× | ||
| 16 | Supermarket | Shopping | 1.62× | ||
| 17 | Children's clothing | Fashion & Accessoires | 1.60× | ||
| 18 | Voetbal International | Sports | 1.59× | ||
| 19 | IKEA | Home & Garden | 1.54× | ||
| 20 | Voetbalprimeur | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.56× | |
| Need for Security | CONSERVATISM | 1.38× | |
| Convenience Orientation | PREMIUM | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.75× | |
| Design Affinity | PREMIUM | 0.76× | |
| Travelling | THRILL | 0.81× |
De Stentor has an estimated audience of 3,334,198 people in Netherlands, concentrated in Gelderland and Overijssel.
58.5% of De Stentor fans are female, 41.5% are male, with an average age of 44.1 years.
De Stentor fans show strongest brand affinity for Shopping and fashion (5.18×), Max Verstappen (1.83×), and IKEA (1.54×) over the country average.
De Stentor fans in Netherlands are most concentrated in Gelderland (reach ~1M), Overijssel (reach ~1M), and Zuid-Holland (reach ~100K). These three regions account for the largest share of the active audience.
Beyond De Stentor itself, the audience over-indexes on Max Verstappen (1.83×), IKEA (1.54×), Lidl (1.64×), and PEC Zwolle (5.01×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for De Stentor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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