A data profile of the people who buy, follow and care about Manicure & Pedicure in Poland — modelled from more than twelve digital signal sources. Manicure & Pedicure has an estimated audience of 1,335,731 people in Poland.
Manicure & Pedicure has an estimated audience of 1,335,731 people in Poland. 78.8% are female, 21.2% are male, average age 31.9. Top brand affinities: Nail salon, PUDELEK, Bikini, Artificial nails, Love & Sex.
Top brand affinities include Nail salon, PUDELEK, Bikini, with strongest over-indexing on Nail salon (6.74× the country average).
Demographically, the Manicure & Pedicure audience skews more female with an average age of 31.9, and over-indexes on personality traits such as Price Sensitivity, Luxury Orientation.
The typical Manicure & Pedicure fan in Poland is more female, around 31.9 years old, with strong Price Sensitivity tendencies and a notable affinity for Nail salon.
The key figures that characterise the Manicure & Pedicure profile in Poland.
78.8% are female, 21.2% are male, average age 31.9.
| Metric | Value |
|---|---|
| Female | 78.8% |
| Male | 21.2% |
| Average age | 31.9 |
| Estimated audience size | 1,335,731 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 30% | |
| 30-39 | 20% | |
| 40-49 | 12% | |
| 50+ | 6% |
of the worldwide Manicure & Pedicure audience comes from Poland.
| Country | Share |
|---|---|
| Japan | 16.3% |
| Brazil | 13.2% |
| United States | 10.6% |
The strongest cross-interests of the Manicure & Pedicure audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Zara Kids | Fashion & Accessoires | 8.36× | ||
| 02 | Exfoliation (cosmetology) | Beauty & Wellness | 7.69× | ||
| 03 | Nail salon | Beauty & Wellness | 6.74× | ||
| 04 | Hair Extensions | Beauty & Wellness | 6.62× | ||
| 05 | Love & Sex | Kids & Family | 6.57× | ||
| 06 | Artificial nails | Beauty & Wellness | 6.04× | ||
| 07 | Microblading | Beauty & Wellness | 5.91× | ||
| 08 | Bikini | Fashion & Accessoires | 5.69× | ||
| 09 | Long hair | Beauty & Wellness | 5.05× | ||
| 10 | PUDELEK | News | 4.62× | ||
| 11 | Deichmann | Shopping | 4.61× | ||
| 12 | Eyelash extensions | Beauty & Wellness | 4.57× | ||
| 13 | Stradivarius | Shopping | 4.35× | ||
| 14 | Eye liner | Beauty & Wellness | 4.23× | ||
| 15 | Manicure | Beauty & Wellness | 3.25× | ||
| 16 | Rossmann | Shopping | 2.95× | ||
| 17 | PKO Bank Polski | Business & Career | 2.56× | ||
| 18 | Pepco | Fashion & Accessoires | 2.34× | ||
| 19 | Castorama | Shopping | 2.03× | ||
| 20 | TikTok | Internet & Social Media | 1.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 2.18× | |
| Luxury Orientation | PREMIUM | 1.91× | |
| Individualism | JOY | 1.78× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.53× | |
| Tradition | CONSERVATISM | 0.88× | |
| Community Orientation | OPEN | 0.89× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Manicure & Pedicure. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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