A data profile of the people who buy, follow and care about 2 Chainz in United States — modelled from more than twelve digital signal sources. 2 Chainz has an estimated audience of 1,735,061 people in United States.
The average 2 Chainz fan in United States is 29.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Georgia.
Top brand affinities include Hair Extensions, Rick and Morty, Clothing, with strongest over-indexing on Hair Extensions (10.55× the country average).
Demographically, the 2 Chainz audience skews more male with an average age of 29.0, and over-indexes on personality traits such as Patriotism, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical 2 Chainz fan in United States is more male, around 29.0 years old, with strong Patriotism tendencies and a notable affinity for Hair Extensions.
The key figures that characterise the 2 Chainz profile in United States.
44.6% are female, 55.4% are male, average age 29.0.
| Metric | Value |
|---|---|
| Female | 44.6% |
| Male | 55.4% |
| Average age | 29.0 |
| Estimated audience size | 1,735,061 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 47% | |
| 20-29 | 25% | |
| 30-39 | 14% | |
| 40-49 | 9% | |
| 50+ | 5% |
of the worldwide 2 Chainz audience comes from United States.
| Country | Share |
|---|---|
| United States | 64.6% |
| United Kingdom | 4.8% |
| Canada | 3.3% |
Where the 2 Chainz audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~100K | 2.73× | |
| 02 | Alabama | ~50K | 1.89× | |
| 03 | Mississippi | ~30K | 1.81× | |
| 04 | Louisiana | ~40K | 1.57× | |
| 05 | North Carolina | ~80K | 1.50× | |
| 06 | Maryland | ~40K | 1.43× | |
| 07 | Washington, District of Columbia | ~7K | 1.40× | |
| 08 | South Carolina | ~40K | 1.39× | |
| 09 | Tennessee | ~50K | 1.37× | |
| 10 | Arkansas | ~20K | 1.30× | |
| 11 | Michigan | ~50K | 1.18× | |
| 12 | Nevada | ~20K | 1.18× | |
| 13 | Virginia | ~50K | 1.15× | |
| 14 | Illinois | ~70K | 1.13× | |
| 15 | Texas | ~200K | 1.10× | |
| 16 | Ohio | ~60K | 1.10× | |
| 17 | Missouri | ~30K | 1.10× | |
| 18 | Delaware | ~5K | 1.09× | |
| 19 | Kentucky | ~20K | 1.04× | |
| 20 | Indiana | ~30K | 1.02× | |
| 21 | Florida | ~100K | 1.01× | |
| 22 | Oklahoma | ~20K | 0.99× | |
| 23 | Pennsylvania | ~60K | 0.97× | |
| 24 | Kansas | ~10K | 0.96× | |
| 25 | Arizona | ~30K | 0.94× | |
| 26 | Maine | ~6K | 0.93× | |
| 27 | New York | ~90K | 0.92× | |
| 28 | Connecticut | ~20K | 0.92× | |
| 29 | California | ~200K | 0.87× | |
| 30 | Nebraska | ~8K | 0.87× | |
| 31 | New Jersey | ~40K | 0.86× | |
| 32 | Minnesota | ~20K | 0.84× | |
| 33 | West Virginia | ~7K | 0.82× | |
| 34 | Wisconsin | ~20K | 0.81× | |
| 35 | Rhode Island | ~4K | 0.80× | |
| 36 | Massachusetts | ~30K | 0.79× | |
| 37 | Alaska | ~3K | 0.79× | |
| 38 | North Dakota | ~3K | 0.78× | |
| 39 | Colorado | ~20K | 0.76× | |
| 40 | Iowa | ~10K | 0.75× | |
| 41 | New Mexico | ~7K | 0.75× | |
| 42 | New Hampshire | ~5K | 0.75× | |
| 43 | Vermont | ~2K | 0.75× | |
| 44 | Hawaii | ~6K | 0.74× | |
| 45 | South Dakota | ~3K | 0.71× | |
| 46 | Washington | ~20K | 0.70× | |
| 47 | Oregon | ~10K | 0.69× | |
| 48 | Montana | ~3K | 0.67× | |
| 49 | Idaho | ~6K | 0.64× | |
| 50 | Utah | ~9K | 0.55× |
The strongest cross-interests of the 2 Chainz audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Toyota Supra | Cars & Mobility | 17.77× | ||
| 02 | Khabib Nurmagomedov | Sports | 16.35× | ||
| 03 | Rick and Morty | Movies & TV | 14.21× | ||
| 04 | Anthony Joshua | Sports | 14.21× | ||
| 05 | Cyberpunk 2077 | Games | 14.11× | ||
| 06 | Dungeons & Dragons | Games | 11.08× | ||
| 07 | Digital audio workstation | Technology & Electronics | 10.86× | ||
| 08 | Doctor Strange | Literature | 10.66× | ||
| 09 | Hair Extensions | Beauty & Wellness | 10.55× | ||
| 10 | Jersey Shore (TV series) | Movies & TV | 10.19× | ||
| 11 | Tyler, The Creator | Music & Radio | 8.86× | ||
| 12 | Teyana Taylor | Movies & TV | 7.82× | ||
| 13 | Kendrick Lamar | Music & Radio | 7.54× | ||
| 14 | High-definition television | Technology & Electronics | 3.71× | ||
| 15 | Clothing | Fashion & Accessoires | 3.02× | ||
| 16 | Consumer electronics | Technology & Electronics | 2.91× | ||
| 17 | Vehicles | Cars & Mobility | 2.58× | ||
| 18 | Video games | Games | 2.53× | ||
| 19 | Cosmetics | Beauty & Wellness | 2.09× | ||
| 20 | Online shopping | Shopping | 1.78× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.30× | |
| Tradition | CONSERVATISM | 1.63× | |
| Family Orientation | CONSERVATISM | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.58× | |
| Indulgence | JOY | 0.65× | |
| Sustainability | BALANCE | 0.72× |
2 Chainz has an estimated audience of 1,735,061 people in United States, concentrated in California and Texas.
44.6% of 2 Chainz fans are female, 55.4% are male, with an average age of 29.0 years.
2 Chainz fans show strongest brand affinity for Hair Extensions (10.55×), Rick and Morty (14.21×), and Clothing (3.02×) over the country average.
2 Chainz fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Georgia (reach ~100K). These three regions account for the largest share of the active audience.
Beyond 2 Chainz itself, the audience over-indexes on Rick and Morty (14.21×), Clothing (3.02×), Toyota Supra (17.77×), and Consumer electronics (2.91×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for 2 Chainz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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