A data profile of the people who buy, follow and care about 3D film in United States — modelled from more than twelve digital signal sources. 3D film has an estimated audience of 16,427,611 people in United States.
The average 3D film fan in United States is 33.1 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Scooby-Doo, Superman, Kelly Osbourne, with strongest over-indexing on Scooby-Doo (3.86× the country average).
Demographically, the 3D film audience skews balanced with an average age of 33.1, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical 3D film fan in United States is balanced, around 33.1 years old, with strong Patriotism tendencies and a notable affinity for Scooby-Doo.
The key figures that characterise the 3D film profile in United States.
54.9% are female, 45.1% are male, average age 33.1.
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 33.1 |
| Estimated audience size | 16,427,611 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 23% | |
| 30-39 | 17% | |
| 40-49 | 14% | |
| 50+ | 10% |
of the worldwide 3D film audience comes from United States.
| Country | Share |
|---|---|
| United States | 27.2% |
| Brazil | 9.0% |
| China | 5.5% |
Where the 3D film audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Vermont | ~40K | 1.49× | |
| 02 | North Dakota | ~40K | 1.31× | |
| 03 | Maryland | ~300K | 1.23× | |
| 04 | Montana | ~60K | 1.23× | |
| 05 | Rhode Island | ~60K | 1.19× | |
| 06 | Delaware | ~50K | 1.16× | |
| 07 | West Virginia | ~90K | 1.13× | |
| 08 | Idaho | ~90K | 1.12× | |
| 09 | Maine | ~70K | 1.11× | |
| 10 | Hawaii | ~80K | 1.10× | |
| 11 | New Hampshire | ~70K | 1.09× | |
| 12 | Washington, District of Columbia | ~50K | 1.09× | |
| 13 | New Mexico | ~90K | 1.07× | |
| 14 | Nebraska | ~90K | 1.07× | |
| 15 | Mississippi | ~100K | 1.05× | |
| 16 | Alaska | ~40K | 1.05× | |
| 17 | Arkansas | ~100K | 1.03× | |
| 18 | Iowa | ~100K | 1.00× | |
| 19 | Kansas | ~100K | 1.00× | |
| 20 | South Dakota | ~40K | 1.00× | |
| 21 | Oklahoma | ~200K | 0.97× | |
| 22 | Louisiana | ~200K | 0.96× | |
| 23 | Connecticut | ~200K | 0.96× | |
| 24 | Utah | ~100K | 0.96× | |
| 25 | Kentucky | ~200K | 0.95× | |
| 26 | Nevada | ~200K | 0.95× | |
| 27 | Oregon | ~200K | 0.94× | |
| 28 | Alabama | ~200K | 0.93× | |
| 29 | South Carolina | ~200K | 0.92× | |
| 30 | Wisconsin | ~200K | 0.91× | |
| 31 | Missouri | ~200K | 0.90× | |
| 32 | Minnesota | ~200K | 0.90× | |
| 33 | Tennessee | ~300K | 0.89× | |
| 34 | Indiana | ~300K | 0.89× | |
| 35 | Colorado | ~200K | 0.89× | |
| 36 | Arizona | ~300K | 0.88× | |
| 37 | Massachusetts | ~300K | 0.87× | |
| 38 | Michigan | ~400K | 0.86× | |
| 39 | Washington | ~300K | 0.86× | |
| 40 | Ohio | ~400K | 0.85× | |
| 41 | Virginia | ~300K | 0.85× | |
| 42 | North Carolina | ~400K | 0.84× | |
| 43 | New Jersey | ~400K | 0.84× | |
| 44 | Georgia | ~400K | 0.83× | |
| 45 | Pennsylvania | ~500K | 0.82× | |
| 46 | Illinois | ~400K | 0.81× | |
| 47 | New York | ~700K | 0.76× | |
| 48 | Florida | ~800K | 0.73× | |
| 49 | Texas | ~1M | 0.69× | |
| 50 | California | ~1M | 0.68× |
The strongest cross-interests of the 3D film audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kelly Osbourne | Music & Radio | 6.02× | ||
| 02 | Chris Evans (actor) | Movies & TV | 6.02× | ||
| 03 | Dumbo | Movies & TV | 6.02× | ||
| 04 | Josh Brolin | Movies & TV | 6.02× | ||
| 05 | Alvin and the Chipmunks | Music & Radio | 6.02× | ||
| 06 | Megamind | Movies & TV | 6.02× | ||
| 07 | Guardians of the Galaxy (film) | Movies & TV | 5.91× | ||
| 08 | Ratatouille (film) | Movies & TV | 5.74× | ||
| 09 | Brittany Snow | Movies & TV | 5.48× | ||
| 10 | Anna Faris | Movies & TV | 5.30× | ||
| 11 | Zootopia | Movies & TV | 4.73× | ||
| 12 | Jurassic World | Movies & TV | 4.55× | ||
| 13 | Arrow | Movies & TV | 4.53× | ||
| 14 | Monsters | Movies & TV | 4.20× | ||
| 15 | Scooby-Doo | Movies & TV | 3.86× | ||
| 16 | Beetlejuice | Movies & TV | 2.73× | ||
| 17 | Ticketmaster | Travel & Leisure | 2.04× | ||
| 18 | Science fiction movies | Movies & TV | 1.98× | ||
| 19 | Superman | Movies & TV | 1.88× | ||
| 20 | Comics | Literature | 1.78× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.51× | |
| Early Adopter Mentality | POWER | 1.23× | |
| Extroversion | THRILL | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.75× | |
| Quality Awareness | PREMIUM | 0.77× | |
| Social Media Usage | JOY | 0.84× |
3D film has an estimated audience of 16,427,611 people in United States, concentrated in California and Texas.
54.9% of 3D film fans are female, 45.1% are male, with an average age of 33.1 years.
3D film fans show strongest brand affinity for Scooby-Doo (3.86×), Superman (1.88×), and Kelly Osbourne (6.02×) over the country average.
3D film fans in United States are most concentrated in California (reach ~1M), Texas (reach ~1M), and Florida (reach ~800K). These three regions account for the largest share of the active audience.
Beyond 3D film itself, the audience over-indexes on Superman (1.88×), Kelly Osbourne (6.02×), Brittany Snow (5.48×), and Guardians of the Galaxy (film) (5.91×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for 3D film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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