720p Audience in United States

720p has an estimated audience of 4,820,376 people in United States. 37.0% are female, 63.0% are male, average age 38.1. Top regions: California, Texas, Florida. Top brand affinities: Minnesota, Litter box, 3D printing, Pillow, Nebraska.
The average 720p fan in United States is 38.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Minnesota, Litter box, 3D printing, with strongest over-indexing on Minnesota (1.54× the country average). Demographically, the 720p audience skews more male with an average age of 38.1, and over-indexes on personality traits such as Luxury Orientation, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of 720p fans
| Metric | Value |
|---|---|
| Female | 37.0% |
| Male | 63.0% |
| Average age | 38.1 |
| Estimated audience size | 4,820,376 |
Audience persona
The typical 720p fan in United States is more male, around 38.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Minnesota.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 759,046 | 1.43× |
| Texas | 446,350 | 1.08× |
| Florida | 345,724 | 1.06× |
| New York | 310,045 | 1.15× |
| Virginia | 165,270 | 1.41× |
| Illinois | 162,352 | 1.01× |
| North Carolina | 158,724 | 1.09× |
| Georgia | 158,263 | 1.07× |
| Washington | 140,078 | 1.45× |
| Pennsylvania | 136,509 | 0.84× |
| New Jersey | 130,484 | 1.06× |
| Ohio | 129,282 | 0.87× |
| Arizona | 120,120 | 1.22× |
| Michigan | 107,455 | 0.85× |
| Tennessee | 105,691 | 1.09× |
| Alabama | 92,248 | 1.37× |
| Kentucky | 85,772 | 1.42× |
| Louisiana | 85,280 | 1.37× |
| Oregon | 83,577 | 1.51× |
| Colorado | 83,176 | 1.09× |
| Indiana | 80,316 | 0.91× |
| Massachusetts | 78,915 | 0.83× |
| Missouri | 73,883 | 0.95× |
| Maryland | 71,226 | 0.86× |
| Oklahoma | 70,844 | 1.32× |
| Nevada | 63,929 | 1.37× |
| Wisconsin | 63,802 | 0.88× |
| South Carolina | 60,619 | 0.84× |
| Minnesota | 58,104 | 0.84× |
| Mississippi | 54,850 | 1.38× |
| Arkansas | 46,643 | 1.17× |
| Kansas | 45,851 | 1.21× |
| Utah | 37,451 | 0.87× |
| Iowa | 37,158 | 0.94× |
| Connecticut | 34,919 | 0.72× |
| Washington, District of Columbia | 24,541 | 1.69× |
| West Virginia | 20,582 | 0.92× |
| New Mexico | 19,435 | 0.8× |
| Nebraska | 18,756 | 0.78× |
| Idaho | 17,889 | 0.74× |
| Hawaii | 16,661 | 0.8× |
| New Hampshire | 11,772 | 0.62× |
| Rhode Island | 11,174 | 0.73× |
| Maine | 11,167 | 0.65× |
| South Dakota | 9,148 | 0.82× |
| Alaska | 8,699 | 0.84× |
| Montana | 7,794 | 0.58× |
| Delaware | 7,246 | 0.54× |
| North Dakota | 7,086 | 0.72× |
| Vermont | 4,927 | 0.58× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Minnesota | 1.54× | Travel & Leisure |
| Litter box | 1.82× | Pets & Animals |
| 3D printing | 2.2× | Technology & Electronics |
| Pillow | 1.62× | Home & Garden |
| Nebraska | 1.64× | Travel & Leisure |
| Winemaking | 2.47× | Food & Beverages |
| Justice | 1.54× | Politics & Society |
| Sinaloa | 1.66× | Travel & Leisure |
| IS (Infinite Stratos) | 1.59× | Literature |
| MK | 1.68× | Music & Radio |
| Graham Greene (actor) | 2.46× | |
| Atkins diet | 1.85× | Health |
| Nasal cavity | 2.86× | Health |
| Google Analytics | 1.68× | Internet & Social Media |
| Enfamil | 2.32× | Kids & Family |
| Mortgage insurance | 1.52× | Business & Career |
| Graham Greene | 2.06× | Literature |
| Ken Griffey Jr. | 2.6× | Sports |
| Chili con carne | 2.55× | Food & Beverages |
| Sailor | 1.53× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.47 |
| Convenience Orientation | PREMIUM | 1.47 |
| Individualism | JOY | 1.46 |
| Early Adopter Mentality | POWER | 1.44 |
| Risk Appetite | THRILL | 1.3 |
| Spirituality | BALANCE | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.9% |
| Mexico | 5.8% |
| Colombia | 3.6% |
See 720p audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does 720p have in United States?
720p has an estimated audience of 4,820,376 people in United States, concentrated in California and Texas.
What is the gender split and age of 720p fans?
37.0% of 720p fans are female, 63.0% are male, with an average age of 38.1 years.
Which brands do 720p fans like most?
720p fans show strongest brand affinity for Minnesota (1.54×), Litter box (1.82×), and 3D printing (2.2×) over the country average.
Where do 720p fans live in United States?
720p fans in United States are most concentrated in California (reach 759,046), Texas (reach 446,350), and Florida (reach 345,724). These three regions account for the largest share of the active audience.
What other brands do 720p fans also like?
Beyond 720p itself, the audience over-indexes on Litter box (1.82×), 3D printing (2.2×), Pillow (1.62×), and Nebraska (1.64×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for 720p. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.