A data profile of the people who buy, follow and care about 8 Mile in United States — modelled from more than twelve digital signal sources. 8 Mile has an estimated audience of 1,153,609 people in United States.
The average 8 Mile fan in United States is 29.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Ice rink, Megamind, Zootopia, with strongest over-indexing on Ice rink (74.06× the country average).
Demographically, the 8 Mile audience skews more male with an average age of 29.4, and over-indexes on personality traits such as Convenience Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical 8 Mile fan in United States is more male, around 29.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Ice rink.
The key figures that characterise the 8 Mile profile in United States.
36.4% are female, 63.6% are male, average age 29.4.
| Metric | Value |
|---|---|
| Female | 36.4% |
| Male | 63.6% |
| Average age | 29.4 |
| Estimated audience size | 1,153,609 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 48% | |
| 20-29 | 23% | |
| 30-39 | 12% | |
| 40-49 | 12% | |
| 50+ | 6% |
of the worldwide 8 Mile audience comes from United States.
| Country | Share |
|---|---|
| United States | 31.8% |
| United Kingdom | 4.8% |
| France | 4.6% |
Where the 8 Mile audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Michigan | ~50K | 1.71× | |
| 02 | Arkansas | ~20K | 1.63× | |
| 03 | Alaska | ~3K | 1.26× | |
| 04 | New Mexico | ~7K | 1.20× | |
| 05 | Oklahoma | ~10K | 1.13× | |
| 06 | Indiana | ~20K | 1.10× | |
| 07 | Kentucky | ~20K | 1.09× | |
| 08 | Ohio | ~40K | 1.08× | |
| 09 | Alabama | ~20K | 1.08× | |
| 10 | Arizona | ~30K | 1.06× | |
| 11 | Idaho | ~6K | 1.05× | |
| 12 | West Virginia | ~6K | 1.05× | |
| 13 | North Dakota | ~3K | 1.05× | |
| 14 | Missouri | ~20K | 1.04× | |
| 15 | Texas | ~100K | 1.02× | |
| 16 | Iowa | ~10K | 1.01× | |
| 17 | Montana | ~3K | 1.01× | |
| 18 | Illinois | ~40K | 1.00× | |
| 19 | California | ~100K | 0.99× | |
| 20 | Tennessee | ~20K | 0.99× | |
| 21 | Louisiana | ~20K | 0.99× | |
| 22 | Mississippi | ~10K | 0.99× | |
| 23 | Kansas | ~9K | 0.99× | |
| 24 | Nebraska | ~6K | 0.99× | |
| 25 | Washington | ~20K | 0.98× | |
| 26 | Colorado | ~20K | 0.98× | |
| 27 | Pennsylvania | ~40K | 0.97× | |
| 28 | Oregon | ~10K | 0.97× | |
| 29 | Utah | ~10K | 0.97× | |
| 30 | South Dakota | ~3K | 0.97× | |
| 31 | Wisconsin | ~20K | 0.96× | |
| 32 | Nevada | ~10K | 0.96× | |
| 33 | Maine | ~4K | 0.96× | |
| 34 | New Hampshire | ~4K | 0.94× | |
| 35 | North Carolina | ~30K | 0.93× | |
| 36 | Georgia | ~30K | 0.91× | |
| 37 | South Carolina | ~20K | 0.91× | |
| 38 | Minnesota | ~20K | 0.91× | |
| 39 | Connecticut | ~10K | 0.91× | |
| 40 | Rhode Island | ~3K | 0.90× | |
| 41 | Delaware | ~3K | 0.90× | |
| 42 | New York | ~60K | 0.89× | |
| 43 | Virginia | ~30K | 0.88× | |
| 44 | Massachusetts | ~20K | 0.88× | |
| 45 | Vermont | ~2K | 0.88× | |
| 46 | Maryland | ~20K | 0.87× | |
| 47 | New Jersey | ~30K | 0.84× | |
| 48 | Florida | ~70K | 0.82× | |
| 49 | Hawaii | ~4K | 0.79× | |
| 50 | Washington, District of Columbia | ~3K | 0.75× |
The strongest cross-interests of the 8 Mile audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ice rink | Travel & Leisure | 74.06× | ||
| 02 | Megamind | Movies & TV | 19.79× | ||
| 03 | JoJo's Bizarre Adventure | Literature | 19.79× | ||
| 04 | DuckTales | Movies & TV | 19.79× | ||
| 05 | Meet the Robinsons | Movies & TV | 18.39× | ||
| 06 | International education | Business & Career | 15.62× | ||
| 07 | Zootopia | Movies & TV | 13.29× | ||
| 08 | The Hives | Music & Radio | 12.97× | ||
| 09 | Caillou | Movies & TV | 11.36× | ||
| 10 | Monsters | Movies & TV | 10.44× | ||
| 11 | Finding Nemo | Movies & TV | 8.75× | ||
| 12 | Shrek | Movies & TV | 7.36× | ||
| 13 | Fifth Third Bank | Business & Career | 6.22× | ||
| 14 | Anne Hathaway | Movies & TV | 6.02× | ||
| 15 | Adam Sandler | Movies & TV | 5.09× | ||
| 16 | Scooby-Doo | Movies & TV | 3.40× | ||
| 17 | Hair Extensions | Beauty & Wellness | 3.11× | ||
| 18 | Subway | Food & Beverages | 2.90× | ||
| 19 | Burger King | Food & Beverages | 2.29× | ||
| 20 | Pizza Hut | Food & Beverages | 2.12× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.44× | |
| Need for Security | CONSERVATISM | 1.43× | |
| Pet Ownership | JOY | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.62× | |
| Creativity | OPEN | 0.75× | |
| Extroversion | THRILL | 0.75× |
8 Mile has an estimated audience of 1,153,609 people in United States, concentrated in California and Texas.
36.4% of 8 Mile fans are female, 63.6% are male, with an average age of 29.4 years.
8 Mile fans show strongest brand affinity for Ice rink (74.06×), Megamind (19.79×), and Zootopia (13.29×) over the country average.
8 Mile fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond 8 Mile itself, the audience over-indexes on Megamind (19.79×), Zootopia (13.29×), Meet the Robinsons (18.39×), and Monsters (10.44×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for 8 Mile. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.