Rascasse Audience Intelligence

Ice rink Audience in United States

A data profile of the people who buy, follow and care about Ice rink in United States — modelled from more than twelve digital signal sources. Ice rink has an estimated audience of 2,679,968 people in United States.

#5423among Topic in United States#905in Travel & Leisure

The average Ice rink fan in United States is 44.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include 8 Mile, Ghastly, Pure Hockey, with strongest over-indexing on 8 Mile (74.06× the country average).

Demographically, the Ice rink audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Quality Awareness, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ice rink fan in United States is balanced, around 44.0 years old, with strong Quality Awareness tendencies and a notable affinity for 8 Mile.

Category: Travel & Leisure · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ice rink profile in United States.

Audience size
2.7M
in United States
Gender
53.8%♀
46.2% male
Age
44.0
average years
Country rank
#11278
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ice rink fans

53.8% are female, 46.2% are male, average age 44.0.

Fig. 02

Gender split

53.8%
Female
46.2%
Male
Demographic split for Ice rink audience in United States
MetricValue
Female53.8%
Male46.2%
Average age44.0
Estimated audience size2,679,968
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the Ice rink audience in United States
Age bracketShare%
16-1910%
20-2913%
30-3922%
40-4927%
50+28%
Fig. 04

Worldwide distribution

38.2%

of the worldwide Ice rink audience comes from United States.

Worldwide audience distribution share by country for Ice rink
CountryShare
United States38.2%
United Kingdom8.4%
Canada6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ice rink audience in United States is strongest.

Fig. 05

Top regions by affinity

Ice rink fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~90K2.04×
02Virginia~100K1.91×
03Alaska~10K1.72×
04Vermont~7K1.56×
05Washington~80K1.54×
06Washington, District of Columbia~10K1.49×
07Massachusetts~80K1.45×
08Utah~30K1.45×
09Maryland~60K1.36×
10Idaho~20K1.35×
11Michigan~90K1.33×
12Wyoming~5K1.33×
13Rhode Island~10K1.31×
14Montana~10K1.31×
15New Jersey~90K1.25×
16New York~200K1.22×
17Minnesota~50K1.22×
18Illinois~100K1.20×
19New Hampshire~10K1.19×
20Connecticut~30K1.18×
21Wisconsin~40K1.11×
22Maine~10K1.07×
23California~300K1.06×
24Pennsylvania~100K1.05×
25Oregon~30K1.02×
26Missouri~40K1.00×
27Nevada~30K1.00×
28South Dakota~6K0.91×
29Ohio~70K0.86×
30Delaware~6K0.84×
31New Mexico~10K0.77×
32Arizona~40K0.75×
33West Virginia~9K0.75×
34Indiana~40K0.73×
35Nebraska~10K0.73×
36Florida~100K0.72×
37North Carolina~60K0.72×
38Texas~200K0.70×
39Iowa~20K0.68×
40Kansas~10K0.66×
41Oklahoma~20K0.64×
42Kentucky~20K0.63×
43Hawaii~7K0.63×
44Tennessee~30K0.58×
45Georgia~50K0.56×
46South Carolina~20K0.53×
47Arkansas~10K0.51×
48Mississippi~10K0.47×
49Alabama~20K0.46×
50Louisiana~10K0.40×
Fig. 06

Affinity by region

Affinity by region — Ice rink, United States
0.40×1.00×2.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ice rink audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ice rink audience
#·InterestCategoryAffinity×
01GhastlyMusic & Radio99.79×
028 MileMovies & TV74.06×
03Pure HockeySports51.00×
04Ice dancingSports29.14×
05Bruna MarquezineMovies & TV25.40×
06International Ice Hockey FederationSports24.79×
07YoplaitFood & Beverages22.95×
08Ice hockey equipmentSports17.75×
09SleddingSports16.00×
10Figure skatingSports14.89×
11Minnesota WildSports13.28×
12BandySports11.85×
13Winter Olympic GamesSports10.16×
14Jutta LeerdamSports10.07×
15BalconyHome & Garden9.84×
16Ilia MalininSports9.26×
17Winter sportSports5.41×
18Soft rockMusic & Radio5.06×
19WindowHome & Garden4.88×
20BurlingtonFashion & Accessoires3.80×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ice rink audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ice rink audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.87×
Healthy LifestyleBALANCE1.40×
DIY MentalityTHRILL1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ice rink audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN1.02×
ExtroversionTHRILL1.03×
IndulgenceJOY1.10×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ice rink have in United States?

Ice rink has an estimated audience of 2,679,968 people in United States, concentrated in California and New York.

02

What is the gender split and age of Ice rink fans?

53.8% of Ice rink fans are female, 46.2% are male, with an average age of 44.0 years.

03

Which brands do Ice rink fans like most?

Ice rink fans show strongest brand affinity for 8 Mile (74.06×), Ghastly (99.79×), and Pure Hockey (51×) over the country average.

04

Where do Ice rink fans live in United States?

Ice rink fans in United States are most concentrated in California (reach ~300K), New York (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Ice rink fans also like?

Beyond Ice rink itself, the audience over-indexes on Ghastly (99.79×), Pure Hockey (51×), Minnesota Wild (13.28×), and Figure skating (14.89×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Ice rink audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ice rink. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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