Rascasse Audience Intelligence

Bandy Audience in United States

A data profile of the people who buy, follow and care about Bandy in United States — modelled from more than twelve digital signal sources. Bandy has an estimated audience of 4,551,683 people in United States.

#105among Sport in United States#4009among Topic in United States#621in Sports

The average Bandy fan in United States is 41.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Ice skating, Ice Hockey World Championships, Toronto Maple Leafs, with strongest over-indexing on Ice skating (11.34× the country average).

Demographically, the Bandy audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Patriotism, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bandy fan in United States is more male, around 41.6 years old, with strong Patriotism tendencies and a notable affinity for Ice skating.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bandy profile in United States.

Audience size
4.6M
in United States
Gender
42.5%♀
57.5% male
Age
41.6
average years
Country rank
#7242
Topic in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bandy fans

42.5% are female, 57.5% are male, average age 41.6.

Fig. 02

Gender split

42.5%
Female
57.5%
Male
Demographic split for Bandy audience in United States
MetricValue
Female42.5%
Male57.5%
Average age41.6
Estimated audience size4,551,683
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Bandy audience in United States
Age bracketShare%
16-1913%
20-2918%
30-3922%
40-4925%
50+22%
Fig. 04

Worldwide distribution

30.2%

of the worldwide Bandy audience comes from United States.

Worldwide audience distribution share by country for Bandy
CountryShare
United States30.2%
India17.7%
Canada12.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bandy audience in United States is strongest.

Fig. 05

Top regions by affinity

Bandy fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~100K2.24×
02Indiana~200K1.92×
03North Carolina~200K1.60×
04Illinois~200K1.56×
05West Virginia~30K1.25×
06Massachusetts~100K1.21×
07Connecticut~50K1.10×
08Vermont~9K1.07×
09Virginia~100K1.06×
10North Dakota~10K1.06×
11New Hampshire~20K1.05×
12Colorado~70K1.04×
13Kentucky~60K1.04×
14Maine~20K1.04×
15Rhode Island~10K1.03×
16Alaska~10K1.03×
17Wisconsin~70K1.02×
18Washington, District of Columbia~10K1.02×
19Washington~90K1.01×
20Montana~10K1.01×
21Pennsylvania~200K1.00×
22Tennessee~90K0.99×
23Utah~40K0.98×
24South Dakota~10K0.98×
25Missouri~70K0.97×
26New York~200K0.96×
27Oregon~50K0.95×
28Nebraska~20K0.95×
29Michigan~100K0.93×
30Kansas~30K0.92×
31Delaware~10K0.92×
32Georgia~100K0.91×
33New Jersey~100K0.90×
34Iowa~30K0.90×
35Oklahoma~40K0.89×
36Idaho~20K0.89×
37New Mexico~20K0.88×
38Maryland~70K0.87×
39Hawaii~20K0.87×
40California~400K0.85×
41Alabama~50K0.85×
42Nevada~40K0.85×
43Mississippi~30K0.85×
44Ohio~100K0.84×
45Arkansas~30K0.84×
46Arizona~80K0.82×
47South Carolina~60K0.82×
48Louisiana~50K0.80×
49Texas~300K0.76×
50Florida~200K0.75×
Fig. 06

Affinity by region

Affinity by region — Bandy, United States
0.75×1.00×2.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bandy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bandy audience
#·InterestCategoryAffinity×
01Calgary FlamesSports19.56×
02Toronto Maple LeafsSports18.49×
03Ice Hockey World ChampionshipsSports14.73×
04Ligue 1Sports13.01×
05Ice rinkTravel & Leisure11.85×
06International educationBusiness & Career11.74×
07Ice skatingSports11.34×
08SleddingSports10.08×
09Figure skatingSports10.03×
10New York RangersSports9.40×
11Sidney CrosbySports9.11×
12Vegas Golden KnightsSports8.40×
13Dallas StarsSports7.95×
14Buffalo SabresSports7.14×
15Colorado AvalancheSports7.00×
16Detroit Red WingsSports6.39×
17Boston BruinsSports6.05×
18Alpine skiingSports4.32×
19NASDAQBusiness & Career3.28×
20FIFA World CupSports2.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bandy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bandy audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.17×
Price SensitivityPREMIUM2.06×
Community OrientationOPEN1.65×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bandy audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.81×
DIY MentalityTHRILL0.82×
Healthy LifestyleBALANCE0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bandy have in United States?

Bandy has an estimated audience of 4,551,683 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bandy fans?

42.5% of Bandy fans are female, 57.5% are male, with an average age of 41.6 years.

03

Which brands do Bandy fans like most?

Bandy fans show strongest brand affinity for Ice skating (11.34×), Ice Hockey World Championships (14.73×), and Toronto Maple Leafs (18.49×) over the country average.

04

Where do Bandy fans live in United States?

Bandy fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Bandy fans also like?

Beyond Bandy itself, the audience over-indexes on Ice Hockey World Championships (14.73×), Toronto Maple Leafs (18.49×), Figure skating (10.03×), and Calgary Flames (19.56×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Bandy audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bandy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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