Bandy Audience in United States

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Bandy has an estimated audience of 4,551,683 people in United States. 42.5% are female, 57.5% are male, average age 41.6. Top regions: California, Texas, New York. Top brand affinities: Minnesota, Alaska, Nebraska, Pro-Ject, Google Analytics.

The average Bandy fan in United States is 41.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Minnesota, Alaska, Nebraska, with strongest over-indexing on Minnesota (8.59× the country average). Demographically, the Bandy audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Sports Activity, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Bandy fans

Demographic split for Bandy audience in United States
MetricValue
Female42.5%
Male57.5%
Average age41.6
Estimated audience size4,551,683

Audience persona

The typical Bandy fan in United States is more male, around 41.6 years old, with strong Sports Activity tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Bandy in United States
RegionReachAffinity
California427,7810.85×
Texas299,3460.76×
New York263,8201.04×
Illinois244,4151.61×
Florida242,6210.79×
North Carolina220,8351.61×
Indiana177,1572.13×
Minnesota162,9402.5×
Pennsylvania154,9091.01×
Georgia125,1040.89×
Massachusetts122,9081.37×
Ohio113,0990.81×
Virginia111,6661.01×
Michigan109,9180.92×
New Jersey105,1730.91×
Washington100,8741.1×
Tennessee89,8210.98×
Colorado78,8741.1×
Missouri72,9290.99×
Arizona70,7620.76×
Wisconsin70,3801.03×
Maryland64,8790.83×
Kentucky60,0661.05×
Connecticut53,0341.16×
Oregon50,7560.97×
Alabama48,7130.77×
South Carolina47,5620.69×
Oklahoma40,1390.79×
Louisiana38,2640.65×
Utah38,1480.94×
Nevada34,6930.79×
Iowa30,6950.82×
Kansas28,9550.81×
West Virginia26,6461.26×
Mississippi22,7840.61×
Arkansas22,4900.6×
New Hampshire19,8031.1×
Maine18,2791.12×
Nebraska16,8620.74×
Rhode Island16,2121.12×
New Mexico15,9350.7×
Idaho15,9220.7×
Washington, District of Columbia15,3211.12×
Hawaii12,4440.64×
Montana12,2720.97×
Alaska10,4281.07×
South Dakota9,8700.94×
Vermont9,8131.23×
North Dakota9,1730.98×
Delaware8,9340.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bandy audience
BrandAffinityCategory
Minnesota8.59×Travel & Leisure
Alaska8.08×Travel & Leisure
Nebraska8.58×Travel & Leisure
Pro-Ject11.63×Music & Radio
Google Analytics10.44×Internet & Social Media
La Opinión15.24×News
Justice5.71×Politics & Society
Sinaloa7.01×Travel & Leisure
Sailor7.8×Travel & Leisure
John Key35.85×Politics & Society
Product design2.8×Business & Career
Israel3.01×Travel & Leisure
Kerala8.76×Travel & Leisure
Jennifer Meyer18.75×Fashion & Accessoires
Rajasthan20.36×Travel & Leisure
Jonathan Davis8.7×Music & Radio
Google Wallet6.39×Technology & Electronics
Natural rubber1.68×Cars & Mobility
Tuscany5.36×Travel & Leisure
UK garage4.15×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bandy audience
TraitClusterScore
Sports ActivityPOWER1.86
Price SensitivityPREMIUM1.77
SustainabilityBALANCE1.6
Luxury OrientationPREMIUM1.55
TravellingTHRILL1.46
Quality AwarenessPREMIUM1.38

Worldwide distribution

Worldwide audience distribution share by country for Bandy
CountryShare
United States30.2%
India17.7%
Canada12.4%

See Bandy audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Bandy have in United States?

Bandy has an estimated audience of 4,551,683 people in United States, concentrated in California and Texas.

What is the gender split and age of Bandy fans?

42.5% of Bandy fans are female, 57.5% are male, with an average age of 41.6 years.

Which brands do Bandy fans like most?

Bandy fans show strongest brand affinity for Minnesota (8.59×), Alaska (8.08×), and Nebraska (8.58×) over the country average.

Where do Bandy fans live in United States?

Bandy fans in United States are most concentrated in California (reach 427,781), Texas (reach 299,346), and New York (reach 263,820). These three regions account for the largest share of the active audience.

What other brands do Bandy fans also like?

Beyond Bandy itself, the audience over-indexes on Alaska (8.08×), Nebraska (8.58×), Pro-Ject (11.63×), and Google Analytics (10.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bandy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.