Rascasse Audience Intelligence

A Nightmare on Elm Street (franchise) Audience in United States

A data profile of the people who buy, follow and care about A Nightmare on Elm Street (franchise) in United States — modelled from more than twelve digital signal sources. A Nightmare on Elm Street (franchise) has an estimated audience of 901,420 people in United States.

#33among Horror in United States#2054among Movie / TV Show / Series in United States#4672in Movies & TV

The average A Nightmare on Elm Street (franchise) fan in United States is 34.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Strangers (2008 film), A Quiet Place, Beetlejuice, with strongest over-indexing on The Strangers (2008 film) (50.86× the country average).

Demographically, the A Nightmare on Elm Street (franchise) audience skews balanced with an average age of 34.4, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical A Nightmare on Elm Street (franchise) fan in United States is balanced, around 34.4 years old, with strong Community Orientation tendencies and a notable affinity for The Strangers (2008 film).

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the A Nightmare on Elm Street (franchise) profile in United States.

Audience size
901K
in United States
Gender
45.2%♀
54.8% male
Age
34.4
average years
Country rank
#25368
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of A Nightmare on Elm Street (franchise) viewers

45.2% are female, 54.8% are male, average age 34.4.

Fig. 02

Gender split

45.2%
Female
54.8%
Male
Demographic split for A Nightmare on Elm Street (franchise) audience in United States
MetricValue
Female45.2%
Male54.8%
Average age34.4
Estimated audience size901,420
Fig. 03

Age distribution

Ø 34.4
average years
Age distribution of the A Nightmare on Elm Street (franchise) audience in United States
Age bracketShare%
16-1928%
20-2923%
30-3923%
40-4918%
50+8%
Fig. 04

Worldwide distribution

29.9%

of the worldwide A Nightmare on Elm Street (franchise) audience comes from United States.

Worldwide audience distribution share by country for A Nightmare on Elm Street (franchise)
CountryShare
United States29.9%
Germany7.9%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the A Nightmare on Elm Street (franchise) audience in United States is strongest.

Fig. 05

Top regions by affinity

A Nightmare on Elm Street (franchise) fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~7K1.57×
02Kentucky~20K1.33×
03New Mexico~6K1.30×
04Oklahoma~10K1.26×
05Ohio~40K1.25×
06Mississippi~9K1.25×
07Texas~90K1.21×
08Arkansas~9K1.17×
09Arizona~20K1.16×
10Indiana~20K1.16×
11Louisiana~10K1.13×
12Illinois~30K1.12×
13Tennessee~20K1.12×
14Nevada~10K1.12×
15California~100K1.10×
16Missouri~20K1.09×
17Pennsylvania~30K1.07×
18Michigan~20K1.04×
19Alabama~10K1.04×
20Utah~8K1.04×
21South Carolina~10K1.02×
22Kansas~7K1.01×
23New York~50K1.00×
24North Carolina~30K1.00×
25Iowa~8K1.00×
26Rhode Island~3K1.00×
27Georgia~30K0.99×
28Nebraska~4K0.94×
29Idaho~4K0.94×
30Delaware~2K0.93×
31Colorado~10K0.92×
32Wisconsin~10K0.92×
33Oregon~10K0.92×
34Maine~3K0.91×
35North Dakota~2K0.91×
36Virginia~20K0.90×
37Montana~2K0.90×
38New Jersey~20K0.89×
39Maryland~10K0.89×
40Connecticut~8K0.89×
41Florida~50K0.87×
42South Dakota~2K0.87×
43Minnesota~10K0.86×
44Alaska~2K0.86×
45Washington~20K0.85×
46New Hampshire~3K0.85×
47Massachusetts~10K0.82×
48Vermont~1K0.82×
49Washington, District of Columbia~2K0.65×
50Hawaii~2K0.63×
Fig. 06

Affinity by region

Affinity by region — A Nightmare on Elm Street (franchise), United States
0.63×1.00×1.57×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the A Nightmare on Elm Street (franchise) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for A Nightmare on Elm Street (franchise) audience
#·InterestCategoryAffinity×
01Panic RoomMovies & TV54.14×
02The Strangers (2008 film)Movies & TV50.86×
03SuspiriaMovies & TV50.73×
04Bates Motel (TV series)Movies & TV48.49×
05A Quiet PlaceMovies & TV45.36×
06True LiesMovies & TV43.21×
07The Conjuring 2Movies & TV42.97×
08Alien (franchise)Movies & TV28.84×
09Werner HerzogMovies & TV24.81×
10The Sixth SenseMovies & TV22.36×
11Kate BeckinsaleMovies & TV22.12×
12Javier BardemMovies & TV20.41×
1324 (TV series)Movies & TV20.00×
14House of Cards (U.S. TV series)Movies & TV20.00×
15International educationBusiness & Career15.02×
16Berlin WallTravel & Leisure12.83×
17BeetlejuiceMovies & TV9.82×
18Graphic novelLiterature9.52×
19Diane KeatonMovies & TV8.95×
20Pizza HutFood & Beverages3.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the A Nightmare on Elm Street (franchise) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by A Nightmare on Elm Street (franchise) audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.73×
Convenience OrientationPREMIUM1.66×
Urban LifestyleOPEN1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by A Nightmare on Elm Street (franchise) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.60×
DIY MentalityTHRILL0.64×
Design AffinityPREMIUM0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does A Nightmare on Elm Street (franchise) have in United States?

A Nightmare on Elm Street (franchise) has an estimated audience of 901,420 people in United States, concentrated in California and Texas.

02

What is the gender split and age of A Nightmare on Elm Street (franchise) viewers?

45.2% of A Nightmare on Elm Street (franchise) fans are female, 54.8% are male, with an average age of 34.4 years.

03

Which brands do A Nightmare on Elm Street (franchise) fans like most?

A Nightmare on Elm Street (franchise) fans show strongest brand affinity for The Strangers (2008 film) (50.86×), A Quiet Place (45.36×), and Beetlejuice (9.82×) over the country average.

04

Where do A Nightmare on Elm Street (franchise) fans live in United States?

A Nightmare on Elm Street (franchise) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do A Nightmare on Elm Street (franchise) fans also like?

Beyond A Nightmare on Elm Street (franchise) itself, the audience over-indexes on A Quiet Place (45.36×), Beetlejuice (9.82×), Bates Motel (TV series) (48.49×), and Kate Beckinsale (22.12×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for A Nightmare on Elm Street (franchise). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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