Aaron Lewis Audience in United States

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Aaron Lewis has an estimated audience of 1,242,152 people in United States. 39.1% are female, 60.9% are male, average age 44.0. Top regions: Texas, California, Florida. Top brand affinities: Israel, Dog breed, Urban Outfitters, Alaska, Pillow.

The average Aaron Lewis fan in United States is 44.0 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Israel, Dog breed, Urban Outfitters, with strongest over-indexing on Israel (7.75× the country average). Demographically, the Aaron Lewis audience skews more male with an average age of 44.0, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Aaron Lewis fans

Demographic split for Aaron Lewis audience in United States
MetricValue
Female39.1%
Male60.9%
Average age44.0
Estimated audience size1,242,152

Audience persona

The typical Aaron Lewis fan in United States is more male, around 44.0 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Aaron Lewis in United States
RegionReachAffinity
Texas87,1770.82×
California70,6440.52×
Florida65,8930.78×
Ohio46,8031.22×
Pennsylvania39,9620.96×
Michigan38,6391.19×
Indiana36,9371.63×
Illinois36,0230.87×
New York35,6170.51×
North Carolina33,9340.91×
Tennessee32,0101.28×
Missouri30,0951.5×
Georgia29,7830.78×
Massachusetts26,7231.09×
Alabama23,8801.38×
Wisconsin23,1211.24×
Virginia22,8750.76×
Oklahoma22,5991.64×
Kentucky21,1991.36×
Washington20,3960.82×
Louisiana19,8011.24×
Minnesota19,6611.1×
Arizona19,6290.77×
South Carolina17,5250.94×
New Jersey16,0140.51×
Arkansas15,6631.53×
Oregon14,8421.04×
Mississippi13,6151.33×
Iowa12,3221.2×
Nevada12,1521.01×
Colorado11,0510.56×
Connecticut11,0310.89×
Kansas10,6471.09×
Maryland10,3670.49×
West Virginia9,4201.63×
New Hampshire8,3441.7×
Utah7,9220.71×
Idaho7,3951.19×
Nebraska5,5820.9×
Maine5,2631.18×
New Mexico4,3520.7×
Montana3,7901.1×
South Dakota3,7411.3×
Rhode Island3,6760.93×
North Dakota2,8421.11×
Vermont2,4541.13×
Delaware1,7820.52×
Wyoming1,6650.9×
Alaska1,3260.5×
Washington, District of Columbia1,1950.32×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Aaron Lewis audience
BrandAffinityCategory
Israel7.75×Travel & Leisure
Dog breed1.67×Pets & Animals
Urban Outfitters2.39×Shopping
Alaska2×Travel & Leisure
Pillow2.14×Home & Garden
Minnesota1.56×Travel & Leisure
Winemaking3.73×Food & Beverages
3D printing2.03×Technology & Electronics
Saving2.2×Business & Career
Monmouth County, New Jersey7.22×Travel & Leisure
Unique Gifts1.68×Shopping
ABC 7 Chicago2.91×Movies & TV
Sinaloa2.48×Travel & Leisure
WESH3.2×Movies & TV
Captain America (1990 film)2.92×Movies & TV
Jeep Wagoneer3.7×Cars & Mobility
Nebraska1.72×Travel & Leisure
Keith Stanfield4.06×Movies & TV
Jeep Grand Cherokee (WJ)3.86×Cars & Mobility
MK2.28×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Aaron Lewis audience
TraitClusterScore
PatriotismCONSERVATISM2.01
ExtroversionTHRILL1.65
TraditionCONSERVATISM1.22
Convenience OrientationPREMIUM1.2
Community OrientationOPEN1.18
IndividualismJOY1.17

Worldwide distribution

Worldwide audience distribution share by country for Aaron Lewis
CountryShare
United States89.4%
Canada2.6%
United Kingdom1.5%

See Aaron Lewis audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Aaron Lewis have in United States?

Aaron Lewis has an estimated audience of 1,242,152 people in United States, concentrated in Texas and California.

What is the gender split and age of Aaron Lewis fans?

39.1% of Aaron Lewis fans are female, 60.9% are male, with an average age of 44.0 years.

Which brands do Aaron Lewis fans like most?

Aaron Lewis fans show strongest brand affinity for Israel (7.75×), Dog breed (1.67×), and Urban Outfitters (2.39×) over the country average.

Where do Aaron Lewis fans live in United States?

Aaron Lewis fans in United States are most concentrated in Texas (reach 87,177), California (reach 70,644), and Florida (reach 65,893). These three regions account for the largest share of the active audience.

What other brands do Aaron Lewis fans also like?

Beyond Aaron Lewis itself, the audience over-indexes on Dog breed (1.67×), Urban Outfitters (2.39×), Alaska (2×), and Pillow (2.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Aaron Lewis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.