Akron Beacon Journal Audience in United States

Akron Beacon Journal logo

Akron Beacon Journal has an estimated audience of 392,305 people in United States. 67.4% are female, 32.6% are male, average age 42.5. Top regions: Ohio, Florida, South Carolina. Top brand affinities: Sinaloa, Arrietty, Minnesota, Elsword, Nebraska.

The average Akron Beacon Journal fan in United States is 42.5 years old, more female, and lives primarily in Ohio. The audience is concentrated in Ohio, Florida, South Carolina. Top brand affinities include Sinaloa, Arrietty, Minnesota, with strongest over-indexing on Sinaloa (8.86× the country average). Demographically, the Akron Beacon Journal audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Urban Lifestyle, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Akron Beacon Journal fans

Demographic split for Akron Beacon Journal audience in United States
MetricValue
Female67.4%
Male32.6%
Average age42.5
Estimated audience size392,305

Audience persona

The typical Akron Beacon Journal fan in United States is more female, around 42.5 years old, with strong Urban Lifestyle tendencies and a notable affinity for Sinaloa.

Top regions in United States

Top regions ranked by reach for Akron Beacon Journal in United States
RegionReachAffinity
Ohio294,22938.3×
Florida15,7650.59×
South Carolina6,0711.03×
Pennsylvania5,2790.4×
North Carolina5,0130.42×
California4,7300.11×
Georgia4,2650.35×
New York3,6780.17×
Arizona3,6220.45×
Nevada3,4520.91×
Tennessee3,1430.4×
Texas2,9420.09×
Virginia2,8910.3×
Michigan2,3440.23×
Illinois2,1490.16×
West Virginia1,9641.07×
Idaho1,8260.93×
Colorado1,4930.24×
New Jersey1,4880.15×
Indiana1,3930.19×
Massachusetts1,2740.16×
Kentucky1,1310.23×
Maryland1,0300.15×
Alabama9010.16×
Washington8700.11×
Wisconsin6790.12×
Oregon6120.14×
Arkansas4320.13×
Washington, District of Columbia3840.33×
Wyoming3690.63×
Louisiana3570.07×
Missouri3460.05×
Minnesota3450.06×
New Mexico2890.15×
Connecticut2780.07×
Mississippi2680.08×
Oklahoma2620.06×
Maine2530.18×
New Hampshire2280.15×
Kansas2170.07×
Utah2060.06×
Iowa1820.06×
Alaska1790.21×
Hawaii1710.1×
Montana1440.13×
Rhode Island1430.11×
South Dakota1420.16×
North Dakota1390.17×
Nebraska1340.07×
Vermont1300.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Akron Beacon Journal audience
BrandAffinityCategory
Sinaloa8.86×Travel & Leisure
Arrietty20×Movies & TV
Minnesota2.21×Travel & Leisure
Elsword20×Games
Nebraska2.52×Travel & Leisure
Life of Pi8.25×Movies & TV
Rajasthan13.73×Travel & Leisure
MK3.41×Music & Radio
Israeli cuisine7.03×Food & Beverages
Justice1.87×Politics & Society
Hipster5.6×Politics & Society
Iztacalco20×Travel & Leisure
Sailor2.59×Travel & Leisure
Kerala3.15×Travel & Leisure
Captain America (1990 film)2.14×Movies & TV
Hog Hunting1.57×Sports
Wikia1.55×Internet & Social Media
Omaha Storm Chasers8.8×Sports
Noodle (Gorillaz)1.61×Music & Radio
Pro-Ject1.8×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Akron Beacon Journal audience
TraitClusterScore
Urban LifestyleOPEN1.32
Family OrientationCONSERVATISM1.21
Need for SecurityCONSERVATISM1.17
DIY MentalityTHRILL1.16
PatriotismCONSERVATISM1.16
Community OrientationOPEN1.1

Worldwide distribution

Worldwide audience distribution share by country for Akron Beacon Journal
CountryShare
United States97.6%
China0.6%
Philippines0.2%

See Akron Beacon Journal audiences in other countries

More Newspaper audiences in United States

Frequently asked questions

How many fans does Akron Beacon Journal have in United States?

Akron Beacon Journal has an estimated audience of 392,305 people in United States, concentrated in Ohio and Florida.

What is the gender split and age of Akron Beacon Journal fans?

67.4% of Akron Beacon Journal fans are female, 32.6% are male, with an average age of 42.5 years.

Which brands do Akron Beacon Journal fans like most?

Akron Beacon Journal fans show strongest brand affinity for Sinaloa (8.86×), Arrietty (20×), and Minnesota (2.21×) over the country average.

Where do Akron Beacon Journal fans live in United States?

Akron Beacon Journal fans in United States are most concentrated in Ohio (reach 294,229), Florida (reach 15,765), and South Carolina (reach 6,071). These three regions account for the largest share of the active audience.

What other brands do Akron Beacon Journal fans also like?

Beyond Akron Beacon Journal itself, the audience over-indexes on Arrietty (20×), Minnesota (2.21×), Elsword (20×), and Nebraska (2.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Akron Beacon Journal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.