Alternative newspaper Audience in United States

Demographics of Alternative newspaper fans

Audience persona

The typical Alternative newspaper fan in United States is balanced, around 43.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Nebraska.

Top regions in United States

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Alternative newspaper audiences in other countries

• Alternative newspaper — Germany
• Alternative newspaper — United Kingdom
• Alternative newspaper — France
• Alternative newspaper — Italy
• Alternative newspaper — Spain
• Alternative newspaper — Brazil
• Alternative newspaper — Japan
• Alternative newspaper — South Korea
• Alternative newspaper — India

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Frequently asked questions

How many fans does Alternative newspaper have in United States?

Alternative newspaper has an estimated audience of 379,617 people in United States, concentrated in California and New York.

What is the gender split and age of Alternative newspaper fans?

52.1% of Alternative newspaper fans are female, 47.9% are male, with an average age of 43.2 years.

Which brands do Alternative newspaper fans like most?

Alternative newspaper fans show strongest brand affinity for Nebraska (4.14×), 3D printing (3.07×), and Collectable (1.61×) over the country average.

Where do Alternative newspaper fans live in United States?

Alternative newspaper fans in United States are most concentrated in California (reach 19,468), New York (reach 16,395), and Texas (reach 9,631). These three regions account for the largest share of the active audience.

What other brands do Alternative newspaper fans also like?

Beyond Alternative newspaper itself, the audience over-indexes on 3D printing (3.07×), Collectable (1.61×), Natural rubber (1.9×), and Justice (1.75×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alternative newspaper. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.