Amanda Gorman Audience in United States

Amanda Gorman has an estimated audience of 520,458 people in United States. 64.1% are female, 35.9% are male, average age 39.3. Top regions: California, New York, Texas. Top brand affinities: Capital One, Google Maps, Indeed.com, Aaron Rodgers, Kia Sportage.

The average Amanda Gorman fan in United States is 39.3 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (4.03× the country average). Demographically, the Amanda Gorman audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Sustainability, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Poet

Demographics of Amanda Gorman fans

Demographic split for Amanda Gorman audience in United States
MetricValue
Female64.1%
Male35.9%
Average age39.3
Estimated audience size520,458

Audience persona

The typical Amanda Gorman fan in United States is more female, around 39.3 years old, with strong Sustainability tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Amanda Gorman in United States
RegionReachAffinity
California69,5141.21×
New York43,6381.5×
Texas32,5850.73×
Florida29,2020.83×
Illinois22,8191.32×
Pennsylvania19,9051.14×
Georgia19,8721.24×
Virginia17,5411.38×
North Carolina17,2081.1×
Massachusetts15,9911.56×
New Jersey15,9191.2×
Maryland15,0781.68×
Washington14,8101.42×
Ohio14,6660.91×
Michigan13,8231.02×
Minnesota10,1281.36×
Tennessee8,7170.83×
Colorado8,3171.01×
Wisconsin8,0731.03×
Missouri7,7270.92×
Arizona7,6520.72×
Oregon7,6131.28×
Indiana7,5430.79×
South Carolina7,4570.95×
Connecticut7,2881.4×
Alabama6,3450.87×
Louisiana6,0490.9×
Kentucky4,3730.67×
Washington, District of Columbia3,8702.47×
Oklahoma3,8210.66×
Mississippi3,7060.86×
Iowa3,4740.81×
Kansas3,3440.82×
Nevada3,2660.65×
Utah2,8980.62×
Arkansas2,7520.64×
Maine2,3931.28×
New Mexico2,2380.86×
New Hampshire2,050
Nebraska1,8770.72×
Rhode Island1,7641.06×
Idaho1,7320.66×
Delaware1,7011.18×
Hawaii1,5480.69×
Vermont1,3971.53×
West Virginia1,3140.54×
Montana1,1260.78×
Alaska7010.63×
South Dakota6200.52×
North Dakota5950.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Amanda Gorman audience
BrandAffinityCategory
Capital One4.03×Business & Career
Google Maps3.56×Internet & Social Media
Indeed.com3.1×Business & Career
Aaron Rodgers4.46×Sports
Kia Sportage14.53×Cars & Mobility
Diabetes mellitus awareness4.28×Health
Singer-songwriter2.54×Music & Radio
Autism Awareness5.83×Health
CarGurus3.6×Cars & Mobility
DeviantArt4.19×Internet & Social Media
Enterprise Rent-A-Car3.59×Cars & Mobility
Bruce Willis4.13×Movies & TV
Beetlejuice2.66×Movies & TV
Circle K3.5×Shopping
Microblogging4.41×Technology & Electronics
Luka Dončić5.26×Sports
CNN1.64×Movies & TV
Diane Keaton2.87×Movies & TV
Khan Academy3.87×Business & Career
Google News2.69×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Amanda Gorman audience
TraitClusterScore
SustainabilityBALANCE1.36
MindfulnessBALANCE1.3
IndividualismJOY1.23
ExtroversionTHRILL1.23
LGBTQ+ IdentityOPEN1.18
Urban LifestyleOPEN1.15

Worldwide distribution

Worldwide audience distribution share by country for Amanda Gorman
CountryShare
United States69.8%
United Kingdom4.8%
Germany4.3%

See Amanda Gorman audiences in other countries

More Poet audiences in United States

Frequently asked questions

How many fans does Amanda Gorman have in United States?

Amanda Gorman has an estimated audience of 520,458 people in United States, concentrated in California and New York.

What is the gender split and age of Amanda Gorman fans?

64.1% of Amanda Gorman fans are female, 35.9% are male, with an average age of 39.3 years.

Which brands do Amanda Gorman fans like most?

Amanda Gorman fans show strongest brand affinity for Capital One (4.03×), Google Maps (3.56×), and Indeed.com (3.1×) over the country average.

Where do Amanda Gorman fans live in United States?

Amanda Gorman fans in United States are most concentrated in California (reach 69,514), New York (reach 43,638), and Texas (reach 32,585). These three regions account for the largest share of the active audience.

What other brands do Amanda Gorman fans also like?

Beyond Amanda Gorman itself, the audience over-indexes on Google Maps (3.56×), Indeed.com (3.1×), Aaron Rodgers (4.46×), and Kia Sportage (14.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Amanda Gorman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.