Anonymous Audience in United States

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Anonymous has an estimated audience of 7,552,281 people in United States. 45.3% are female, 54.7% are male, average age 38.1. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Singer-songwriter, Microblogging, Indeed.com.

The average Anonymous fan in United States is 38.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Singer-songwriter, with strongest over-indexing on Autism Awareness (8.93× the country average). Demographically, the Anonymous audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Topic · Subtype: Artist

Demographics of Anonymous fans

Demographic split for Anonymous audience in United States
MetricValue
Female45.3%
Male54.7%
Average age38.1
Estimated audience size7,552,281

Audience persona

The typical Anonymous fan in United States is balanced, around 38.1 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Anonymous in United States
RegionReachAffinity
California956,2051.15×
Texas686,7111.06×
Florida521,8291.02×
New York464,1991.1×
Pennsylvania270,2541.06×
Illinois267,6361.06×
Georgia246,9481.06×
North Carolina241,1321.06×
Ohio240,1541.03×
Virginia211,8251.15×
Michigan208,8631.06×
New Jersey189,5930.99×
Washington176,8651.17×
Arizona158,1821.03×
Tennessee155,4901.03×
Massachusetts154,1061.04×
Maryland145,7501.12×
Indiana141,0531.02×
Missouri129,0491.06×
Colorado124,1501.04×
Wisconsin110,7430.97×
South Carolina109,5370.96×
Minnesota107,1260.99×
Oregon98,7051.14×
Alabama97,5220.92×
Kentucky97,2521.03×
Louisiana95,6730.98×
Oklahoma86,0221.03×
Connecticut74,2850.98×
Nevada73,7701.01×
Utah66,2940.98×
Arkansas63,2441.02×
Kansas60,8361.02×
Iowa60,1240.97×
Mississippi57,1980.92×
New Mexico35,9480.95×
West Virginia35,9381.02×
Nebraska35,6460.94×
Idaho34,4970.91×
Hawaii32,0600.99×
New Hampshire27,4130.92×
Maine26,4540.98×
Washington, District of Columbia23,7711.05×
Rhode Island21,6060.9×
Montana18,7170.89×
Delaware17,1350.82×
South Dakota14,9360.86×
Alaska14,7300.91×
North Dakota13,8370.89×
Vermont13,0840.99×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Anonymous audience
BrandAffinityCategory
Autism Awareness8.93×Health
Diabetes mellitus awareness6×Health
Singer-songwriter3.06×Music & Radio
Microblogging6.26×Technology & Electronics
Indeed.com2.72×Business & Career
Chuck Norris3.89×Movies & TV
Twin Peaks5.22×Movies & TV
Capital One2.31×Business & Career
Google Maps2.19×Internet & Social Media
James Franco6.99×Movies & TV
Income tax6.43×Business & Career
Beetlejuice2.58×Movies & TV
Waterworld12.58×Movies & TV
Planet Fitness2.03×Sports
Google Flights2.88×Travel & Leisure
MSN1.95×News
Bruce Willis3.4×Movies & TV
Ian McShane12.62×Movies & TV
Rick Astley12.62×Music & Radio
Scooby-Doo2.34×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Anonymous audience
TraitClusterScore
PatriotismCONSERVATISM1.54
Risk AppetiteTHRILL1.35
IndividualismJOY1.34
ExtroversionTHRILL1.27
SpiritualityBALANCE1.26
Urban LifestyleOPEN1.17

Worldwide distribution

Worldwide audience distribution share by country for Anonymous
CountryShare
United States40.6%
United Kingdom7.2%
France5.1%

See Anonymous audiences in other countries

More Artist audiences in United States

Frequently asked questions

How many fans does Anonymous have in United States?

Anonymous has an estimated audience of 7,552,281 people in United States, concentrated in California and Texas.

What is the gender split and age of Anonymous fans?

45.3% of Anonymous fans are female, 54.7% are male, with an average age of 38.1 years.

Which brands do Anonymous fans like most?

Anonymous fans show strongest brand affinity for Autism Awareness (8.93×), Diabetes mellitus awareness (6×), and Singer-songwriter (3.06×) over the country average.

Where do Anonymous fans live in United States?

Anonymous fans in United States are most concentrated in California (reach 956,205), Texas (reach 686,711), and Florida (reach 521,829). These three regions account for the largest share of the active audience.

What other brands do Anonymous fans also like?

Beyond Anonymous itself, the audience over-indexes on Diabetes mellitus awareness (6×), Singer-songwriter (3.06×), Microblogging (6.26×), and Indeed.com (2.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Anonymous. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.