Are You Smarter than a 5th Grader? (U.S. game show) Audience in United States

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Are You Smarter than a 5th Grader? (U.S. game show) has an estimated audience of 357,939 people in United States. 59.6% are female, 40.4% are male, average age 49.5. Top regions: California, Texas, Florida. Top brand affinities: Israel, Saving, Jeep Wagoneer, Elsword, Jingoism.

The average Are You Smarter than a 5th Grader? (U.S. game show) fan in United States is 49.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Saving, Jeep Wagoneer, with strongest over-indexing on Israel (4.14× the country average). Demographically, the Are You Smarter than a 5th Grader? (U.S. game show) audience skews more female with an average age of 49.5, and over-indexes on personality traits such as Community Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Game show

Demographics of Are You Smarter than a 5th Grader? (U.S. game show) fans

Demographic split for Are You Smarter than a 5th Grader? (U.S. game show) audience in United States
MetricValue
Female59.6%
Male40.4%
Average age49.5
Estimated audience size357,939

Audience persona

The typical Are You Smarter than a 5th Grader? (U.S. game show) fan in United States is more female, around 49.5 years old, with strong Community Orientation tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Are You Smarter than a 5th Grader? (U.S. game show) in United States
RegionReachAffinity
California36,7160.93×
Texas31,1541.01×
Florida24,330
New York20,9021.04×
Georgia12,6421.15×
North Carolina12,4601.16×
Pennsylvania12,006
Ohio11,6401.06×
Illinois11,5560.97×
New Jersey9,8251.08×
Michigan9,6661.03×
Virginia9,5971.1×
Tennessee7,7851.08×
Indiana7,2371.11×
Arizona6,8990.94×
Washington6,8920.96×
Missouri6,8731.19×
Massachusetts6,8120.97×
Maryland6,4441.05×
South Carolina6,1021.13×
Wisconsin5,4751.02×
Minnesota5,4161.06×
Oklahoma5,3891.36×
Colorado5,2180.92×
Kentucky5,2031.16×
Alabama5,1891.04×
Louisiana4,606
Connecticut3,8691.08×
Oregon3,8370.94×
Arkansas3,5741.21×
Iowa3,4591.17×
Kansas3,3621.19×
Nevada3,1890.92×
Mississippi3,0841.05×
Utah2,8790.9×
Nebraska1,9991.11×
West Virginia1,7441.05×
Idaho1,6870.94×
Hawaii1,4770.96×
New Mexico1,2000.67×
New Hampshire1,1860.84×
Rhode Island1,1451.01×
Maine1,0780.84×
Washington, District of Columbia9260.86×
Delaware8380.85×
Montana7830.79×
South Dakota7490.9×
North Dakota7060.96×
Alaska5660.74×
Vermont4770.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Are You Smarter than a 5th Grader? (U.S. game show) audience
BrandAffinityCategory
Israel4.14×Travel & Leisure
Saving3.56×Business & Career
Jeep Wagoneer5.81×Cars & Mobility
Elsword13.87×Games
Jingoism1.7×Politics & Society
JamBase8.83×Music & Radio
Home staging3.49×Home & Garden
Unique Gifts1.57×Shopping
Historic site2.7×Arts & Culture
Canon (music)8.85×Music & Radio
Kodiak, Alaska3.98×Travel & Leisure
Captain America (1990 film)2.1×Movies & TV
Urban horticulture1.64×Home & Garden
Shiba Inu2.69×Pets & Animals
The Other Woman (2009 film)3.21×Movies & TV
Corona (band)2.09×Music & Radio
UK garage1.98×Music & Radio
Insulin index4.85×Health
Hocus Pocus1.64×Movies & TV
Iron Man (film)1.57×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Are You Smarter than a 5th Grader? (U.S. game show) audience
TraitClusterScore
Community OrientationOPEN1.25
ExtroversionTHRILL1.18
Family OrientationCONSERVATISM1.18
Need for SecurityCONSERVATISM1.13
PatriotismCONSERVATISM1.1
Convenience OrientationPREMIUM1.04

Worldwide distribution

Worldwide audience distribution share by country for Are You Smarter than a 5th Grader? (U.S. game show)
CountryShare
United States75.3%
Canada6.2%
United Kingdom3.3%

See Are You Smarter than a 5th Grader? (U.S. game show) audiences in other countries

More Game show audiences in United States

Frequently asked questions

How many fans does Are You Smarter than a 5th Grader? (U.S. game show) have in United States?

Are You Smarter than a 5th Grader? (U.S. game show) has an estimated audience of 357,939 people in United States, concentrated in California and Texas.

What is the gender split and age of Are You Smarter than a 5th Grader? (U.S. game show) fans?

59.6% of Are You Smarter than a 5th Grader? (U.S. game show) fans are female, 40.4% are male, with an average age of 49.5 years.

Which brands do Are You Smarter than a 5th Grader? (U.S. game show) fans like most?

Are You Smarter than a 5th Grader? (U.S. game show) fans show strongest brand affinity for Israel (4.14×), Saving (3.56×), and Jeep Wagoneer (5.81×) over the country average.

Where do Are You Smarter than a 5th Grader? (U.S. game show) fans live in United States?

Are You Smarter than a 5th Grader? (U.S. game show) fans in United States are most concentrated in California (reach 36,716), Texas (reach 31,154), and Florida (reach 24,330). These three regions account for the largest share of the active audience.

What other brands do Are You Smarter than a 5th Grader? (U.S. game show) fans also like?

Beyond Are You Smarter than a 5th Grader? (U.S. game show) itself, the audience over-indexes on Saving (3.56×), Jeep Wagoneer (5.81×), Elsword (13.87×), and Jingoism (1.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Are You Smarter than a 5th Grader? (U.S. game show). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.