Awkward Family Photos Audience in United States

Awkward Family Photos has an estimated audience of 1,938,756 people in United States. 66.0% are female, 34.0% are male, average age 35.4. Top regions: Texas, California, Florida. Top brand affinities: Shailene Woodley, Chloë Grace Moretz, Autism Awareness, Diabetes mellitus awareness, MSN.

The average Awkward Family Photos fan in United States is 35.4 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Shailene Woodley, Chloë Grace Moretz, Autism Awareness, with strongest over-indexing on Shailene Woodley (196.61× the country average). Demographically, the Awkward Family Photos audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Extroversion, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Topic

Demographics of Awkward Family Photos fans

Demographic split for Awkward Family Photos audience in United States
MetricValue
Female66.0%
Male34.0%
Average age35.4
Estimated audience size1,938,756

Audience persona

The typical Awkward Family Photos fan in United States is more female, around 35.4 years old, with strong Extroversion tendencies and a notable affinity for Shailene Woodley.

Top regions in United States

Top regions ranked by reach for Awkward Family Photos in United States
RegionReachAffinity
Texas131,5020.79×
California121,7200.57×
Florida81,9520.62×
Ohio70,4871.18×
Illinois54,3030.84×
Michigan52,7701.04×
New York52,0990.48×
Pennsylvania50,8110.78×
Missouri46,4961.49×
Indiana45,1171.27×
Washington44,0011.13×
Tennessee43,4351.12×
North Carolina42,7210.73×
Minnesota41,9301.51×
Georgia40,0240.67×
Colorado39,2561.28×
Arizona38,6260.98×
Utah37,9872.19×
Virginia35,9970.76×
Wisconsin34,8031.19×
Kentucky29,4971.21×
Oklahoma26,8331.25×
Iowa25,7581.61×
Oregon25,6731.16×
Kansas24,3091.59×
Alabama23,0210.85×
New Jersey22,7420.46×
South Carolina21,8450.75×
Massachusetts21,7830.57×
Louisiana18,8690.75×
Maryland17,9370.54×
Idaho17,6251.81×
Arkansas16,8481.05×
Nebraska15,9411.64×
Nevada13,2410.71×
Connecticut11,0510.57×
Mississippi10,4760.66×
West Virginia7,9030.88×
South Dakota7,4901.67×
North Dakota6,9191.74×
Montana6,6801.24×
Maine6,5800.95×
New Mexico6,2230.64×
New Hampshire6,0200.79×
Alaska4,9851.2×
Hawaii4,2090.51×
Wyoming3,4981.22×
Rhode Island3,2620.53×
Washington, District of Columbia2,8770.49×
Delaware2,8690.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Awkward Family Photos audience
BrandAffinityCategory
Shailene Woodley196.61×Movies & TV
Chloë Grace Moretz57.67×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
MSN7.23×News
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
StubHub11.66×Travel & Leisure
Catherine O'Hara7.47×Movies & TV
Income tax13.19×Business & Career
Beetlejuice5.08×Movies & TV
Google Maps4×Internet & Social Media
Indeed.com4.09×Business & Career
Grammarly15.93×Business & Career
Giant Food14.39×Food & Beverages
Planet Fitness3.48×Sports
Diane Keaton5.34×Movies & TV
Google News4.97×News
Capital One3.35×Business & Career
Linguistics10.06×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Awkward Family Photos audience
TraitClusterScore
ExtroversionTHRILL1.6
Community OrientationOPEN1.39
IndividualismJOY1.26
Early Adopter MentalityPOWER1.24
Social Media UsageJOY1.2
MindfulnessBALANCE1.19

Worldwide distribution

Worldwide audience distribution share by country for Awkward Family Photos
CountryShare
United States60.9%
United Kingdom6.6%
Czech Republic5.1%

See Awkward Family Photos audiences in other countries

More Internet & Social Media audiences in United States

Frequently asked questions

How many fans does Awkward Family Photos have in United States?

Awkward Family Photos has an estimated audience of 1,938,756 people in United States, concentrated in Texas and California.

What is the gender split and age of Awkward Family Photos fans?

66.0% of Awkward Family Photos fans are female, 34.0% are male, with an average age of 35.4 years.

Which brands do Awkward Family Photos fans like most?

Awkward Family Photos fans show strongest brand affinity for Shailene Woodley (196.61×), Chloë Grace Moretz (57.67×), and Autism Awareness (19.03×) over the country average.

Where do Awkward Family Photos fans live in United States?

Awkward Family Photos fans in United States are most concentrated in Texas (reach 131,502), California (reach 121,720), and Florida (reach 81,952). These three regions account for the largest share of the active audience.

What other brands do Awkward Family Photos fans also like?

Beyond Awkward Family Photos itself, the audience over-indexes on Chloë Grace Moretz (57.67×), Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and MSN (7.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Awkward Family Photos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.