Rascasse Audience Intelligence

Ayn Rand Audience in United States

A data profile of the people who buy, follow and care about Ayn Rand in United States — modelled from more than twelve digital signal sources. Ayn Rand has an estimated audience of 966,637 people in United States.

#11among Journalist in United States#5440among Person in United States#503in Literature

The average Ayn Rand fan in United States is 44.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Kelly Osbourne, New York Post, Susan Sarandon, with strongest over-indexing on Kelly Osbourne (20× the country average).

Demographically, the Ayn Rand audience skews balanced with an average age of 44.9, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ayn Rand fan in United States is balanced, around 44.9 years old, with strong Patriotism tendencies and a notable affinity for Kelly Osbourne.

Category: Literature · Type: Person · Subtype: Journalist

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ayn Rand profile in United States.

Audience size
967K
in United States
Gender
46.6%♀
53.4% male
Age
44.9
average years
Country rank
#24237
Person in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ayn Rand fans

46.6% are female, 53.4% are male, average age 44.9.

Fig. 02

Gender split

46.6%
Female
53.4%
Male
Demographic split for Ayn Rand audience in United States
MetricValue
Female46.6%
Male53.4%
Average age44.9
Estimated audience size966,637
Fig. 03

Age distribution

Ø 44.9
average years
Age distribution of the Ayn Rand audience in United States
Age bracketShare%
16-1913%
20-2913%
30-3915%
40-4920%
50+39%
Fig. 04

Worldwide distribution

42.1%

of the worldwide Ayn Rand audience comes from United States.

Worldwide audience distribution share by country for Ayn Rand
CountryShare
United States42.1%
Brazil9.0%
Germany8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ayn Rand audience in United States is strongest.

Fig. 05

Top regions by affinity

Ayn Rand fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~4K1.52×
02Vermont~2K1.31×
03Washington~20K1.30×
04Oregon~10K1.29×
05Maine~4K1.28×
06Massachusetts~20K1.26×
07New Hampshire~5K1.24×
08Colorado~20K1.21×
09Utah~10K1.20×
10Montana~3K1.19×
11New York~60K1.16×
12Idaho~5K1.13×
13Connecticut~10K1.10×
14Alaska~2K1.07×
15California~100K1.05×
16Virginia~20K1.05×
17Kansas~8K1.03×
18Rhode Island~3K1.03×
19Pennsylvania~30K1.02×
20Minnesota~10K1.01×
21Illinois~30K1.00×
22Maryland~20K0.98×
23Missouri~10K0.98×
24Oklahoma~10K0.98×
25New Mexico~5K0.97×
26North Carolina~30K0.95×
27Arizona~20K0.94×
28Ohio~30K0.93×
29Michigan~20K0.93×
30Nebraska~4K0.93×
31New Jersey~20K0.92×
32Wisconsin~10K0.92×
33Indiana~20K0.91×
34Iowa~7K0.91×
35Tennessee~20K0.90×
36South Dakota~2K0.90×
37Kentucky~10K0.89×
38West Virginia~4K0.88×
39Texas~70K0.87×
40Florida~50K0.85×
41Georgia~20K0.85×
42Nevada~8K0.85×
43Arkansas~7K0.85×
44North Dakota~2K0.85×
45Hawaii~3K0.83×
46South Carolina~10K0.82×
47Delaware~2K0.82×
48Alabama~10K0.78×
49Louisiana~9K0.77×
50Mississippi~5K0.69×
Fig. 06

Affinity by region

Affinity by region — Ayn Rand, United States
0.69×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ayn Rand audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ayn Rand audience
#·InterestCategoryAffinity×
01Julian AssangePolitics & Society28.55×
02Susan SarandonMovies & TV23.67×
03Kelly OsbourneMusic & Radio20.00×
04Neve CampbellMovies & TV20.00×
05Karl MarxLiterature18.91×
06RoseanneMovies & TV17.30×
07The Matrix (franchise)Movies & TV13.57×
08Freedom of speechPolitics & Society12.41×
09Maze Runner (film series)Movies & TV12.27×
10IndividualismPolitics & Society11.89×
11ExxonMobilCars & Mobility11.72×
12New York PostNews10.93×
13Sustainable energyHome & Garden10.47×
14Renewable energyBusiness & Career9.07×
15Drudge ReportSports8.40×
16Public administrationBusiness & Career7.11×
17FedExBusiness & Career5.23×
18Fox News ChannelMovies & TV4.37×
19Joe BidenPolitics & Society3.45×
20Mortgage loansBusiness & Career2.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ayn Rand audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ayn Rand audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM5.61×
IndividualismJOY4.94×
SustainabilityBALANCE3.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ayn Rand audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.69×
CreativityOPEN0.69×
Design AffinityPREMIUM0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ayn Rand have in United States?

Ayn Rand has an estimated audience of 966,637 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ayn Rand fans?

46.6% of Ayn Rand fans are female, 53.4% are male, with an average age of 44.9 years.

03

Which brands do Ayn Rand fans like most?

Ayn Rand fans show strongest brand affinity for Kelly Osbourne (20×), New York Post (10.93×), and Susan Sarandon (23.67×) over the country average.

04

Where do Ayn Rand fans live in United States?

Ayn Rand fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Ayn Rand fans also like?

Beyond Ayn Rand itself, the audience over-indexes on New York Post (10.93×), Susan Sarandon (23.67×), Sustainable energy (10.47×), and Renewable energy (9.07×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Ayn Rand. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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