Baguette Audience in United States

Baguette has an estimated audience of 1,651,389 people in United States. 67.7% are female, 32.3% are male, average age 42.9. Top regions: California, Texas, New York. Top brand affinities: Supercut, Shoes (American band), E.Leclerc, Polish cuisine, Bread (band).
The average Baguette fan in United States is 42.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Supercut, Shoes (American band), E.Leclerc, with strongest over-indexing on Supercut (13.36× the country average). Demographically, the Baguette audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Dish
Demographics of Baguette fans
| Metric | Value |
|---|---|
| Female | 67.7% |
| Male | 32.3% |
| Average age | 42.9 |
| Estimated audience size | 1,651,389 |
Audience persona
The typical Baguette fan in United States is more female, around 42.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Supercut.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 239,841 | 1.32× |
| Texas | 164,819 | 1.16× |
| New York | 117,759 | 1.28× |
| Florida | 108,509 | 0.97× |
| Pennsylvania | 61,002 | 1.1× |
| Illinois | 57,319 | 1.04× |
| Georgia | 51,602 | 1.01× |
| North Carolina | 47,967 | 0.97× |
| New Jersey | 46,824 | 1.11× |
| Ohio | 45,534 | 0.9× |
| Virginia | 45,529 | 1.13× |
| Michigan | 45,329 | 1.05× |
| Washington | 45,102 | 1.36× |
| Massachusetts | 36,712 | 1.13× |
| Arizona | 32,632 | 0.97× |
| Maryland | 31,302 | 1.1× |
| Tennessee | 29,085 | 0.88× |
| Indiana | 27,445 | 0.91× |
| Oregon | 26,257 | 1.39× |
| Colorado | 25,036 | 0.96× |
| Missouri | 24,602 | 0.92× |
| Minnesota | 24,005 | 1.01× |
| South Carolina | 22,124 | 0.89× |
| Wisconsin | 22,008 | 0.89× |
| Alabama | 19,997 | 0.87× |
| Louisiana | 19,875 | 0.93× |
| Oklahoma | 18,515 | 1.01× |
| Kentucky | 17,795 | 0.86× |
| Connecticut | 17,042 | 1.03× |
| Utah | 15,535 | 1.05× |
| Nevada | 15,472 | 0.97× |
| Kansas | 12,924 | 0.99× |
| Iowa | 12,015 | 0.88× |
| Arkansas | 11,628 | 0.85× |
| Mississippi | 10,555 | 0.78× |
| Hawaii | 8,966 | 1.26× |
| Idaho | 7,897 | 0.95× |
| Nebraska | 7,629 | 0.92× |
| New Mexico | 7,075 | 0.85× |
| Washington, District of Columbia | 6,876 | 1.39× |
| New Hampshire | 6,347 | 0.98× |
| West Virginia | 6,169 | 0.8× |
| Maine | 6,136 | 1.04× |
| Rhode Island | 4,912 | 0.93× |
| Montana | 4,295 | 0.94× |
| Delaware | 3,997 | 0.88× |
| Alaska | 3,419 | 0.97× |
| South Dakota | 3,121 | 0.82× |
| North Dakota | 3,121 | 0.92× |
| Vermont | 2,831 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Supercut | 13.36× | Beauty & Wellness |
| Shoes (American band) | 11.98× | Music & Radio |
| E.Leclerc | 32.42× | Shopping |
| Polish cuisine | 20.13× | Food & Beverages |
| Bread (band) | 37.79× | Music & Radio |
| Naomi Watts | 12.67× | Movies & TV |
| Easter | 4.43× | Politics & Society |
| The Onion | 9.8× | Internet & Social Media |
| Flour | 3.52× | Food & Beverages |
| Auchan | 40.1× | Shopping |
| Intermarché | 39.21× | Shopping |
| Biedronka | 62.98× | Shopping |
| Starbucks | 1.92× | Food & Beverages |
| Museum of Bags and Purses | 57.24× | Arts & Culture |
| Macy's | 1.81× | Shopping |
| Charles & Keith | 10.82× | Fashion & Accessoires |
| Bakery | 2.19× | Food & Beverages |
| Kaufland | 37.48× | Shopping |
| Whole wheat bread | 24.18× | Food & Beverages |
| Pastry | 2.32× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.31 |
| Indulgence | JOY | 1.78 |
| Design Affinity | PREMIUM | 1.49 |
| Healthy Lifestyle | BALANCE | 1.34 |
| Price Sensitivity | PREMIUM | 1.32 |
| Travelling | THRILL | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.5% |
| United Kingdom | 6.5% |
| Italy | 5.1% |
See Baguette audiences in other countries
More Dish audiences in United States
Frequently asked questions
How many fans does Baguette have in United States?
Baguette has an estimated audience of 1,651,389 people in United States, concentrated in California and Texas.
What is the gender split and age of Baguette fans?
67.7% of Baguette fans are female, 32.3% are male, with an average age of 42.9 years.
Which brands do Baguette fans like most?
Baguette fans show strongest brand affinity for Supercut (13.36×), Shoes (American band) (11.98×), and E.Leclerc (32.42×) over the country average.
Where do Baguette fans live in United States?
Baguette fans in United States are most concentrated in California (reach 239,841), Texas (reach 164,819), and New York (reach 117,759). These three regions account for the largest share of the active audience.
What other brands do Baguette fans also like?
Beyond Baguette itself, the audience over-indexes on Shoes (American band) (11.98×), E.Leclerc (32.42×), Polish cuisine (20.13×), and Bread (band) (37.79×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Baguette. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.