Rascasse Audience Intelligence

Beach Bunny Swimwear Target Market in United States

A data profile of the people who buy, follow and care about Beach Bunny Swimwear in United States — modelled from more than twelve digital signal sources. Beach Bunny Swimwear has an estimated audience of 353,416 people in United States.

#1among Swimwear in United States#4584among Brand in United States#1497in Fashion & Accessoires

The average Beach Bunny Swimwear fan in United States is 31.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Photo sharing, Taylor Lautner, Leighton Meester, with strongest over-indexing on Photo sharing (143.31× the country average).

Demographically, the Beach Bunny Swimwear audience skews more female with an average age of 31.4, and over-indexes on personality traits such as Tradition, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Beach Bunny Swimwear fan in United States is more female, around 31.4 years old, with strong Tradition tendencies and a notable affinity for Photo sharing.

Category: Fashion & Accessoires · Type: Brand · Subtype: Swimwear

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Beach Bunny Swimwear profile in United States.

Audience size
353K
in United States
Gender
76.5%♀
23.5% male
Age
31.4
average years
Country rank
#44389
Brand in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Beach Bunny Swimwear

76.5% are female, 23.5% are male, average age 31.4.

Fig. 02

Gender split

76.5%
Female
23.5%
Male
Demographic split for Beach Bunny Swimwear audience in United States
MetricValue
Female76.5%
Male23.5%
Average age31.4
Estimated audience size353,416
Fig. 03

Age distribution

Ø 31.4
average years
Age distribution of the Beach Bunny Swimwear audience in United States
Age bracketShare%
16-1940%
20-2923%
30-3917%
40-4912%
50+8%
Fig. 04

Worldwide distribution

46.1%

of the worldwide Beach Bunny Swimwear audience comes from United States.

Worldwide audience distribution share by country for Beach Bunny Swimwear
CountryShare
United States46.1%
United Kingdom7.4%
Canada5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Beach Bunny Swimwear audience in United States is strongest.

Fig. 05

Top regions by affinity

Beach Bunny Swimwear customers by region in United States
#RegionReachAffinity×
01Oklahoma~10K3.01×
02Arizona~20K2.23×
03Nevada~6K1.66×
04Illinois~20K1.54×
05Florida~40K1.49×
06Minnesota~7K1.42×
07California~50K1.32×
08Utah~4K1.28×
09North Carolina~10K1.14×
10Iowa~3K1.08×
11Idaho~2K1.07×
12Texas~30K1.05×
13Wisconsin~6K1.04×
14Washington~7K1.01×
15Colorado~6K1.01×
16Oregon~4K1.01×
17Indiana~7K1.00×
18Washington, District of Columbia~1K0.99×
19Maryland~6K0.98×
20Michigan~9K0.97×
21North Dakota<1K0.96×
22Pennsylvania~10K0.95×
23Ohio~10K0.95×
24Massachusetts~7K0.94×
25Missouri~5K0.93×
26Nebraska~2K0.93×
27Montana<1K0.93×
28Hawaii~1K0.91×
29Kansas~3K0.90×
30Vermont<1K0.90×
31New York~20K0.89×
32New Jersey~8K0.88×
33Virginia~8K0.88×
34Tennessee~6K0.88×
35Kentucky~4K0.88×
36Connecticut~3K0.88×
37New Hampshire~1K0.86×
38Georgia~10K0.84×
39Maine~1K0.84×
40South Dakota<1K0.84×
41Alaska<1K0.84×
42Louisiana~4K0.83×
43New Mexico~2K0.83×
44West Virginia~1K0.83×
45Rhode Island<1K0.83×
46Delaware<1K0.83×
47Alabama~4K0.82×
48Arkansas~2K0.80×
49South Carolina~4K0.79×
50Mississippi~2K0.73×
Fig. 06

Affinity by region

Affinity by region — Beach Bunny Swimwear, United States
0.73×1.00×3.01×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Beach Bunny Swimwear audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Beach Bunny Swimwear audience
#·InterestCategoryAffinity×
01Photo sharingInternet & Social Media143.31×
02Taylor LautnerMovies & TV48.46×
03ShowpoFashion & Accessoires28.76×
04Leighton MeesterMovies & TV20.00×
05Larry PagePolitics & Society20.00×
06Celebrity GossipNews12.74×
07Neil YoungMusic & Radio11.78×
08One-piece swimsuitFashion & Accessoires9.51×
09Ski resortTravel & Leisure7.60×
10Folk musicMusic & Radio7.51×
11Summer vacationTravel & Leisure4.46×
12BikiniFashion & Accessoires4.39×
13Hair ExtensionsBeauty & Wellness4.33×
14Boho-chicFashion & Accessoires4.33×
15SwimsuitFashion & Accessoires3.69×
16Discount storesShopping3.49×
17ULTA BeautyBeauty & Wellness3.31×
18Trader Joe'sShopping2.81×
19Macy'sShopping2.55×
20ClothingFashion & Accessoires1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Beach Bunny Swimwear audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Beach Bunny Swimwear audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM3.08×
Luxury OrientationPREMIUM2.39×
Price SensitivityPREMIUM2.01×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Beach Bunny Swimwear audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.63×
Early Adopter MentalityPOWER0.68×
ExtroversionTHRILL0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Beach Bunny Swimwear's target market in United States?

Beach Bunny Swimwear's target market in United States covers an estimated 353,416 people, concentrated in California and Florida.

02

What is the gender split and age of Beach Bunny Swimwear customers?

76.5% of the Beach Bunny Swimwear audience are female, 23.5% are male, with an average age of 31.4 years.

03

Which brands do Beach Bunny Swimwear fans like most?

Beach Bunny Swimwear fans show strongest brand affinity for Photo sharing (143.31×), Taylor Lautner (48.46×), and Leighton Meester (20×) over the country average.

04

Where do Beach Bunny Swimwear fans live in United States?

Beach Bunny Swimwear fans in United States are most concentrated in California (reach ~50K), Florida (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Beach Bunny Swimwear fans also like?

Beyond Beach Bunny Swimwear itself, the audience over-indexes on Taylor Lautner (48.46×), Leighton Meester (20×), Ski resort (7.6×), and Showpo (28.76×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Beach Bunny Swimwear audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Beach Bunny Swimwear. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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