Belgium Audience in United States

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Belgium has an estimated audience of 2,555,992 people in United States. 50.1% are female, 49.9% are male, average age 41.4. Top regions: California, Texas, Florida. Top brand affinities: Al Diwaniyah, James Franco, Say Yes to the Dress: Atlanta, Woody Harrelson, George Best.

The average Belgium fan in United States is 41.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Al Diwaniyah, James Franco, Say Yes to the Dress: Atlanta, with strongest over-indexing on Al Diwaniyah (2222.22× the country average). Demographically, the Belgium audience skews balanced with an average age of 41.4, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Belgium fans

Demographic split for Belgium audience in United States
MetricValue
Female50.1%
Male49.9%
Average age41.4
Estimated audience size2,555,992

Audience persona

The typical Belgium fan in United States is balanced, around 41.4 years old, with strong Patriotism tendencies and a notable affinity for Al Diwaniyah.

Top regions in United States

Top regions ranked by reach for Belgium in United States
RegionReachAffinity
California351,2431.25×
Texas238,8601.09×
Florida189,6741.1×
New York184,2891.29×
Illinois93,8171.1×
Washington90,5161.77×
Pennsylvania85,4270.99×
Georgia82,8201.05×
North Carolina82,1931.07×
Virginia75,5161.21×
New Jersey75,0531.15×
Ohio73,5210.93×
Michigan65,9680.99×
Massachusetts63,9981.27×
Arizona53,4851.02×
Maryland49,9931.14×
Tennessee46,4130.91×
Wisconsin45,2451.18×
Indiana43,1450.92×
Colorado43,1011.07×
Missouri38,1600.93×
Minnesota37,4551.02×
South Carolina32,7610.85×
Oregon32,4851.11×
Kentucky29,6220.92×
Louisiana29,1680.88×
Alabama27,6580.77×
Connecticut26,2021.02×
Oklahoma25,5710.9×
Utah24,8391.09×
Nevada23,8940.97×
Iowa18,6430.89×
Kansas18,5860.92×
Arkansas17,0780.81×
Mississippi15,3290.73×
Idaho12,0600.94×
Hawaii11,2981.03×
Nebraska11,2930.88×
New Mexico10,9290.85×
Washington, District of Columbia10,8731.42×
New Hampshire9,8330.98×
Maine9,0460.99×
West Virginia8,8970.75×
Rhode Island7,5920.93×
Delaware6,1680.87×
Montana5,9450.84×
Alaska5,0520.92×
North Dakota4,6340.88×
South Dakota4,4770.76×
Vermont4,1890.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Belgium audience
BrandAffinityCategory
Al Diwaniyah2222.22×Travel & Leisure
James Franco28.72×Movies & TV
Say Yes to the Dress: Atlanta73.92×Movies & TV
Woody Harrelson19.27×Movies & TV
George Best76.06×Sports
Imperium55.33×Movies & TV
Kaitlyn Bristowe52.25×Movies & TV
Fishdom13.2×Games
Antwerp38.08×Travel & Leisure
Romanian cuisine37.88×Food & Beverages
Seth Rogen8.76×Movies & TV
Aqua (band)27.83×Music & Radio
Mainfest10.03×Travel & Leisure
Nelly Furtado9.48×Music & Radio
EVE LOM54.52×Beauty & Wellness
Cypress Hill17.83×Music & Radio
Music download4.88×Technology & Electronics
Made in Canada21.11×Business & Career
Flanders27.33×Travel & Leisure
Switzerland4.58×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Belgium audience
TraitClusterScore
PatriotismCONSERVATISM2.92
TravellingTHRILL1.48
IndulgenceJOY1.43
ExtroversionTHRILL1.4
Early Adopter MentalityPOWER1.34
SpiritualityBALANCE1.33

Worldwide distribution

Worldwide audience distribution share by country for Belgium
CountryShare
France16.6%
Belgium12.0%
Netherlands8.1%

See Belgium audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Belgium have in United States?

Belgium has an estimated audience of 2,555,992 people in United States, concentrated in California and Texas.

What is the gender split and age of Belgium fans?

50.1% of Belgium fans are female, 49.9% are male, with an average age of 41.4 years.

Which brands do Belgium fans like most?

Belgium fans show strongest brand affinity for Al Diwaniyah (2222.22×), James Franco (28.72×), and Say Yes to the Dress: Atlanta (73.92×) over the country average.

Where do Belgium fans live in United States?

Belgium fans in United States are most concentrated in California (reach 351,243), Texas (reach 238,860), and Florida (reach 189,674). These three regions account for the largest share of the active audience.

What other brands do Belgium fans also like?

Beyond Belgium itself, the audience over-indexes on James Franco (28.72×), Say Yes to the Dress: Atlanta (73.92×), Woody Harrelson (19.27×), and George Best (76.06×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Belgium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.