A data profile of the people who buy, follow and care about Romanian cuisine in United States — modelled from more than twelve digital signal sources. Romanian cuisine has an estimated audience of 299,486 people in United States.
The average Romanian cuisine fan in United States is 28.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Belgium, Turkish Airlines, FIFA Club World Cup, with strongest over-indexing on Belgium (37.88× the country average).
Demographically, the Romanian cuisine audience skews more female with an average age of 28.7, and over-indexes on personality traits such as Spirituality, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Romanian cuisine fan in United States is more female, around 28.7 years old, with strong Spirituality tendencies and a notable affinity for Belgium.
The key figures that characterise the Romanian cuisine profile in United States.
57.4% are female, 42.6% are male, average age 28.7.
| Metric | Value |
|---|---|
| Female | 57.4% |
| Male | 42.6% |
| Average age | 28.7 |
| Estimated audience size | 299,486 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 62% | |
| 20-29 | 8% | |
| 30-39 | 9% | |
| 40-49 | 11% | |
| 50+ | 10% |
of the worldwide Romanian cuisine audience comes from United States.
| Country | Share |
|---|---|
| Romania | 52.8% |
| United States | 7.8% |
| United Kingdom | 4.7% |
Where the Romanian cuisine audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Tennessee | ~9K | 1.53× | |
| 02 | Oregon | ~5K | 1.47× | |
| 03 | Michigan | ~10K | 1.41× | |
| 04 | Washington | ~8K | 1.41× | |
| 05 | Illinois | ~10K | 1.34× | |
| 06 | Washington, District of Columbia | ~1K | 1.30× | |
| 07 | Arizona | ~8K | 1.27× | |
| 08 | California | ~40K | 1.24× | |
| 09 | Nevada | ~3K | 1.18× | |
| 10 | Utah | ~3K | 1.16× | |
| 11 | Georgia | ~10K | 1.14× | |
| 12 | New York | ~20K | 1.12× | |
| 13 | Virginia | ~8K | 1.12× | |
| 14 | Idaho | ~2K | 1.12× | |
| 15 | Connecticut | ~3K | 1.08× | |
| 16 | Maryland | ~5K | 1.05× | |
| 17 | Texas | ~30K | 1.04× | |
| 18 | Florida | ~20K | 1.04× | |
| 19 | Colorado | ~5K | 1.04× | |
| 20 | Pennsylvania | ~10K | 1.03× | |
| 21 | Alaska | <1K | 1.02× | |
| 22 | Ohio | ~9K | 0.99× | |
| 23 | New Jersey | ~8K | 0.99× | |
| 24 | North Carolina | ~9K | 0.98× | |
| 25 | Montana | <1K | 0.97× | |
| 26 | Massachusetts | ~6K | 0.96× | |
| 27 | Oklahoma | ~3K | 0.96× | |
| 28 | Hawaii | ~1K | 0.96× | |
| 29 | New Hampshire | ~1K | 0.96× | |
| 30 | Vermont | <1K | 0.96× | |
| 31 | Delaware | <1K | 0.95× | |
| 32 | Maine | ~1K | 0.94× | |
| 33 | North Dakota | <1K | 0.94× | |
| 34 | Indiana | ~5K | 0.92× | |
| 35 | Arkansas | ~2K | 0.92× | |
| 36 | Missouri | ~4K | 0.91× | |
| 37 | South Carolina | ~4K | 0.91× | |
| 38 | West Virginia | ~1K | 0.91× | |
| 39 | South Dakota | <1K | 0.91× | |
| 40 | Minnesota | ~4K | 0.88× | |
| 41 | Kentucky | ~3K | 0.88× | |
| 42 | Kansas | ~2K | 0.88× | |
| 43 | New Mexico | ~1K | 0.88× | |
| 44 | Rhode Island | <1K | 0.88× | |
| 45 | Nebraska | ~1K | 0.85× | |
| 46 | Wisconsin | ~4K | 0.84× | |
| 47 | Mississippi | ~2K | 0.84× | |
| 48 | Louisiana | ~3K | 0.83× | |
| 49 | Alabama | ~3K | 0.81× | |
| 50 | Iowa | ~2K | 0.81× |
The strongest cross-interests of the Romanian cuisine audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Belgium | Travel & Leisure | 37.88× | ||
| 02 | FIFA Club World Cup | Sports | 15.31× | ||
| 03 | Cathay Pacific | Travel & Leisure | 15.31× | ||
| 04 | Germany national football team | Sports | 15.31× | ||
| 05 | Leicester City F.C. | Sports | 15.31× | ||
| 06 | Estonia | Travel & Leisure | 15.31× | ||
| 07 | Turkish Airlines | Travel & Leisure | 13.90× | ||
| 08 | All Nippon Airways | Travel & Leisure | 13.49× | ||
| 09 | Japan Airlines | Travel & Leisure | 13.24× | ||
| 10 | Copa Libertadores | Sports | 13.20× | ||
| 11 | Air France | Travel & Leisure | 11.54× | ||
| 12 | Canadian cuisine | Food & Beverages | 11.35× | ||
| 13 | Arabic coffee | Food & Beverages | 11.25× | ||
| 14 | Tottenham Hotspur F.C. | Sports | 8.56× | ||
| 15 | Air Canada | Travel & Leisure | 8.19× | ||
| 16 | Paris Saint-Germain | Sports | 6.92× | ||
| 17 | Non-alcoholic beverage | Food & Beverages | 4.87× | ||
| 18 | Diaper bag | Kids & Family | 3.81× | ||
| 19 | Microwave oven | Home & Garden | 3.63× | ||
| 20 | Internet & Social Media | 1.89× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.83× | |
| Indulgence | JOY | 1.71× | |
| Urban Lifestyle | OPEN | 1.70× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.71× | |
| Extroversion | THRILL | 0.79× | |
| Luxury Orientation | PREMIUM | 0.79× |
Romanian cuisine has an estimated audience of 299,486 people in United States, concentrated in California and Texas.
57.4% of Romanian cuisine fans are female, 42.6% are male, with an average age of 28.7 years.
Romanian cuisine fans show strongest brand affinity for Belgium (37.88×), Turkish Airlines (13.9×), and FIFA Club World Cup (15.31×) over the country average.
Romanian cuisine fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Romanian cuisine itself, the audience over-indexes on Turkish Airlines (13.9×), FIFA Club World Cup (15.31×), All Nippon Airways (13.49×), and Air France (11.54×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Romanian cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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