Flanders Audience in United States
Flanders has an estimated audience of 287,389 people in United States. 45.4% are female, 54.6% are male, average age 41.5. Top regions: California, New Jersey, New York. Top brand affinities: Gyeongju, Nationality, Tezz, Kendra Scott, Minnesota.
The average Flanders fan in United States is 41.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, New Jersey, New York. Top brand affinities include Gyeongju, Nationality, Tezz, with strongest over-indexing on Gyeongju (104.62× the country average). Demographically, the Flanders audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Flanders fans
| Metric | Value |
|---|---|
| Female | 45.4% |
| Male | 54.6% |
| Average age | 41.5 |
| Estimated audience size | 287,389 |
Audience persona
The typical Flanders fan in United States is balanced, around 41.5 years old, with strong Patriotism tendencies and a notable affinity for Gyeongju.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 31,655 | 1× |
| New Jersey | 25,226 | 3.45× |
| New York | 22,414 | 1.4× |
| Texas | 20,965 | 0.85× |
| Florida | 19,253 | 0.99× |
| Pennsylvania | 10,568 | 1.09× |
| Illinois | 9,335 | 0.98× |
| North Carolina | 8,319 | 0.96× |
| Virginia | 7,902 | 1.13× |
| Georgia | 7,684 | 0.87× |
| Ohio | 7,205 | 0.81× |
| Massachusetts | 7,091 | 1.25× |
| Michigan | 6,850 | 0.91× |
| Connecticut | 6,738 | 2.34× |
| Indiana | 6,233 | 1.19× |
| Washington | 6,066 | 1.05× |
| Arizona | 5,513 | 0.94× |
| Tennessee | 4,591 | 0.8× |
| Colorado | 4,535 | 1× |
| Maryland | 4,488 | 0.91× |
| Minnesota | 4,299 | 1.04× |
| Missouri | 4,014 | 0.87× |
| Wisconsin | 3,868 | 0.89× |
| South Carolina | 3,721 | 0.86× |
| Oregon | 3,552 | 1.08× |
| Kentucky | 3,125 | 0.87× |
| Alabama | 3,082 | 0.77× |
| Louisiana | 3,077 | 0.83× |
| Oklahoma | 2,717 | 0.85× |
| Utah | 2,639 | 1.03× |
| Nevada | 2,038 | 0.73× |
| Iowa | 1,901 | 0.8× |
| Kansas | 1,876 | 0.83× |
| Arkansas | 1,580 | 0.67× |
| Mississippi | 1,445 | 0.61× |
| Washington, District of Columbia | 1,275 | 1.48× |
| New Mexico | 1,262 | 0.88× |
| Idaho | 1,261 | 0.87× |
| Nebraska | 1,259 | 0.87× |
| New Hampshire | 1,134 | 1× |
| Maine | 1,040 | 1.01× |
| Rhode Island | 949 | 1.04× |
| West Virginia | 906 | 0.68× |
| Hawaii | 850 | 0.69× |
| Montana | 719 | 0.9× |
| Delaware | 638 | 0.8× |
| Alaska | 550 | 0.89× |
| Vermont | 548 | 1.09× |
| South Dakota | 453 | 0.68× |
| Wyoming | 381 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gyeongju | 104.62× | Travel & Leisure |
| Nationality | 3.3× | Politics & Society |
| Tezz | 8.75× | Movies & TV |
| Kendra Scott | 3.09× | Fashion & Accessoires |
| Minnesota | 1.57× | Travel & Leisure |
| A Streetcar Named Desire (1951 film) | 9.73× | Movies & TV |
| Nebraska Cornhuskers football | 2.63× | Sports |
| Mackenzie Foy | 5.26× | Fashion & Accessoires |
| N1 road (South Africa) | 2.75× | Travel & Leisure |
| UK garage | 3.62× | Music & Radio |
| Life of Pi | 6.19× | Movies & TV |
| Girolando cattle | 16.14× | Pets & Animals |
| Charlamagne Tha God | 5.44× | Movies & TV |
| Urban horticulture | 2.05× | Home & Garden |
| Vocal harmony | 2.53× | Music & Radio |
| MK | 2.24× | Music & Radio |
| Electrolyte | 2.51× | Health |
| JDSU | 1.59× | Business & Career |
| Wikia | 1.72× | Internet & Social Media |
| Grinch | 1.83× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.35 |
| Risk Appetite | THRILL | 2.51 |
| Luxury Orientation | PREMIUM | 1.88 |
| Spirituality | BALANCE | 1.35 |
| Need for Security | CONSERVATISM | 1.34 |
| Travelling | THRILL | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| Belgium | 39.4% |
| Netherlands | 20.1% |
| Spain | 8.9% |
See Flanders audiences in other countries
More Region audiences in United States
- California (82,524,257)
- Florida (70,758,765)
- Texas (70,123,406)
- Southern United States (52,285,533)
- Hollywood (48,704,878)
Frequently asked questions
How many fans does Flanders have in United States?
Flanders has an estimated audience of 287,389 people in United States, concentrated in California and New Jersey.
What is the gender split and age of Flanders fans?
45.4% of Flanders fans are female, 54.6% are male, with an average age of 41.5 years.
Which brands do Flanders fans like most?
Flanders fans show strongest brand affinity for Gyeongju (104.62×), Nationality (3.3×), and Tezz (8.75×) over the country average.
Where do Flanders fans live in United States?
Flanders fans in United States are most concentrated in California (reach 31,655), New Jersey (reach 25,226), and New York (reach 22,414). These three regions account for the largest share of the active audience.
What other brands do Flanders fans also like?
Beyond Flanders itself, the audience over-indexes on Nationality (3.3×), Tezz (8.75×), Kendra Scott (3.09×), and Minnesota (1.57×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Flanders. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.