Biome Audience in United States

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Biome has an estimated audience of 1,844,134 people in United States. 54.6% are female, 45.4% are male, average age 44.3. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, Minnesota, Nationality.

The average Biome fan in United States is 44.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Biome audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic

Demographics of Biome fans

Demographic split for Biome audience in United States
MetricValue
Female54.6%
Male45.4%
Average age44.3
Estimated audience size1,844,134

Audience persona

The typical Biome fan in United States is balanced, around 44.3 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Biome in United States
RegionReachAffinity
California216,2341.07×
Texas186,0621.17×
Florida117,1730.94×
Georgia93,8801.65×
New York82,4240.8×
North Carolina72,6311.31×
Pennsylvania70,4271.13×
Ohio59,6321.05×
Virginia55,8581.24×
Illinois49,8160.81×
Michigan41,6150.86×
New Jersey40,0160.85×
Tennessee39,1611.06×
Arizona37,8701.01×
Washington36,9581×
Massachusetts33,3740.92×
Indiana32,8600.98×
Alabama29,8451.16×
South Carolina27,4570.99×
Maryland26,8410.85×
Missouri25,5660.86×
Colorado24,4530.84×
Wisconsin22,2190.8×
Louisiana22,0800.93×
Minnesota21,9360.83×
Oklahoma21,1471.03×
Oregon20,3920.96×
Mississippi20,2791.33×
Kentucky18,8270.81×
Rhode Island17,4552.97×
Connecticut16,3040.88×
Utah13,8960.84×
Kansas13,7600.95×
Arkansas13,2220.87×
Nevada12,2250.69×
Iowa11,5090.76×
Idaho9,6651.05×
West Virginia8,9811.05×
Nebraska8,4060.91×
New Mexico8,3240.9×
Hawaii7,8590.99×
Maine7,2181.09×
New Hampshire6,1960.85×
Montana5,0840.99×
Washington, District of Columbia4,4850.81×
North Dakota4,1651.1×
Delaware4,1640.82×
South Dakota3,8460.9×
Alaska3,2030.81×
Vermont2,6240.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Biome audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore18.06×Music & Radio
Google Home11.62×Technology & Electronics
Minnesota3.01×Travel & Leisure
Nationality2.95×Politics & Society
Collectable1.92×Kids & Family
Pillow2.28×Home & Garden
The Historian16.48×Literature
3D printing2.22×Technology & Electronics
Voter registration3.91×Politics & Society
Natural rubber1.6×Cars & Mobility
Eurail16.57×Cars & Mobility
Justice1.96×Politics & Society
Bank account1.65×Business & Career
Nebraska1.69×Travel & Leisure
Parral, Chihuahua8.99×Travel & Leisure
JTV (Indonesia)2.94×
N1 road (South Africa)1.98×Travel & Leisure
Penn & Teller3.92×Movies & TV
Mackenzie Foy3.46×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Biome audience
TraitClusterScore
PatriotismCONSERVATISM2.19
Community OrientationOPEN2.13
SustainabilityBALANCE1.85
IndividualismJOY1.8
DIY MentalityTHRILL1.72
Convenience OrientationPREMIUM1.7

Worldwide distribution

Worldwide audience distribution share by country for Biome
CountryShare
United States22.3%
Brazil8.4%
Germany7.7%

See Biome audiences in other countries

More Kids & Family audiences in United States

Frequently asked questions

How many fans does Biome have in United States?

Biome has an estimated audience of 1,844,134 people in United States, concentrated in California and Texas.

What is the gender split and age of Biome fans?

54.6% of Biome fans are female, 45.4% are male, with an average age of 44.3 years.

Which brands do Biome fans like most?

Biome fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (18.06×), and Google Home (11.62×) over the country average.

Where do Biome fans live in United States?

Biome fans in United States are most concentrated in California (reach 216,234), Texas (reach 186,062), and Florida (reach 117,173). These three regions account for the largest share of the active audience.

What other brands do Biome fans also like?

Beyond Biome itself, the audience over-indexes on Mathcore (18.06×), Google Home (11.62×), Minnesota (3.01×), and Nationality (2.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Biome. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.