Bitcoin ATM Audience in United States
Bitcoin ATM has an estimated audience of 1,013,873 people in United States. 24.8% are female, 75.2% are male, average age 29.0. Top brand affinities: Finnair, Capital One, Indeed.com, Google Maps, Toyota Supra.
Top brand affinities include Finnair, Capital One, Indeed.com, with strongest over-indexing on Finnair (675× the country average). Demographically, the Bitcoin ATM audience skews more male with an average age of 29.0, and over-indexes on personality traits such as Risk Appetite, Need for Security.
Category: Business & Career · Type: Topic
Demographics of Bitcoin ATM fans
| Metric | Value |
|---|---|
| Female | 24.8% |
| Male | 75.2% |
| Average age | 29.0 |
| Estimated audience size | 1,013,873 |
Audience persona
The typical Bitcoin ATM fan in United States is more male, around 29.0 years old, with strong Risk Appetite tendencies and a notable affinity for Finnair.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| Capital One | 8.38× | Business & Career |
| Indeed.com | 7.8× | Business & Career |
| Google Maps | 6.79× | Internet & Social Media |
| Toyota Supra | 24.18× | Cars & Mobility |
| Khabib Nurmagomedov | 39.22× | Sports |
| Glassdoor | 23.24× | Business & Career |
| DeviantArt | 10.28× | Internet & Social Media |
| Litecoin | 39.14× | Business & Career |
| CarGurus | 8.3× | Cars & Mobility |
| StockTwits | 31.88× | Business & Career |
| Data visualization | 26.09× | Technology & Electronics |
| Business intelligence | 18.76× | Business & Career |
| Enterprise Rent-A-Car | 6.22× | Cars & Mobility |
| Aaron Rodgers | 6.21× | Sports |
| Rick and Morty | 6.7× | Movies & TV |
| Dungeons & Dragons | 10.02× | Games |
| Brokeback Mountain | 13.64× | Movies & TV |
| ICloud | 8.25× | Technology & Electronics |
| Cyberpunk 2077 | 16.47× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.27 |
| Need for Security | CONSERVATISM | 2.09 |
| Early Adopter Mentality | POWER | 1.57 |
| Luxury Orientation | PREMIUM | 1.55 |
| LGBTQ+ Identity | OPEN | 1.51 |
| Quality Awareness | PREMIUM | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 43.3% |
| Italy | 8.2% |
| United Kingdom | 7.9% |
See Bitcoin ATM audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Bitcoin ATM. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.