Rascasse Audience Intelligence

Blues rock Audience in United States

A data profile of the people who buy, follow and care about Blues rock in United States — modelled from more than twelve digital signal sources. Blues rock has an estimated audience of 18,958,114 people in United States.

The average Blues rock fan in United States is 41.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Joe Bonamassa, Jeff Lynne, Genesis (band), with strongest over-indexing on Joe Bonamassa (17.21× the country average).

Demographically, the Blues rock audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Patriotism, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Blues rock fan in United States is balanced, around 41.0 years old, with strong Patriotism tendencies and a notable affinity for Joe Bonamassa.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Blues rock profile in United States.

Audience size
19M
in United States
Gender
45.2%
54.8% male
Age
41.0
average years
Country rank
#1761
Topic in United States
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Blues rock fans

45.2% are female, 54.8% are male, average age 41.0.

Fig. 02

Gender split

45.2%
Female
54.8%
Male
Demographic split for Blues rock audience in United States
MetricValue
Female45.2%
Male54.8%
Average age41.0
Estimated audience size18,958,114
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Blues rock audience in United States
Age bracketShare%
16-1920%
20-2916%
30-3915%
40-4921%
50+28%
Fig. 04

Worldwide distribution

34.3%

of the worldwide Blues rock audience comes from United States.

Worldwide audience distribution share by country for Blues rock
CountryShare
United States34.3%
United Kingdom5.5%
China4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Blues rock audience in United States is strongest.

Fig. 05

Top regions by affinity

Blues rock fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~50K1.12×
02Vermont~40K1.10×
03Maine~70K1.09×
04North Dakota~40K1.09×
05Arkansas~200K1.06×
06South Dakota~50K1.05×
07Rhode Island~60K1.03×
08West Virginia~90K1.02×
09Montana~50K1.02×
10Delaware~50K1.02×
11Oregon~200K1.00×
12Hawaii~80K1.00×
13New Hampshire~80K1.00×
14Missouri~300K0.99×
15Connecticut~200K0.99×
16Mississippi~200K0.99×
17Indiana~300K0.98×
18Wisconsin~300K0.98×
19Oklahoma~200K0.98×
20Kansas~100K0.98×
21Idaho~90K0.98×
22New Mexico~90K0.98×
23Nebraska~90K0.98×
24Washington, District of Columbia~60K0.98×
25Ohio~600K0.97×
26Massachusetts~400K0.97×
27Louisiana~200K0.97×
28Iowa~200K0.97×
29Kentucky~200K0.96×
30Pennsylvania~600K0.95×
31South Carolina~300K0.95×
32Minnesota~300K0.95×
33Alabama~300K0.95×
34Tennessee~400K0.94×
35Nevada~200K0.94×
36Illinois~600K0.93×
37Michigan~500K0.93×
38Arizona~400K0.93×
39Maryland~300K0.93×
40Utah~200K0.93×
41Washington~400K0.92×
42Colorado~300K0.92×
43North Carolina~500K0.91×
44Virginia~400K0.89×
45Georgia~500K0.88×
46California~2M0.87×
47New Jersey~400K0.87×
48New York~900K0.84×
49Texas~1.5M0.83×
50Florida~1M0.82×
Fig. 06

Affinity by region

Affinity by region — Blues rock, United States
0.82×1.00×1.12×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blues rock audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blues rock audience
#·InterestCategoryAffinity×
01Joe BonamassaMusic & Radio17.21×
02Jeff LynneMusic & Radio16.80×
03Joe WalshMusic & Radio7.33×
04Robert PlantMusic & Radio6.46×
05Keith RichardsMusic & Radio6.24×
06Genesis (band)Music & Radio4.79×
07The Beach BoysMusic & Radio4.17×
08Classic rockMusic & Radio3.19×
09RockabillyFashion & Accessoires2.94×
10DancehallsMusic & Radio2.18×
11DemocracyPolitics & Society2.09×
12Talk radioMusic & Radio2.01×
13Made in USABusiness & Career1.98×
14TicketmasterTravel & Leisure1.88×
15Real propertyHome & Garden1.87×
16Vintage clothingFashion & Accessoires1.76×
17Electric guitarMusic & Radio1.75×
18Bass guitarMusic & Radio1.73×
19Michael JacksonMusic & Radio1.56×
20Musical instrumentMusic & Radio1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blues rock audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Blues rock audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.61×
ExtroversionTHRILL1.35×
TraditionCONSERVATISM1.29×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Blues rock audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.77×
Quality AwarenessPREMIUM0.83×
Social Media UsageJOY0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Blues rock have in United States?

Blues rock has an estimated audience of 18,958,114 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Blues rock fans?

45.2% of Blues rock fans are female, 54.8% are male, with an average age of 41.0 years.

03

Which brands do Blues rock fans like most?

Blues rock fans show strongest brand affinity for Joe Bonamassa (17.21×), Jeff Lynne (16.8×), and Genesis (band) (4.79×) over the country average.

04

Where do Blues rock fans live in United States?

Blues rock fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Blues rock fans also like?

Beyond Blues rock itself, the audience over-indexes on Jeff Lynne (16.8×), Genesis (band) (4.79×), Classic rock (3.19×), and The Beach Boys (4.17×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Blues rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →